Marktanalyse - Internet Retailing in Germany

Euromonitor
12.2016
58 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Deutschland
Sprache:
Englisch

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PDF-Datei per E-Mail, versandkostenfrei


Internet retailing continued to record strong current value growth in 2016, significantly outperforming store-based retailing. Internet retailing has had a substantial influence on the performance of most retailing channels, including electronics and appliance specialist retailers, apparel and footwear specialist retailers and home and garden specialist retailers. However, in some channels, such as variety stores and most importantly the considerable grocery retailer channel, which accounts for...

Euromonitor International's Internet Retailing in Germany report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Apparel and Footwear through Internet Retailing, Beauty and Personal Care Internet Retailing, Consumer Appliances Internet Retailing, Consumer Electronics Internet Retailing, Consumer Health Internet Retailing, Food and Drink Internet Retailing, Home Care Internet Retailing, Home Improvement and Gardening Internet Retailing, Homewares and Home Furnishings Internet Retailing, Media Products Internet Retailing, Other Internet Retailing, Personal Accessories and Eyewear through Internet Retailing, Pet Care Internet Retailing, Traditional Toys and Games Internet Retailing, Video Games Hardware Internet Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Internet Retailing market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
INTERNET RETAILING IN GERMANY

Euromonitor International

December 2016



LIST OF CONTENTS AND TABLES



Headlines

Trends

Online Grocery Trends

Competitive Landscape

Prospects

Channel Data

Table 1 Internet Retailing by Category: Value 2011-2016

Table 2 Internet Retailing by Category: % Value Growth 2011-2016

Table 3 Internet Retailing GBO Company Shares: % Value 2012-2016

Table 4 Internet Retailing GBN Brand Shares: % Value 2013-2016

Table 5 Internet Retailing Forecasts by Category: Value 2016-2021

Table 6 Internet Retailing Forecasts by Category: % Value Growth 2016-2021

Amazon.de GmbH in Retailing (germany)

Strategic Direction

Company Background

Digital Strategy

Summary 1 Amazon.de GmbH: Share of Sales Generated by Internet Retailing 2014-2016

Private Label

Summary 2 Amazon.de GmbH: Private Label Portfolio

Competitive Positioning

Summary 3 Amazon.de GmbH: Competitive Position 2016

Ikea Deutschland GmbH & Co Kg in Retailing (germany)

Strategic Direction

Company Background

Digital Strategy

Summary 4 Ikea Deutschland GmbH & Co KG: Share of Sales Generated by Internet Retailing 2014-2016

Private Label

Summary 5 IKEA Deutschland GmbH & Co KG: Private Label Portfolio

Competitive Positioning

Summary 6 Ikea Deutschland GmbH & Co KG: Competitive Position 2016

Karstadt Warenhaus GmbH in Retailing (germany)

Strategic Direction

Company Background

Digital Strategy

Summary 7 Karstadt Warenhaus GmbH: Share of Sales Generated by Internet Retailing 2014-2016

Private Label

Summary 8 Karstadt Warenhaus GmbH: Private Label Portfolio

Competitive Positioning

Summary 9 Karstadt Warenhaus GmbH: Competitive Position 2016

Lidl Stiftung & Co Kg in Retailing (germany)

Strategic Direction

Company Background

Digital Strategy

Summary 10 Lidl Stiftung & Co KG: Share of Sales Generated by Internet Retailing 2014-2016

Private Label

Summary 11 Lidl Stiftung & Co KG: Private Label Portfolio

Competitive Positioning

Summary 12 Lidl Stiftung & Co KG: Competitive Position 2016

Media-saturn-holding GmbH in Retailing (germany)

Strategic Direction

Company Background

Digital Strategy

Summary 13 Media-Saturn-Holding GmbH: Share of Sales Generated by Internet Retailing 2014-2016

Private Label

Summary 14 Media-Saturn-Holding GmbH: Private Label Portfolio

Competitive Positioning

Summary 15 Media-Saturn-Holding GmbH: Competitive Position 2016

Otto GmbH & Co Kg in Retailing (germany)

Strategic Direction

Company Background

Digital Strategy

Summary 16 Otto GmbH & Co KG: Share of Sales Generated by Internet Retailing 2014-2016

