Marktanalyse - Global B2C E-Commerce and Online Payment Market 2014

yStats.com GmbH & Co. KG
10.2014
1161 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Algerien
  • Argentinien
  • Österreich
  • Brasilien
  • Kanada
  • Chile
  • China
  • Kolumbien
  • Tschechien
  • Dänemark
  • Ägypten
  • Estland
  • Finnland
  • Frankreich
  • Deutschland
  • Ghana
  • Griechenland
  • Hong Kong
  • Ungarn
  • Indien
  • Indonesien
  • Iran
  • Irak
  • Israel
  • Italien
  • Japan
  • Kenia
  • Südkorea
  • Kuwait
  • Malaysia
  • Mexiko
  • Marokko
  • Niederlande
  • Neuseeland
  • Nigeria
  • Norwegen
  • Oman
  • Paraguay
  • Peru
  • Poland
  • Katar
  • Russian Federation
  • Saudi Arabien
  • Singapur
  • South Africa
  • Spanien
  • Schweden
  • Schweiz
  • Taiwan
  • Thailand
  • Tunesien
  • Türkei
  • Ukraine
  • Vereinigte Arabische Emirate
  • Vereinigtes Königreich
  • Uruguay
  • Venezuela
  • Vietnam
  • Simbabwe
Sprache:
Deutsch

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Global Online Retail Sales to Top One Trillion Euro This Year

Hamburg-based business intelligence organization yStats.com’s comprehensive new report on online retail sales worldwide tells of continued growth and trends in the industry. The report, titled 'Global B2C E-Commerce and Online Payment Market 2014” sees slowing growth rates overall following the vertiginous increases of recent years in North American and Western Europe, as the rapid growth in online sales spreads to emerging markets.

The yStats.com publication reports that even as forecasted global growth rates slow from close to +20% in 2014 to around 10% by 2018, B2C E-Commerce worldwide is expected to top a trillion euros by that year. The Asia-Pacific region is forecasted to be the fastest growing B2C E-Commerce market worldwide and to overtake North America as the number one region in terms of B2C E-Commerce sales within a few years.

Worldwide, the emerging markets such as China, Indonesia, Mexico, India and Russia by far outpace advanced B2C E-Commerce markets in terms of growth. With Internet user and online shopper penetration in these countries continuing to increase every year, as the payments and delivery infrastructure improves, these markets are forecasted to keep scoring rapid growth rates in online retail for several more years. Meanwhile, in the advanced markets such as the USA, Japan, South Korea, the UK, Germany and France the total B2C E-Commerce pace of growth is declining, but mobile shopping and new product categories, such as groceries, still offer potential for further growth.

Of special importance are two leading trends in E-Commerce worldwide: the use of mobile devices such as tablet computers and smartphones for shopping, referred to as M-Commerce, and cross-border online shopping.

M-Commerce is transforming the retail industry worldwide, as mobile traffic to retail sites surges and the variety of products purchased on mobile grows. In the advanced markets of North America and Europe the share of M-Commerce on total online retail already reaches 10% or several percentage points above. In emerging markets where smartphone and tablet penetration is rapidly growing the practice of online shopping through these devices is also increasing.
Cross-border B2C E-Commerce is growing to a multi-billion dollar market, where online shoppers from such countries as the USA, Brazil, Australia and others buy directly from online merchants in the UK, China, France and other countries worldwide.

New payment methods have developed and traditional payment channels have adapted to online shopping. Payment by credit card continues to predominate worldwide, however alternative payment methods such as E-Wallets are on the rise, by far outpacing the growth of credit card use. In some emerging markets, especially in Middle East & Africa, cash on delivery dominates over credit card payments. Mobile payments are also growing rapidly. For example, in China more than 100 million people or a quarter of mobile Internet users used mobile payments in 2013.

Looking at the major players in global B2C E-Commerce, US based Amazon.com Inc. remains the global leader by E-Commerce revenues, but the growth leaders in the top ten are two Chinese online companies which both conducted IPO this year, Alibaba Group Holding Ltd. and JD.com Inc. Another pure play company from the top ten from which an IPO is expected is Cnova N.V., a newly formed E-Commerce subsidiary of the French Groupe Casino. Also in the top ten online sellers are several store retailers who have intensively developed and expanded their E-Commerce channels worldwide, such as Wal-Mart Stores and Tesco.

