Studie - UK Fashion Multiples 2008

Verdict
02.2008
179 Seiten

 
Typ:
Studie
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Vereinigtes Königreich

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Introduction

Verdict Research: The clothing market is one of the most competitive and fragmented retail sectors, with operators battling for growth in a relatively low growth environment. UK Fashion Multiples 2008 profiles a representative sample of smaller, but influential, men’s and women’s fashion retail brands, and explores the dynamics, growth trends and drivers of the market and retailers responses.

Scope

Market size, sales and growth rates for the clothing market 2002-2007 and retail distribution of clothing expenditure for 2006 and 2007. Six year market share records with key operating statistics and store portfolio analysis for the 10 fashion multiples profiled in the report. Men’s and women’s space allocation for each brand split across eight product categories. Total advertising spend in 2006 for each retailer.

Highlights

Niche retailers are outperforming the clothing market. We estimate the premium segment grew by 13.9% in 2007 — faster than either the value or middle market segments. The 10 specialists profiled highlight this trend collectively adding 0.3% points in 2007. Proof that dynamism takes market share is evident in the performance of two retailers at very different stages of maturity — River Island and Fat Face — where sustained sales densities and profitability have underpinned gains in market share. The growing internationalisation of fashion tastes has generated high potential for international growth for smaller fashion multiples. The retailers in this report are almost all in the process of developing networks of stores in overseas markets.

Reasons to Purchase

Understand market drivers. Because of the fragmented nature of the clothing market, smaller fashion multiples are a key influence on market trends. Discover how retailers are reacting to the major trends and key influences on fashion multiples and what their responses are likely to be. Utilize the data and analysis in this report to formulate strategic planning.
TABLE OF CONTENTS

