Marktanalyse - Menswear in Sweden

Euromonitor
02.2016
33 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Schweden
Sprache:
Englisch

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PDF-Datei per E-Mail, versandkostenfrei


Menswear grew by 2% in current value terms in 2015. The main factors behind this performance were continued increasing interest among men in fashion in general, but also in good quality apparel. The relatively healthy state of the Swedish economy, with low interest rates, also helped boost demand for menswear in 2015.

Euromonitor International's Menswear in Sweden report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Men's Nightwear, Men's Outerwear, Men's Swimwear, Men's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Menswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
MENSWEAR IN SWEDEN

Euromonitor International

February 2016



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Menswear: Volume 2010-2015

Table 2 Sales of Menswear: Value 2010-2015

Table 3 Sales of Menswear: % Volume Growth 2010-2015

Table 4 Sales of Menswear: % Value Growth 2010-2015

Table 5 NBO Company Shares of Menswear: % Value 2011-2015

Table 6 LBN Brand Shares of Menswear: % Value 2012-2015

Table 7 NBO Company Shares of Men's Nightwear: % Value 2011-2015

Table 8 LBN Brand Shares of Men's Nightwear: % Value 2012-2015

Table 9 NBO Company Shares of Men's Outerwear: % Value 2011-2015

Table 10 LBN Brand Shares of Men's Outerwear: % Value 2012-2015

Table 11 NBO Company Shares of Men's Swimwear: % Value 2011-2015

Table 12 LBN Brand Shares of Men's Swimwear: % Value 2012-2015

Table 13 NBO Company Shares of Men's Underwear: % Value 2011-2015

Table 14 LBN Brand Shares of Men's Underwear: % Value 2012-2015

Table 15 Forecast Sales of Menswear: Volume 2015-2020

Table 16 Forecast Sales of Menswear: Value 2015-2020

Table 17 Forecast Sales of Menswear: % Volume Growth 2015-2020

Table 18 Forecast Sales of Menswear: % Value Growth 2015-2020

Dressmann Ab in Apparel and Footwear (sweden)

Strategic Direction

Key Facts

Summary 1 Dressmann AB: Key Facts

Summary 2 Dressmann AB: Operational Indicators

Retail Operations

Summary 3 Dressmann AB: Retail Operational Indicators

Internet Strategy

Competitive Positioning

Summary 4 Dressmann AB: Competitive Position 2015

Kappahl Sverige Ab (publ) in Apparel and Footwear (sweden)

Strategic Direction

Key Facts

Summary 5 KappAhl Sverige AB (Publ): Key Facts

Summary 6 KappAhl Sverige AB (Publ): Operational Indicators

Retail Operations

Summary 7 KappAhl Sverige AB (Publ): Retail Operational Indicators

Internet Strategy

Competitive Positioning

Summary 8 KappAhl Sverige AB (Publ): Competitive Position 2015

Executive Summary

Apparel and Footwear in Sweden Registers Weak But Positive Growth in 2015

Healthy Interest in Premium Products But Intense Competition Hampers Growth

Domestic Players Lead the Way

Internet Retailing Continues To Boom

A Stable Performance Forecast But Maturity Will Hinder Stronger Growth

Key Trends and Developments

Weak But Positive Growth of the Swedish Economy Drives Sales in 2015

Internet Retailing Reshaping Apparel and Footwear in Sweden

Sweden Undergoing Dramatic Demographic Changes

Market Data

Table 19 Sales of Apparel and Footwear by Category: Volume 2010-2015

Table 20 Sales of Apparel and Footwear by Category: Value 2010-2015

Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015

Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015

Table 23 NBO Company Shares of Apparel and Footwear: % Value 2011-2015

Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015

Table 25 Distribution of Apparel and Footwear by Format: % Value 2010-2015

Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2015

Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020

Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020

Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020

Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020

Definitions

Sources

Summary 9 Research Sources

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