Marktanalyse - Menswear in Thailand

Euromonitor
02.2016
32 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Thailand
Sprache:
Englisch

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Menswear continued to perform relatively well with stable current value growth of 3% in 2015. Many Thai men are growing more concerned with their physical appearance and paying greater attention to grooming themselves. A large majority of menswear sales is contributed by men’s shirts. A key group of purchasers include white-collar male workers. Men’s shirts accounted for a 24% value share of total sales in 2015. Affluent urban men prefer branded products and the presence of branded products at...

Euromonitor International's Menswear in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Men's Nightwear, Men's Outerwear, Men's Swimwear, Men's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Menswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
MENSWEAR IN THAILAND

Euromonitor International

February 2016



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Menswear: Volume 2010-2015

Table 2 Sales of Menswear: Value 2010-2015

Table 3 Sales of Menswear: % Volume Growth 2010-2015

Table 4 Sales of Menswear: % Value Growth 2010-2015

Table 5 NBO Company Shares of Menswear: % Value 2011-2015

Table 6 LBN Brand Shares of Menswear: % Value 2012-2015

Table 7 NBO Company Shares of Men's Nightwear: % Value 2011-2015

Table 8 LBN Brand Shares of Men's Nightwear: % Value 2012-2015

Table 9 NBO Company Shares of Men's Outerwear: % Value 2011-2015

Table 10 LBN Brand Shares of Men's Outerwear: % Value 2012-2015

Table 11 NBO Company Shares of Men's Swimwear: % Value 2011-2015

Table 12 LBN Brand Shares of Men's Swimwear: % Value 2012-2015

Table 13 NBO Company Shares of Men's Underwear: % Value 2011-2015

Table 14 LBN Brand Shares of Men's Underwear: % Value 2012-2015

Table 15 Forecast Sales of Menswear: Volume 2015-2020

Table 16 Forecast Sales of Menswear: Value 2015-2020

Table 17 Forecast Sales of Menswear: % Volume Growth 2015-2020

Table 18 Forecast Sales of Menswear: % Value Growth 2015-2020

Central Retail Corp in Apparel and Footwear (thailand)

Strategic Direction

Key Facts

Summary 1 Central Retail Corp: Key Facts

Summary 2 Central Retail Corp: Operational Indicators

Retail Operations

Internet Strategy

Competitive Positioning

Summary 3 Central Retail Corp: Competitive Position 2015

Icc International Pcl in Apparel and Footwear (thailand)

Strategic Direction

Key Facts

Summary 4 ICC International PCL: Key Facts

Summary 5 ICC International PCL: Operational Indicators

Retail Operations

Internet Strategy

Competitive Positioning

Summary 6 ICC International PCL: Competitive Position 2015

Nike Inc in Apparel and Footwear (thailand)

Strategic Direction

Key Facts

Summary 7 Nike Inc: Key Facts

Summary 8 Nike Inc: Operational Indicators

Retail Operations

Summary 9 Nike Inc: Retail Operational Indicators

Internet Strategy

Competitive Positioning

Summary 10 Nike Inc: Competitive Position 2015

Executive Summary

Apparel and Footwear Observes Respectable Growth

Aggressive Marketing Activities Help Contribute To Growth

Local Brands Lead As Emerging International Brands Increase Their Presence

Companies Place Increasing Focus on Omni-channel Retailing

Apparel and Footwear Will Maintain Good Momentum Over the Forecast Period

Key Trends and Developments

Economic Situation and Bomb Explosion in Bangkok Hamper Apparel and Footwear

'athleisure' Trend Takes Off As Consumers Grow More Active

Apparel and Footwear Witnesses Dynamic Strategic Moves From Both Local and International Players

Market Data

Table 19 Sales of Apparel and Footwear by Category: Volume 2010-2015

Table 20 Sales of Apparel and Footwear by Category: Value 2010-2015

Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015

Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015

Table 23 NBO Company Shares of Apparel and Footwear: % Value 2011-2015

Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015

Table 25 Distribution of Apparel and Footwear by Format: % Value 2010-2015

Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2015

Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020

Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020

Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020

Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020

Definitions

Sources

Summary 11 Research Sources

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