Marktanalyse - Menswear in Norway

Euromonitor
03.2016
32 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Norwegen
Sprache:
Englisch

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Menswear in Norway saw the rise of the “lumbersexual” trend in 2015. The contemporary term “lumbersexual” refers to a focus on expression of male attributes and qualities; this is distinctly different from the metrosexual men’s trend of the past. A “lumbersexual” style typically includes a large beard, flannel check shirt and rough sole shoes, as apparel items should be neutral in colour and made of coarse fabrics. A fondness of the outdoors also typifies “lumbersexual” culture. This is in...

Euromonitor International's Menswear in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Men's Nightwear, Men's Outerwear, Men's Swimwear, Men's Underwear.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Menswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
MENSWEAR IN NORWAY

Euromonitor International

March 2016



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Menswear: Volume 2010-2015

Table 2 Sales of Menswear: Value 2010-2015

Table 3 Sales of Menswear: % Volume Growth 2010-2015

Table 4 Sales of Menswear: % Value Growth 2010-2015

Table 5 NBO Company Shares of Menswear: % Value 2011-2015

Table 6 LBN Brand Shares of Menswear: % Value 2012-2015

Table 7 NBO Company Shares of Men's Nightwear: % Value 2011-2015

Table 8 LBN Brand Shares of Men's Nightwear: % Value 2012-2015

Table 9 NBO Company Shares of Men's Outerwear: % Value 2011-2015

Table 10 LBN Brand Shares of Men's Outerwear: % Value 2012-2015

Table 11 NBO Company Shares of Men's Swimwear: % Value 2011-2015

Table 12 LBN Brand Shares of Men's Swimwear: % Value 2012-2015

Table 13 NBO Company Shares of Men's Underwear: % Value 2011-2015

Table 14 LBN Brand Shares of Men's Underwear: % Value 2012-2015

Table 15 Forecast Sales of Menswear: Volume 2015-2020

Table 16 Forecast Sales of Menswear: Value 2015-2020

Table 17 Forecast Sales of Menswear: % Volume Growth 2015-2020

Table 18 Forecast Sales of Menswear: % Value Growth 2015-2020

Bestseller As in Apparel and Footwear (norway)

Strategic Direction

Key Facts

Summary 1 Bestseller AS: Key Facts

Retail Operations

Summary 2 Bestseller AS: Retail Operational Indicators

Internet Strategy

Competitive Positioning

Summary 3 Bestseller AS: Competitive Position 2015

Cubus As in Apparel and Footwear (norway)

Strategic Direction

Key Facts

Summary 4 Cubus AS: Key Facts

Summary 5 Cubus AS: Operational Indicators

Retail Operations

Summary 6 Cubus AS: Retail Operational Indicators

Internet Strategy

Competitive Positioning

Summary 7 Cubus AS: Competitive Position 2015

H&m Hennes & Mauritz As in Apparel and Footwear (norway)

Strategic Direction

Key Facts

Summary 8 H&M Hennes & Mauritz: Key Facts

Summary 9 H&M Hennes & Mauritz: Operational Indicators

Retail Operations

Summary 10 H&M Hennes & Mauritz: Retail Operational Indicators

Internet Strategy

Competitive Positioning

Summary 11 H&M Hennes & Mauritz: Competitive Position 2015

Executive Summary

Apparel and Footwear Sees Strongest Growth in A Decade

Compression Tights Are the New Norwegian Folk Costume

International Players Lead the Market and Their Position Is Only Set To Strengthen

Internet Retailing Continues To Thrive But Shows Early Signs of Maturity

Norwegian Economy Moves Into Unchartered Territory, Marking the End of A Golden Era

Key Trends and Developments

the End of A Golden Era and Its Implications for Apparel and Footwear

Sportswear Is the New Mainstream Wear As Tights Show Ubiquitous Presence in Norway

Internet Retailing Remains the Most Dynamic Channel But Future Performance Relies on Innovation

Market Data

Table 19 Sales of Apparel and Footwear by Category: Volume 2010-2015

Table 20 Sales of Apparel and Footwear by Category: Value 2010-2015

Table 21 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015

Table 22 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015

Table 23 NBO Company Shares of Apparel and Footwear: % Value 2011-2015

Table 24 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015

Table 25 Distribution of Apparel and Footwear by Format: % Value 2010-2015

Table 26 Distribution of Apparel and Footwear by Format and Category: % Value 2015

Table 27 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020

Table 28 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020

Table 29 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020

Table 30 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020

Definitions

Sources

Summary 12 Research Sources

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