CHAPTER 1 EXECUTIVE SUMMARY 17

Key Findings 17

Main Conclusions 18

CHAPTER 2 MARKET ANALYSIS 22

Clothing Market Definitions 22

Clothing Market Growth 25

Retail Distribution of Clothing 27

CHAPTER 3 COMPANY DATA ANALYSIS 29

Market Shares 29

Operating Margins 34

Sales Densities 35

Space Growth 36

Key Operating Statistics 37

Womenswear Space Allocation 37

Advertising Media Expenditure 40

Advertising Media Expenditure 40

CHAPTER 4 OUTLOOK 41

Issues for Fashion Multiples 41

Advertising Shift 42

Stagnant Market 43

Household Income Under Attack 43

Survival in a Low Growth Environment 44

Sourcing Costs 44

Price Deflation — End of an Era 44

Demographic Trends 46

Sales Density Declines 48

Location Strategy 48

Overseas Expansion — Is it Profitable? 50

CHAPTER 5 FAT FACE 52

Company Overview 52

Market Shares 54

Trading Record 55

Year to May 2007 55

Current Trading 55

Store Portfolio & Retail Proposition 58

Space Allocation 60

Marketing & Operations 61

Outlook 62

CHAPTER 6 FRENCH CONNECTION 64

Company Overview 64

Market Shares 66

Trading Record 67

Year to January 2007 67

Current Trading 68

Store Portfolio & Retail Proposition 70

Space Allocation 74

Management, Marketing & Operations 77

Outlook 78

CHAPTER 7 HOBBS 80

Company Overview 80

Market Shares 82

Trading Record 83

Year to January 2007 83

Current Trading 83

Store Portfolio & Retail Proposition 85

Space Allocation 88

Management, Marketing & Operations 89

Outlook 90

CHAPTER 8 INDITEX UK 92

Company Overview 92

Market Shares 94

Trading Record 96

Year to January 2006 96

Year to January 2007e 97

Current Trading 97

Store Portfolio & Retail Proposition 100

Space Allocation 102

Management, Marketing & Operations 106

Outlook 107

CHAPTER 9 JANE NORMAN 108

Company Overview 108

Market Shares 109

Trading Record 111

Year to March 2007 111

Store Portfolio & Retail Proposition 113

Space Allocation 114

Management, Marketing & Operations 116

Outlook 117

CHAPTER 10 MONSOON 119

Company Overview 119

Market Shares 121

Trading Record 122

Year to May 2007 122

Current Trading 122

Store Portfolio & Retail Proposition 125

Space Allocation 128

Management, Marketing & Operations 129

Outlook 130

CHAPTER 11 PHASE EIGHT 131

Company Overview 131

Market Shares 133

Year to January 2006 134

Year to January 2007 134

Current Trading 135

Store Portfolio & Retail Proposition 136

Space Allocation 138

Management, Marketing & Operations 139

Outlook 140

CHAPTER 12 REISS 141

Company Overview 141

Trading Record 144

Year to January 2007 144

Current Trading 144

Store Portfolio & Retail Proposition 146

Space Allocation 148

Marketing & Operations 149

Outlook 150

CHAPTER 13 RIVER ISLAND 151

Company Overview 151

Market Shares 153

Trading Record 154

Year to December 2006 154

Current Trading 154

Store Portfolio & Retail Proposition 157

Space Allocation 159

Marketing & Operations 161

Outlook 162

CHAPTER 14 TED BAKER 163

Company Overview 163

Market Shares 165

Trading Record 166

Year to January 2007 166

Current Trading 167

Store Portfolio & Retail Proposition 170

Space Allocation 173

Marketing & Operations 175

Outlook 176

CHAPTER 15 GLOSSARY 178

Financial Statistics — VAT 178

Trading Profile 178

Key Operating Ratios 178

Physical Development 179

Abbreviations 179



LIST OF TABLES

Table 1: Womenswear clothing market definition 2008 22

Table 2: Menswear clothing market definitions 2008 23

Table 3: Childrenswear market definition 2008 23

Table 4: Accessories market definition 2008 24

Table 5: Clothing market growth at current prices 2002-2007e 25

Table 6: Clothing market growth at constant 2003 prices 2002-2007e 25

Table 7: Clothing market deflation 2002-2007e 26

Table 8: Retail distribution of clothing expenditure 2006 and 2007e 27

Table 9: UK Clothing market performance by segment 2007e 28

Table 10: Fashion multiples UK clothing market shares 2002-2007e 29

Table 11: Fashion multiples UK womenswear market shares 2002-2007e 30

Table 12: Fashion multiples UK menswear market shares 2002-2007e 31

Table 13: Fashion multiples key UK operating statistics 2006/07 37

Table 14: Womenswear space allocation % 2007 38

Table 15: Fashion multiples advertising total and by media type 2006 40

Table 16: Changing population by age band 2007-2012 46

Table 17: Impact of population distribution shifts 2007-2012 47

Table 18: Selected Major Shopping Centre Openings 2008 49

Table 19: Presence in international markets 2008 50

Table 20: Fat Face company overview 2008 52

Table 21: Fat Face UK key operating statistics 2003-2008e 53

Table 22: Fat Face trading record 2003-2008e 55

Table 23: Fat Face UK store profile 2003e-2008e 58