Companies mentioned
JD.com, Alibaba Group Holding, Zalando Group, Cnova N.V. Amazon.com, Wal-Mart Stores, eBay, Otto Group, Tesco, Rakuten, Best Buy Co, Apple, QVC, Groupon, Staples, Netflix, Dell, Home Depot, Costco, L Brands, Target, Neiman Marcus, Kohl's, Jumei.com, Tencent Holdings, Vipshop Holdings, LightInTheBox, Tmall, Yihaodian.com, Yahoo! Shopping, Yahoo! Auctions, Kakaku.com, GS Home Shopping, Taobao.com, Gmarket.co.kr, Auction.co.kr, Woolworths, Trade Me, The Warehouse, GrabOne, Mighty Ape, Treat Me, 1-Day, Myntra.com, Flipkart.com, Jabong.com, Snapdeal.com, Homeshop18.com, Olx.co.th, Berniaga, Kaskus, Lazada, Zalora, AVG.com, Aliexpress, PC Home Shopping, Samsung Group, Nissen Group, Reebonz, SingPost, iBuy, Qoo10, Asos.com, Weloveshopping.com, Tarad.com, True Group, Panicloset.com, Sanook.com, Superbuy.com, Mysale.my, Ipmart.com, Mudah.my, Youbeli.com, Lelong.my, Hotdeal.vn, Muachung.vn, Vatgia.com, Sendo.vn, Ayosdito, MetroDeal, Cashcashpinoy, Ensogo, LeGuide.com, PPR Group, IKEA, Dixons Retail, Yandex, Argos, Asda, Next, Marks&Spencer, Bon Prix, Cyberport, Tchibo, Conrad, Alternate, H&M, Cdiscount, Fnac, Carrefour, La Redoute, Ulmart.ru, Svyaznoy, Wildberries.ru, Nazya.com, Mango.com, Ahold, Coolblue, RFS Holland Holding, Hepsiburada.com, gittigidiyor.com, limango.com.tr, morhipo.com, markafoni.com, trendyol.com, Allegro Group, Nokaut.pl, Cdon Group, Verkkokauppa.com, Netanttila.com, Elkjop.no, B2W Digital, Mercadolivre.com.br, Buscape Company, Americanas.com, netshoes.com.br, Souq.com, Cobone, MarkaVIP, Kalahari, Takealot, Bid or Buy, Souq.com, Sukar.com, Namshi.com, Jumia.com
1. Management Summary**



2. Global

M-Commerce Trends, 2014

M-Commerce Sales, by Tablets, Smartphones and Total, in USD billion and in % Y-o-Y Growth, 2012 - 2018f

Smartphone and Tablet Penetration in Selected Countries, in % of Total Adult Population, 2013

Breakdown of Mobile Shopping Intention, in % of Mobile Users, March 2013

Smartphone Owner Penetration on Total Population and Mobile Shopper Penetration on Smartphone Owners, in %, by Selected Developed Markets, May 2013

Smartphone Owner Penetration on Total Population and Mobile Shopper Penetration on Smartphone Owners, in %, by Selected Emerging Markets, May 2013

Mobile Shopper Penetration, by Online Purchases Made on Tablets and Smartphones, in % of Smartphone and Tablet Owners, by Region, 2013

Breakdown of Frequency of Mobile Purchase, in % of Online Shoppers, by Tablet and Mobile Phone or Smartphone, 2013

Actions Taken As a Result of Seeing Advertising or a Promotion, by Smartphone and Tablet, Incl. 'Purchased a Product/Service Online”, in % of Smartphone and Tablet Owners, 2013

Frequency of App and Browser Usage for Shopping on Mobile Phone or Smartphone, in % of Mobile Shoppers, 2013

Share of Smartphone App Users Using Shopping/Retail Apps Regularly, in %, by Selected Countries, 2012

Products and Services Purchased on Mobile, in % of Mobile Shoppers, March 2013

Cross-Border B2C E-Commerce Trends, 2014

Total B2C E-Commerce Exports of Top Six Markets Leading by B2C E-Commerce Exports, in USD billion, 2013 & 2020f

