Marktanalyse - Yoghurt and Sour Milk Products in Austria

Euromonitor
08.2017
41 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Österreich
Sprache:
Englisch

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Yoghurt and sour milk products was influenced by several factors in 2017. Firstly, the high level of category saturation and harsh competition diminished the chances of significant value sales growth. Secondly, producers’ efforts to maintain their consumer base and possibly attract new consumers led to many new product launches in 2016-2017. Thirdly, the trend towards dairy alternatives, and thus also yoghurt alternatives, was also noticeable. Greek-style yoghurt also continued to be very popula...

Euromonitor International's Yoghurt and Sour Milk Products in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Sour Milk Products, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Yoghurt and Sour Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
YOGHURT AND SOUR MILK PRODUCTS IN AUSTRIA

Euromonitor International

August 2017



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Yoghurt and Sour Milk Products by Category: Volume 2012-2017

Table 2 Sales of Yoghurt and Sour Milk Products by Category: Value 2012-2017

Table 3 Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2012-2017

Table 4 Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2012-2017

Table 5 Sales of Flavoured Yoghurt by Flavour: Rankings 2012-2017

Table 6 Sales of Fruited Yoghurt by Flavour: Rankings 2012-2017

Table 7 NBO Company Shares of Yoghurt and Sour Milk Products: % Value 2013-2017

Table 8 LBN Brand Shares of Yoghurt and Sour Milk Products: % Value 2014-2017

Table 9 Distribution of Yoghurt and Sour Milk Products by Format: % Value 2012-2017

Table 10 Forecast Sales of Yoghurt and Sour Milk Products by Category: Volume 2017-2022

Table 11 Forecast Sales of Yoghurt and Sour Milk Products by Category: Value 2017-2022

Table 12 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Volume Growth 2017-2022

Table 13 Forecast Sales of Yoghurt and Sour Milk Products by Category: % Value Growth 2017-2022

Berglandmilch GmbH in Packaged Food (austria)

Strategic Direction

Key Facts

Summary 1 Berglandmilch GmbH: Key Facts

Summary 2 Berglandmilch GmbH: Operational Indicators

Competitive Positioning

Summary 3 Berglandmilch GmbH: Competitive Position 2017

Nöm AG in Packaged Food (austria)

Strategic Direction

Key Facts

Summary 4 Nöm AG: Key Facts

Summary 5 Nöm AG: Operational Indicators

Competitive Positioning

Summary 6 Nöm AG: Competitive Position 2017

Rewe International AG in Packaged Food (austria)

Strategic Direction

Key Facts

Summary 7 Rewe International AG: Key Facts

Summary 8 Rewe International AG: Operational Indicators

Internet Strategy

Private Label

Summary 9 Rewe International AG: Private Label Portfolio

Competitive Positioning

Summary 10 Rewe International AG: Competitive Position 2016

Executive Summary

Strong Performance for Overall Packaged Food in 2017

Vegetarian, Vegan and Superfoods Products As Growth Drivers

Fierce Competition Between Private Label and Branded Manufacturers Persists

Supermarkets Lead Distribution Yet Discounters See Value Share Increase

Good Future Performance Expected for Overall Packaged Food

Key Trends and Developments

Greater Availability of Vegan and Vegetarian Products in Austria

Super Ingredients Feature More Prominently in Austrian Retail Outlets

Fresh, Convenient and Gourmet - A Mix of Trends

Snacking Continues Its Trajectory Towards Ubiquity

Foodservice: Key Trends and Developments

Headlines

Trends: Sales To Foodservice

Trends: Consumer Foodservice

Prospects

Category Data

Table 14 Foodservice Sales of Packaged Food by Category: Volume 2012-2017

Table 15 Foodservice Sales of Packaged Food by Category: % Volume Growth 2012-2017

Table 16 Forecast Foodservice Sales of Packaged Food by Category: Volume 2017-2022

Table 17 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2017-2022

Market Data

Table 18 Sales of Packaged Food by Category: Volume 2012-2017

Table 19 Sales of Packaged Food by Category: Value 2012-2017

Table 20 Sales of Packaged Food by Category: % Volume Growth 2012-2017

Table 21 Sales of Packaged Food by Category: % Value Growth 2012-2017

Table 22 GBO Company Shares of Packaged Food: % Value 2013-2017

Table 23 NBO Company Shares of Packaged Food: % Value 2013-2017

Table 24 LBN Brand Shares of Packaged Food: % Value 2014-2017

Table 25 Penetration of Private Label by Category: % Value 2012-2017

Table 26 Distribution of Packaged Food by Format: % Value 2012-2017

Table 27 Distribution of Packaged Food by Format and Category: % Value 2017

Table 28 Forecast Sales of Packaged Food by Category: Volume 2017-2022

Table 29 Forecast Sales of Packaged Food by Category: Value 2017-2022

Table 30 Forecast Sales of Packaged Food by Category: % Volume Growth 2017-2022

Table 31 Forecast Sales of Packaged Food by Category: % Value Growth 2017-2022

Sources

Summary 11 Research Sources

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