Marktanalyse - Jeans in Denmark

Euromonitor
04.2016
32 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Dänemark
Sprache:
Englisch

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The informal nature of jeans continues to drive the popularity of the versatile garment among Danish consumers. Jeans are perceived as standard items in most Danes’ wardrobes. Additionally, the informal working environment in most Danish companies makes jeans a preferred option even in professional contexts. As such, since macroeconomic conditions improved in 2015 and boosted the apparel category as a whole, it also underpinned the development of jeans. Due to the wide use of jeans, consumers...

Euromonitor International's Jeans in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Economy Jeans, Premium Jeans, Standard Jeans, Super Premium Jeans.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Jeans market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
JEANS IN DENMARK

Euromonitor International

April 2016



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Jeans: Volume 2010-2015

Table 2 Sales of Jeans: Value 2010-2015

Table 3 Sales of Jeans: % Volume Growth 2010-2015

Table 4 Sales of Jeans: % Value Growth 2010-2015

Table 5 Sales of Men's Jeans: Volume 2010-2015

Table 6 Sales of Men's Jeans: Value 2010-2015

Table 7 Sales of Men's Jeans: % Volume Growth 2010-2015

Table 8 Sales of Men's Jeans: % Value Growth 2010-2015

Table 9 Sales of Women's Jeans: Volume 2010-2015

Table 10 Sales of Women's Jeans: Value 2010-2015

Table 11 Sales of Women's Jeans: % Volume Growth 2010-2015

Table 12 Sales of Women's Jeans: % Value Growth 2010-2015

Table 13 NBO Company Shares of Jeans: % Value 2011-2015

Table 14 LBN Brand Shares of Jeans: % Value 2012-2015

Table 15 Forecast Sales of Jeans: Volume 2015-2020

Table 16 Forecast Sales of Jeans: Value 2015-2020

Table 17 Forecast Sales of Jeans: % Volume Growth 2015-2020

Table 18 Forecast Sales of Jeans: % Value Growth 2015-2020

Table 19 Forecast Sales of Men's Jeans: Volume 2015-2020

Table 20 Forecast Sales of Men's Jeans: Value 2015-2020

Table 21 Forecast Sales of Men's Jeans: % Volume Growth 2015-2020

Table 22 Forecast Sales of Men's Jeans: % Value Growth 2015-2020

Table 23 Forecast Sales of Women's Jeans: Volume 2015-2020

Table 24 Forecast Sales of Women's Jeans: Value 2015-2020

Table 25 Forecast Sales of Women's Jeans: % Volume Growth 2015-2020

Table 26 Forecast Sales of Women's Jeans: % Value Growth 2015-2020

Bestseller A/S in Apparel and Footwear (denmark)

Strategic Direction

Key Facts

Summary 1 Bestseller A/S: Key Facts

Summary 2 Bestseller A/S: Operational Indicators

Retail Operations

Summary 3 Bestseller A/S: Retail Operational Indicators

Internet Strategy

Chart 1 Bestseller A/S: Vero Moda in Copenhagen

Competitive Positioning

Summary 4 Bestseller A/S: Competitive Position 2015

Dk Company A/S in Apparel and Footwear (denmark)

Strategic Direction

Key Facts

Summary 5 DK Company A/S: Key Facts

Summary 6 DK Company A/S: Operational Indicators

Retail Operations

Summary 7 DK Company A/S: Retail Operational Indicators

Internet Strategy

Competitive Positioning

Summary 8 DK Company A/S: Competitive Position 2015

H&m Hennes & Mauritz A/S in Apparel and Footwear (denmark)

Strategic Direction

Key Facts

Summary 9 H&M Hennes & Mauritz A/S: Key Facts

Summary 10 H&M Hennes & Mauritz A/S: Operational Indicators

Retail Operations

Summary 11 H&M Hennes & Mauritz A/S: Retail Operational Indicators

Internet Strategy

Chart 2 H&M Hennes & Mauritz A/S: H&M in Copenhagen

Competitive Positioning

Summary 12 H&M Hennes & Mauritz A/S: Competitive Position 2015

Executive Summary

the Light at the End of the Tunnel Is Slowly Getting Stronger

Certain Trends Become Even More Apparent

Leading Players Reinforce Their Positions

Cross-channel, Showrooming and Booming Online Sales Boost the Market

Uncertainty Is Set To Remain But A Slow Recovery Is Expected

Key Trends and Developments

Recovery Slowly Gaining Traction

Health and Wellness Drives Value Sales

Booming Popularity of Internet Retailing Continues

Market Data

Table 27 Sales of Apparel and Footwear by Category: Volume 2010-2015

Table 28 Sales of Apparel and Footwear by Category: Value 2010-2015

Table 29 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015

Table 30 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015

Table 31 NBO Company Shares of Apparel and Footwear: % Value 2011-2015

Table 32 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015

Table 33 Distribution of Apparel and Footwear by Format: % Value 2010-2015

Table 34 Distribution of Apparel and Footwear by Format and Category: % Value 2015

Table 35 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020

Table 36 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020

Table 37 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020

Table 38 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020

Definitions

Sources

Summary 13 Research Sources

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