Cross-Border B2C E-Commerce Trade Balance of Top Six Markets Leading by B2C E-Commerce Exports, Incl. B2C E-Commerce Exports and B2C E-Commerce Imports, in USD million, 2013

Cross-Border B2C E-Commerce Flow Between Top Six Markets Leading by B2C E-Commerce Exports, in USD million, 2013

Total B2C E-Commerce Imports of Top Six Markets Leading by B2C E-Commerce Import, in USD billion, 2013e & 2018f

Breakdown of Total B2C E-Commerce Imports of Top Six Markets Leading by B2C E-Commerce Imports, by Country of Import and by Top Product Categories, in %, 2013e

Luxury B2C E-Commerce Trends, 2014

Luxury B2C E-Commerce Sales, in EUR billion, 2012, 2013e & 2018f

Share of B2C E-Commerce on Total Luxury Retail, in %, 2013e & 2018f

Share of B2C E-Commerce on Total Luxury Retail, by Global and Emerging Markets, in %, 2013

Share of Pure Online Shoppers on Total Luxury Consumers, in %, by Selected Countries, 2013

B2C E-Commerce Sales, in USD billion, 2013 - 2018f

B2C E-Commerce Sales, in USD billion, 2013 - 2018f

B2C E-Commerce Sales CAGR, by Regions, 2013 - 2018f

Top 10 Countries by B2C E-Commerce Sales Growth, in %, 2013

Breakdown of B2C E-Commerce Sales, by Regions, in %, 2013 & 2018f

Online Shopper Penetration, by Region, in % of Internet Users, 2013 - 2018f

Top 10 Countries by Growth of Internet Users, incl. Asia-Pacific Countries, by in % Growth in Q4 2013 Compared to Q4 2008

Breakdown of B2C E-Commerce Sales by Product Categories, by Selected Countries, in %, 2012

Breakdown of B2C E-Commerce Payment Transactions, by Methods, in %, by Regions, incl. Asia-Pacific, 2012

Top Countries and Regions by Share of Mobile Payments on Total B2C E-Commerce Payment Transactions, incl. Asia-Pacific, in %, 2012

B2C E-Commerce Delivery Trends, 2014

Most Important Delivery Options in B2C E-Commerce, in % of Online Shoppers, 2013e

Most Important Return Options in B2C E-Commerce, in % of Online Shoppers, 2013e

Breakdown of B2C E-Commerce Delivery Preferences in Selected Countries, by Delivery Place, in % of Online Shoppers, September 2013

Factors Influencing the Choice of Delivery Option, in % of Online Shoppers, by Selected Countries, September 2013

Top 10 Companies by E-Commerce Revenue, in USD billion, 2013

Year-on-Year E-Commerce Revenue Growth in Local Currency of Top 10 Companies by E-Commerce Revenue, in %, 2013

Top 5 Companies by B2C E-Commerce Revenue, 2013

Year-on-Year B2C E-Commerce Revenue Growth in Local Currency of Top 5 Companies by B2C E-Commerce Revenue, in %, 2013

Shares of Top 5 Companies by B2C E-Commerce Revenue on Total B2C E-Commerce Sales Worldwide, in %, 2013

Top 3 E-Commerce Marketplace Companies by Revenue, in USD billion, 2013

Year-on-Year Revenue Growth in Local Currency of Top 3 E-Commerce Marketplace Companies, in %, 2013

Gross Merchandise Volume of Top 3 E-Commerce Marketplace Companies by Revenue, 2013

Top 5 Companies by M-Commerce Sales, 2013e

Overview of IPOs of Selected E-Commerce Companies, 2014



3. North America



3.1. Regional

B2C E-Commerce Sales, in USD billion, 2013 - 2018f



3.2. USA (Top Country)

M-Commerce Overview and Trends, 2014

M-Commerce Sales, Excluding Travel and Tickets, in USD billion, and in % Change, 2011-2017f

Share of M-Commerce Sales on Total B2C E-Commerce Sales, Excluding Travel and Tickets, in %, 2011-2017f

Quarterly M-Commerce Sales, in USD billion, and in % Year-on-Year Change, Q1 2012 - Q3 2013

M-Commerce Sales, Excluding Travel and Tickets, by Tablet, Smartphone and Other Mobile Devices, in USD billion, and in % Change, 2011-2017f

