Marktanalyse - Infantswear in Brazil

Datamonitor
12.2008
27 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Brasilien

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Datamonitor's Infantswear in Brazil industry profile is an essential resource for top-level data and analysis covering the infantswear industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value, volume and/or segmentation

* Provides textual analysis of the industry’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of the industry

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size, measured by value and/or volume

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The infantswear market is calculated as sales of garments for children between the ages of 0-2 years. The values for each country are segmented by sales of dresses, clothing sets, pants and shorts, play clothing (including sweaters), and nightwear. Market value is calculated at retail selling price (RSP), and includes all taxes and levies. All currency conversions have been calculated at constant 2007 annual average exchange rates.

For the purposes of this report, the Americas region consists of the United States, Canada, Brazil and Mexico.
TABLE OF CONTENTS

EXECUTIVE SUMMARY 3

CHAPTER 1 Market Overview 7

1.1 Market Definition 7

1.2 Research Highlights 7

1.3 Market Analysis 8

CHAPTER 2 Market Value 9

CHAPTER 3 Market Segmentation I 10

CHAPTER 4 Market Segmentation II 11

CHAPTER 5 Five Forces Analysis 12

5.1 Summary 12

5.2 Buyer Power 13

5.3 Supplier Power 14

5.4 New Entrants 15

5.5 Substitutes 16

5.6 Rivalry 17

CHAPTER 6 Leading Companies 18

6.1 Marisol S.A. 18

6.2 Sara Lee Corporation 19

6.3 Magazine Pelicano Ltda. 22

CHAPTER 7 Market Forecasts 23

7.1 Market Value Forecast 23

CHAPTER 8 Macroeconomic Indicators 24

CHAPTER 9 Appendix 26

9.1 Methodology 26

9.2 Industry Associations 27

9.3 Related Datamonitor Research 27



LIST OF TABLES

Table 1: Brazil Infantswear Market Value: $ million, 2003-2007 9

Table 2: Brazil Infantswear Market Segmentation I: % Share, by Value, 2007 10

Table 3: Brazil Infantswear Market Segmentation II: % Share, by Value, 2007 11

Table 4: Key Facts: Marisol S.A. 18

Table 5: Key Facts: Sara Lee Corporation 19

Table 6: Key Financials: Sara Lee Corporation 21

Table 7: Key Facts: Magazine Pelicano Ltda. 22

Table 8: Brazil Infantswear Market Value Forecast: $ million, 2007-2012 23

Table 9: Brazil Size of Population (million) , 2003-2007 24

Table 10: Brazil GDP (Constant 2000 Prices, $ billion), 2003-2007 24

Table 11: Brazil Inflation, 2003-2007 24

Table 12: Brazil Exchange Rate, 2003 25

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