Table 24: Fat Face retail proposition 2008 59

Table 25: Fat Face space allocation 2007 60

Table 26: French Connection company overview 2008 64

Table 27: French Connection UK key operating statistics 2003-2008e 65

Table 28: French Connection trading record 2003-2008e 67

Table 29: French Connection UK store profile 2003-2008e 70

Table 30: French Connection European store analysis 2003-2008e 70

Table 31: French Connection retail proposition 2008 72

Table 32: Nicole Farhi retail proposition 2008 73

Table 33: TOAST retail proposition 2008 73

Table 34: Great Plains retail proposition 2008 74

Table 35: FCUK space allocation 2007 74

Table 36: FCUK (Concession) space allocation 2007 76

Table 37: Hobbs Company Overview 2008 80

Table 38: Hobbs UK key operating statistics 2002-2007 81

Table 39: Hobbs Limited (UK only) trading record 2002-2007 83

Table 40: Hobbs UK store profile 2002-2007 85

Table 41: Hobbs UK store analysis 2002-2007 85

Table 42: Hobbs retail proposition 2008 87

Table 43: Hobbs space allocation 2007 88

Table 44: Inditex UK company overview 2008 92

Table 45: Inditex UK key operating statistics 2003-2008e 93

Table 46: Zara UK trading record 2003-2008e 96

Table 47: Massimo Dutti UK trading record 2004-2008e 96

Table 48: Inditex UK store profile 2003-2008e 100

Table 49: Inditex UK store profile by brands 2003-2008e 100

Table 50: Zara retail proposition 2008 101

Table 51: Zara space allocation 2007 102

Table 52: Massimo Dutti space allocation 2007 103

Table 53: Bershka space allocation 2007 105

Table 54: Jane Norman company overview 2008 108

Table 55: Jane Norman key operating statistics 2003-2008e 109

Table 56: Jane Norman trading record 2003-2008e 111

Table 57: Estimate of Jane Norman UK store profile 2003-2008 113

Table 58: Jane Norman store analysis by format 2003-2008 113

Table 59: Jane Norman retail proposition 2008 114

Table 60: Jane Norman space allocation 2007 114

Table 61: Monsoon company overview 2008 119

Table 62: Monsoon UK key operating statistics 2003-2008e 120

Table 63: Monsoon trading record 2003-2008e 122

Table 64: Monsoon UK store profile 2004-2008e 125

Table 65: Monsoon UK store analysis 2004-2008e 125

Table 66: Monsoon retail proposition 2008 127

Table 67: Monsoon Space Allocation 2007 128

Table 68: Phase Eight company overview 2008 131

Table 69: Phase Eight key operating statistics 2003-2008e 132

Table 70: Phase Eight trading record 2003-2008e 134

Table 71: Phase Eight UK store profile 2003-2008e 136

Table 72: Phase Eight UK store analysis 2003-2008e 136

Table 73: Phase Eight retail proposition 2008 137

Table 74: Phase Eight space allocation 2007 138

Table 75: Reiss company overview 2008 141

Table 76: Reiss key operating statistics 2003-2008e 142

Table 77: Reiss trading record 2003-2008e 144

Table 78: Reiss UK store profile 2003-2008e 146

Table 79: Reiss store analysis 2003e-2008e 146

Table 80: Reiss retail proposition 2008 147

Table 81: Reiss space allocation 2007 148

Table 82: River Island company overview 2008 151

Table 83: River Island key operating statistics 2002-2007e 152

Table 84: River Island trading record 2002-2007e 154

Table 85: River Island UK store portfolio 2002-2007e 157

Table 86: River Island retail proposition 2008 158

Table 87: River Island space allocation 2007 159

Table 88: River Island (Superstore) space allocation 2007 160

Table 89: Ted Baker company overview 2008 163

Table 90: Ted Baker UK key operating statistics 2003-2008e 164

Table 91: Ted Baker trading record 2003-2008e 166

Table 92: Ted Baker UK store profile 2003-2008e 170

Table 93: Ted Baker store analysis by format 2003-2008e 170

Table 94: Ted Baker retail proposition 2008 172

Table 95: Ted Baker space allocation 2007 173

Table 96: Ted Baker (Concession) space allocation 2007 174





LIST OF FIGURES

Figure 1: Clothing market share change 2006-2007e 31

Figure 2: Womenswear market share change 2006-2007e 32

Figure 3: Menswear market share change 2006-2007e 33

Figure 4: Fashion multiples operating margins year end 2006/07 34

Figure 5: Fashion multiples UK sales densities 2006/07e 35

Figure 6: Fashion multiples space growth % 2006/07e on 2005/06 36

Figure 7: Issues for Fashion Multiples 2008 41

Figure 8: Real disposable income 1997-2007e 43

Figure 9: Strategies for growth 2008 44

Figure 10: Fat Face market shares 2002-2007e 54

Figure 11: Fat Face womenswear sales (ex VAT) — years to May 2003e-2008e 56

Figure 12: Fat Face menswear sales (ex VAT) — years to May 2003e-2008e 57

Figure 13: Fat Face clothing space as % of total store space 2007 61

Figure 14: French Connection menswear, womenswear and clothing market shares 2002-2007e 66