Number of Mobile Shoppers, in millions, and in % Change, 2011-2016f

Breakdown of Mobile Shoppers, by Gender, Age Group and Household Income, in %, Q1 2012 & Q1 2013

M-Commerce Spending per User, by Smartphone and Tablet, in USD, H1 2013

Breakdown of B2C E-Commerce Spending on Selected Product Categories by Desktop, Smartphone and Tablet, in %, H1 2013

Shopping Activities Carried Out on Tablet and Smartphone, Total and Breakdown by Location, in % of Mobile Shoppers, Q1 2013

Overview of Cross-Border B2C E-Commerce

Top Countries to Purchase from, in % of Cross-Border Online Shoppers, 2013e

Statistics on Cross-Border B2C E-Commerce Sales from the USA on the Black Friday and Cyber Monday, Compared to Domestic US B2C E-Commerce Sales, Incl. Y-o-Y Sales Growth, Average Order Value and Peak Shopping Time, 2013

B2C E-Commerce Sales, in USD billion and in % Year-on-Year Change, 2010 — 2013

B2C E-Commerce Quarterly Sales, in USD billion and in % Year-on-Year Change, Q1 2013 - Q1 2014

B2C E-Commerce Sales, in USD billion and in % Year-on-Year Change, 2013 - 2018f

B2C E-Commerce Sales, in USD billion and in % CAGR, 2013, 2014f & 2018

Desktop-Based B2C E-Commerce Quarterly Spending, in USD billion and in % Year-on-Year Change, Q1 2013 - Q4 2013

Share of B2C E-Commerce on Total Retail Sales, in %, 2013 - 2018f

Share of B2C E-Commerce on Total Retail Sales, in %, 2013 - 2018f

Share of B2C E-Commerce on Total Retail Sales, in %, 2014f & 2018f

Online Shopper Penetration, in % of Internet Users, 2011 - 2017f

B2C E-Commerce Sales, by Product Categories, in USD billion, 2012-2018f

Online and Mobile Payment Trends and News about Players, H1 2014

M-Commerce Overview and Trends, 2014

M-Commerce Sales, Excluding Travel and Tickets, in USD billion, and in % Change, 2011-2017f

Share of M-Commerce Sales on Total B2C E-Commerce Sales, Excluding Travel and Tickets, in %, 2011-2017f

Quarterly M-Commerce Sales, in USD billion, and in % Year-on-Year Change, Q1 2012 - Q3 2013

M-Commerce Sales, Excluding Travel and Tickets, by Tablet, Smartphone and Other Mobile Devices, in USD billion, and in % Change, 2011-2017f

Number of Mobile Shoppers, in millions, and in % Change, 2011-2016f

Breakdown of Mobile Shoppers, by Gender, Age Group and Household Income, in %, Q1 2012 & Q1 2013

M-Commerce Spending per User, by Smartphone and Tablet, in USD, H1 2013

Breakdown of B2C E-Commerce Spending on Selected Product Categories by Desktop, Smartphone and Tablet, in %, H1 2013

Shopping Activities Carried Out on Tablet and Smartphone, Total and Breakdown by Location, in % of Mobile Shoppers, Q1 2013

Overview of Cross-Border B2C E-Commerce

Top Countries to Purchase from, in % of Cross-Border Online Shoppers, 2013e

Statistics on Cross-Border B2C E-Commerce Sales from the USA on the Black Friday and Cyber Monday, Compared to Domestic US B2C E-Commerce Sales, Incl. Y-o-Y Sales Growth, Average Order Value and Peak Shopping Time, 2013

B2C E-Commerce Sales, in USD billion and in % Year-on-Year Change, 2010 — 2013

B2C E-Commerce Quarterly Sales, in USD billion and in % Year-on-Year Change, Q1 2013 - Q1 2014

B2C E-Commerce Sales, in USD billion and in % Year-on-Year Change, 2013 - 2018f

B2C E-Commerce Sales, in USD billion and in % CAGR, 2013, 2014f & 2018

Desktop-Based B2C E-Commerce Quarterly Spending, in USD billion and in % Year-on-Year Change, Q1 2013 - Q4 2013