Private Label

Summary 17 Otto GmbH & Co KG: Private Label Portfolio

Competitive Positioning

Summary 18 Otto GmbH & Co KG Competitive Position 2016

Rewe Markt GmbH in Retailing (germany)

Strategic Direction

Company Background

Digital Strategy

Summary 19 Rewe Markt GmbH: Share of Sales Generated by Internet Retailing 2014-2016

Private Label

Summary 20 Rewe Markt GmbH: Private Label Portfolio

Competitive Positioning

Summary 21 Rewe Markt GmbH: Competitive Position 2016

Executive Summary

Retailing Continues To Register Positive Growth in 2016

Omni-channel Retailing Sees Strong and Growing Investment

Non-grocery Specialists Outperform Grocery Retailers As Competition Intensifies

Grocery Retailers Continue To Lead

Ongoing Growth To Be Driven by Technology, Innovation and Pricing

Key Trends and Developments

Economic Development Supports Retailing Growth

Mobile, Well-informed and Increasingly Spontaneous - Changing Consumer Behaviour Through Digitisation Fuels Further Investment in Omni-channel Retailing

Shopping Behaviour Increasingly Characterised by Polarisation

Operating Environment

Informal Retailing

Opening Hours

Summary 22 Standard Opening Hours by Channel Type 2016

Physical Retail Landscape

Cash and Carry

Table 7 Cash and Carry Sales: Value 2011-2016

Seasonality

Payments and Delivery

Emerging Business Models

Market Data

Table 8 Sales in Retailing by Store-based vs Non-Store: Value 2011-2016

Table 9 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2011-2016

Table 10 Sales in Store-based Retailing by Channel: Value 2011-2016

Table 11 Store-based Retailing Outlets by Channel: Units 2011-2016

Table 12 Sales in Store-based Retailing by Channel: % Value Growth 2011-2016

Table 13 Store-based Retailing Outlets by Channel: % Unit Growth 2011-2016

Table 14 Sales in Non-Store Retailing by Channel: Value 2011-2016

Table 15 Sales in Non-Store Retailing by Channel: % Value Growth 2011-2016

Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2011-2016

Table 17 Sales in Non-Grocery Specialists by Channel: Value 2011-2016

Table 18 Non-Grocery Specialists Outlets by Channel: Units 2011-2016

Table 19 Sales in Non-Grocery Specialists by Channel: % Value Growth 2011-2016

Table 20 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2011-2016

Table 21 Retailing GBO Company Shares: % Value 2012-2016

Table 22 Retailing GBN Brand Shares: % Value 2013-2016

Table 23 Store-based Retailing GBO Company Shares: % Value 2012-2016

Table 24 Store-based Retailing GBN Brand Shares: % Value 2013-2016

Table 25 Store-based Retailing LBN Brand Shares: Outlets 2013-2016

Table 26 Non-Store Retailing GBO Company Shares: % Value 2012-2016

Table 27 Non-Store Retailing GBN Brand Shares: % Value 2013-2016

Table 28 Non-Grocery Specialists GBO Company Shares: % Value 2012-2016

Table 29 Non-Grocery Specialists GBN Brand Shares: % Value 2013-2016

Table 30 Non-Grocery Specialists LBN Brand Shares: Outlets 2013-2016

Table 31 Non-Grocery Specialists LBN Brand Shares: Selling Space 2013-2016

Table 32 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2016-2021

Table 33 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2016-2021

Table 34 Forecast Sales in Store-based Retailing by Channel: Value 2016-2021

Table 35 Forecast Store-based Retailing Outlets by Channel: Units 2016-2021

Table 36 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2016-2021

Table 37 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2016-2021

Table 38 Forecast Sales in Non-Store Retailing by Channel: Value 2016-2021

Table 39 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2016-2021

Table 40 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2016-2021

Table 41 Forecast Sales in Non-Grocery Specialists by Channel: Value 2016-2021

Table 42 Forecast Non-Grocery Specialists Outlets by Channel: Units 2016-2021

Table 43 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2016-2021

Table 44 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2016-2021

Definitions

Sources

Summary 23 Research Sources

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