Figure 15: FCUK womenswear sales (ex VAT) — years to Jan 2003-2008e 69

Figure 16: FCUK menswear sales (ex VAT) — years to January 2003-2008e 69

Figure 17: FCUK clothing space allocation, as % of total store space 2007 75

Figure 18: FCUK (Concession) clothing space allocation, as % of total store space 2007 77

Figure 19: Hobbs clothing and womenswear market shares 2002-2007e 82

Figure 20: Hobbs UK womenswear sales (ex VAT) — years to January 2002-2007 84

Figure 21: Hobbs clothing space allocation, as % of total store space 2007 88

Figure 22: Inditex UK clothing market shares 2002-2007e 94

Figure 23: Inditex UK menswear , womenswear and childrenswear market shares 2002-2007e 95

Figure 24: Zara/Bershka/Massimo Dutti womenswear sales (ex VAT) — years to January 2003-2008e 98

Figure 25: Zara/Bershka/Massimo Dutti menswear sales (ex VAT) — years to January 2003-2008e 99

Figure 26: Zara clothing space allocation, as % of total store space 2007 102

Figure 27: Massimo Dutti clothing space allocation, as % of total store space 2007 104

Figure 28: Bershka clothing space allocation, as % of total store space 2007 105

Figure 29: Jane Norman clothing and womenswear market shares 2002-2007e 110

Figure 30: Jane Norman UK womenswear sales (ex VAT) — years to March 2003-2008e 112

Figure 31: Jane Norman clothing space allocation, as % of total store space 2007 115

Figure 32: Monsoon clothing, womenswear and childrenswear market shares 2002-2007e 121

Figure 33: Monsoon UK womenswear sales (ex VAT) — years to May 2003e-2008e 123

Figure 34: Monsoon UK childrenswear sales (ex VAT) — years to May 2003e-2008e 124

Figure 35: Monsoon clothing space allocation, as % of total store space 2007 128

Figure 36: Phase Eight womenswear and clothing shares 2002-2007e 133

Figure 37: Phase Eight UK womenswear sales (ex VAT) — years to January 2003-2008e 135

Figure 38: Phase Eight clothing space allocation, as % of total store space 2007 139

Figure 39: Reiss clothing, menswear and womenswear market shares 2002-2007e 143

Figure 40: Reiss UK menswear sales (ex VAT) — years to Jan 2003e-2008e 145

Figure 41: Reiss UK womenswear sales (ex VAT) — to Jan 2003e-2008e 145

Figure 42: Reiss clothing space allocation, as % of total store space 2007 149

Figure 43: River Island menswear, clothing and womenswear market shares 2002-e2007 153

Figure 44: River Island UK womenswear sales (ex VAT) — 2002e-2007e 155

Figure 45: River Island UK menswear sales (ex VAT) — 2002e-2007e 156

Figure 46: River Island clothing space allocation, as % of total store space 2007 159

Figure 47: River Island (Superstore) clothing space allocation, as % of total store space 2007 160

Figure 48: Ted Baker clothing, menswear and womenswear market shares 2002-2007e 165

Figure 49: Ted Baker UK menswear sales (ex VAT) — years to January 2003e-2008e 168

Figure 50: Ted Baker UK womenswear sales (ex VAT) — years to January 2003e-2008e 169

Figure 51: Ted Baker clothing space, as % of total store space 2007 173

Figure 52: Ted Baker (Concession) clothing space allocation, as % of total store space 2007 174

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