Marktanalyse - Wipes in the US

Euromonitor
06.2016
28 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • United States
Sprache:
Englisch

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Facial cleansing wipes was among the top performers within overall wipes during the review period with a current value CAGR of 6%. Johnson & Johnson’s Neutrogena brand within facial cleansing wipes led overall with a 27% value share. Johnson & Johnson’s strong television and online advertising presence has played a strong role in its leading position in the US. While facial wipes is already a well-developed category, product innovation such as Kleenex facial wipes and wipes with more natural and...

Euromonitor International's Wipes in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market — be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Home Care Wipes and Floor Cleaning Systems, Personal Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Wipes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
WIPES IN THE US

Euromonitor International

June 2016



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Retail Sales of Wipes by Category: Value 2010-2015

Table 2 Retail Sales of Wipes by Category: % Value Growth 2010-2015

Table 3 NBO Company Shares of Retail Wipes: % Value 2011-2015

Table 4 LBN Brand Shares of Retail Wipes: % Value 2012-2015

Table 5 Forecast Retail Sales of Wipes by Category: Value 2015-2020

Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2015-2020

Kimberly-Clark Corp in Tissue and Hygiene (usa)

Strategic Direction

Key Facts

Summary 1 Kimberly-Clark Corp: Key Facts

Summary 2 Kimberly-Clark Corp: Operational Indicators

Competitive Positioning

Summary 3 Kimberly-Clark Corp: Competitive Position 2015

Procter & Gamble Co, the in Tissue and Hygiene (usa)

Strategic Direction

Key Facts

Summary 4 The Procter & Gamble Co: Key Facts

Summary 5 The Procter & Gamble Co: Operational Indicators

Competitive Positioning

Summary 6 The Procter & Gamble Co: Competitive Position 2015

Executive Summary

Tissue and Hygiene Records Steady Growth

Incontinence Products Experiences the Fastest Growth

Large Manufacturers Continue To Dominate the Competitive Environment

Consumers Look To Internet Retailing

Top Line Growth Will Remain Anaemic

Key Trends and Developments

Social Media Is Essential To Reaching the Millennial Consumer

Incontinence Sales Will Continue To Grow in the US

Eco-friendly Nappies/diapers Gain A Greater Following

Market Indicators

Table 7 Birth Rates 2010-2015

Table 8 Infant Population 2010-2015

Table 9 Female Population by Age 2010-2015

Table 10 Total Population by Age 2010-2015

Table 11 Households 2010-2015

Table 12 Forecast Infant Population 2015-2020

Table 13 Forecast Female Population by Age 2015-2020

Table 14 Forecast Total Population by Age 2015-2020

Table 15 Forecast Households 2015-2020

Market Data

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2010-2015

Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2010-2015

Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2011-2015

Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2012-2015

Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2010-2015

Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2010-2015

Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2015

Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2015-2020

Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2015-2020

Sources

Summary 7 Research Sources

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