Marktanalyse - Luxury Eyewear in Poland

Euromonitor
12.2016
25 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Poland
Sprache:
Englisch

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In Poland in 2016, current value sales of luxury eyewear grew by 5% to reach PLN360 million and volume sales rose by 4% to reach 337,000 units. Polish consumers showed high interest in luxury eyewear, looking to high-end designer trends for inspiration. Luxury eyewear continued to be viewed as a status symbol. Sunglasses in particular are used to complete and complement an outfit or a specific look, and indicate attention to details.

Euromonitor International's Luxury Eyewear in Poland report offers a comprehensive guide to the size and shape of the Luxury Eyewear market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Eyewear retailing along with the development of consumers’ shopping patterns. Forecasts to 2020 illustrate how the market is set to change

Product coverage: Luxury Spectacle Frames , Luxury Sun Glasses.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Eyewear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
LUXURY EYEWEAR IN POLAND

Euromonitor International

December 2016



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Luxury Eyewear by Category: Value 2011-2016

Table 2 Sales of Luxury Eyewear by Category: % Value Growth 2011-2016

Table 3 NBO Company Shares of Luxury Eyewear: % Value 2011-2015

Table 4 Distribution of Luxury Eyewear by Format: % Value 2011-2016

Table 5 Forecast Sales of Luxury Eyewear by Category: Value 2016-2021

Table 6 Forecast Sales of Luxury Eyewear by Category: % Value Growth 2016-2021

Louis Vuitton Polska Sp Zoo in Luxury Goods (poland)

Strategic Direction

Key Facts

Summary 1 Louis Vuitton Polska Sp zoo: Key Facts

Internet Strategy

Competitive Positioning

Summary 2 Louis Vuitton Polska Sp zoo: Luxury Goods Brands by Category 2016

Summary 3 Louis Vuitton Polska Sp zoo: Competitive Position 2015

Executive Summary

Continued Significant Growth of Luxury Goods in 2016

Rising Segment of Well-off Consumers Drives Sales

High Fragmentation Attributable To Early Stage of Market Development

Store-based Multibrand Retail Outlets Constitute the Main Distribution Channel

Continued Healthy Growth Anticipated in the Forecast Period

Key Trends and Developments

Luxury Goods Benefit From Positive Macroeconomic Circumstances

Dynamically Changing Lifestyles of Polish Consumers

Rising Competition on Immature Polish Market

Store-based Retailing Still Drives Sales of Luxury Goods

Distribution

Summary 4 Selected Luxury Department Stores: 2016

Market Data

Table 7 Sales of Luxury Goods by Category: Value 2011-2016

Table 8 Sales of Luxury Goods by Category: % Value Growth 2011-2016

Table 9 NBO Company Shares of Luxury Goods: % Value 2011-2015

Table 10 LBN Brand Shares of Luxury Goods: % Value 2012-2015

Table 11 Distribution of Luxury Goods by Format: % Value 2011-2016

Table 12 Distribution of Luxury Goods by Format and Category: % Value 2016

Table 13 Forecast Sales of Luxury Goods by Category: Value 2016-2021

Table 14 Forecast Sales of Luxury Goods by Category: % Value Growth 2016-2021

Sources

Summary 5 Research Sources

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