Share of B2C E-Commerce on Total Retail Sales, in %, 2013 - 2018f

Share of B2C E-Commerce on Total Retail Sales, in %, 2013 - 2018f

Share of B2C E-Commerce on Total Retail Sales, in %, 2014f & 2018f

Online Shopper Penetration, in % of Internet Users, 2011 - 2017f

B2C E-Commerce Sales, by Product Categories, in USD billion, 2012-2018f

Online and Mobile Payment Trends and News about Players, H1 2014

Online Retail Payment Market Value, in USD Billion, 2011 — 2013

Breakdown of B2C E-Commerce Payments, by Method, in %, 2013

Breakdown of Preferred Payment Methods in B2C E-Commerce, in %, by Desktop Buyers, Tablet Buyers and Mobile Buyers, Q2 2013

Most Important Online Shopping Benefits, Incl. Payment Options, in % of Online Shoppers Using Multiple Devices, January 2014

Breakdown of M-Commerce Payments, by Table and Mobile Phone, in %, 2013

Methods Used in Mobile Payments, in % of Mobile Payment Users, 2013

Usage of Mobile Payments, by Service Provider, in % of Individuals, 2013

Usage of Mobile Banking and Mobile Payment, in % of Individuals, 2013

Usage of Digital Currencies, in % of Internet Users, Q2 2013 & Q4 2013, Ranked by Q4 2013

Companies Most Trusted to Provide Mobile Digital Wallet, in % of Consumers, 2013

B2C E-Commerce Delivery Overview and Trends, 2014

Breakdown of Online Shoppers by Number of Days Willing to Wait for B2C E-Commerce Delivery, in %, February 2013

Delivery-Related Reasons for Abandoning Shopping Cart, in % of Online Shoppers, February 2013

Top Delivery Factors that Would Improve Online Shopping Experience, as Perceived by Online Shoppers, in %, March 2013

Maximum Fee That Online Shoppers are Willing to Pay for Same Day Delivery, by Affluent Millennials and Other Online Shoppers, in USD, March 2013

Share of Same Day Delivery on Total Online Purchases, in %, March 2013

Share of Online Shoppers Who Would be More Likely to Return to the Abandoned Card if Shipping Costs and Duration are Mentioned in the Notification about Items Left in Cart, Compared to Other Factors, in % of Online Shoppers, by Online Shopper Group, August 2013

Breakdown of Offered Cyber Monday Promotion Types, Incl. 'Shipping Promos”, in %, 2013

B2C E-Commerce Delivery Methods Offered By Top 5 Companies by B2C E-Commerce Sales, April 2014

Top 10 US-Based Merchants by Global B2C E-Commerce Sales, in USD billion, 2012 & 2013

Top 20 US-Based Brick-and-Mortar Retailers by Global B2C E-Commerce Sales, in USD billion, incl. in % Share of B2C E-Commerce on Total Revenues, 2013



3.3. Canada

Breakdown of Frequency of Mobile Purchase, in % of Online Shoppers, by Tablet and Mobile Phone or Smartphone, 2013

Cross-Border Online Shopper Penetration on Internet Users, by Users Who Have Purchased from a US Website and Users Who Have Purchased from a Non-US/Non-Canadian Website, in %, 6 Months to August 2013

Experience with Cross-Border B2C E-Commerce, in % of Online Shoppers, by Online Shoppers Who Have Not Made Cross-Border Purchases Online and Online Shoppers Who Have Purchased from Any Foreign Website, from US Websites, and from Asian Websites, January 2014

Top Reasons for Shopping from Foreign Online Shops, in % of Online Shoppers, January 2014

B2C E-Commerce Sales, in CAD billion and in % Year-on-Year Change, 2012 - 2017f

B2C E-Commerce Sales, Excl. Sales Made on Foreign Websites, in CAD billion, 2011 & 2012

Share of B2C E-Commerce on Total Retail Sales, in %, 2012 - 2017f

Share of B2C E-Commerce Sales, Excl. Sales Made on Foreign Websites, on Total Retail Sales, in %, 2011 & 2012

Number of Online Shoppers, in millions, and in % Penetration on Internet Users and Population, 2013 - 2018f

Product Categories Purchased Online, in % of Online Shoppers, 2012

Breakdown of Preferred Payment Methods in B2C E-Commerce, in % of Online Shoppers, February 2014

Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, 2010 & 2012

Online Storage of Cards with Merchants, by Merchant, in % of Consumers, February 2014

Most Important Mobile Phone Enhancements Relating to Mobile Payment or Mobile Banking, in % of Consumers, February 2014

Most Important Aspect of Online Shopping Experience, Incl. Delivery, in % of Online Shoppers, 2012
5. Europe

5.1. Regional
Cross-Border B2C E-Commerce Overview, 2014
Cross-Border Online Shopper Penetration on Total Online Shoppers in the EU, in %, 2010 — 2013
Cross-Border Online Shopper Penetration on Total Online Shoppers in the Euro Area, in %, 2010 — 2013
Cross-Border Online Shopper Penetration on Total Online Shoppers in the EU, in %, by Country, 2013
Confidence in Online Shopping, by Shopping from a Website in Own Country and in Another EU Country, in % of Consumers Who Already Made Cross-Border Purchases and All Consumers, 2012
Number of Cross-Border Online Shoppers, by Selected Countries, in millions, 2013
Most Popular European Countries for Cross-Border Online Shopping, in million Cross-Border Online Shoppers from Europe who Purchase from These Countries Online, 2013
Smartphone Owner Penetration on Total Population and Mobile Shopper Penetration on Smartphone Owners, in %, by Selected Countries, May 2013
Number of Users Buying via Smartphone in EU5, in millions and in % of Total Smartphone Audience, by Product Category and Total, August 2013
Smartphone Users Who Access Online Retail via Smartphones, in millions, and Retail Category Reach on Total Smartphone Audience, in %, by EU5 Countries, August 2013
Devices Used for Browsing Online Purchases, in % of Device Owners, by UK, France and Germany, July 2013
Devices Used for Making Purchases Online, in % of Device Owners, by UK, France and Germany, July 2013
Mobile Shopping and Related Activities Carried Out Weekly on Mobile, in % of Smartphone or Tablet Users, by Austria, Germany and Switzerland, January 2013
B2C E-Commerce Sales, in USD billion, 2013 - 2018f
B2C E-Commerce Sales in Western Europe, in USD billion, 2013 - 2018f
B2C E-Commerce Sales in Eastern Europe, in USD billion, 2013 - 2018f
Top 5 Countries by B2C E-Commerce Sales, in EUR billion 2013 & 2014f
Top Countries by B2C E-Commerce Sales, Ranked by 2013e, in USD billions, 2011-2016f
Top Countries by B2C E-Commerce Sales Growth, Ranked by 2013e, in %, 2011-2017f
Online Shopper Penetration, in % of Internet Users, by Eastern and Western Europe, 2013 - 2018f
Online Shopper Penetration in the EU28, in %, 2009 - 2013
Online Shopper Penetration in the EU, by Country, in % of Internet Users, 2013
Internet User Penetration in the EU, by Country and EU Average, in % of Individuals, 2010-2012
Top 5 Retail Website Categories, in Thousand Unique Visitors, December 2011 & December 2012
Most Purchased Online Product Categories in the EU, in % of Individuals, 2011 & 2012
Online and Mobile Trends and News about Players, H1 2014
Breakdown of B2C E-Commerce Transactions by Payment Method, in %, 2012
Breakdown of Payment Methods Most Preferred in B2C E-Commerce, in % of Online Shoppers, by Selected Countries and Sub-Regions, 2013
Payment-Related Reasons for Not Shopping Online More Often, Compared to Other Reasons, in % of Online Shoppers Who Buy Less than Once a Month, by Selected Countries, September 2013
Concerns about Use of Online Banking and Online Shopping in the EU, in % of Internet Users, March 2012 & June 2013
Share of Internet Users who are Concerned about Security of Online Payments in Online Banking and Online Shopping in the EU, by Country, June 2013 & March 2012
Share of Online Shoppers Who Consider Free Delivery Very Important, Compared to Share of Online Shoppers Who Consider Quick Delivery Very Important, by Selected Countries, in %, 2013
Maximum Number of Days that Frequent Online Shoppers are Willing to Wait for B2C E-Commerce Delivery, in Days, September 2013
Share of Online Shoppers in the EU Who Have Experienced a Delay in B2C E-Commerce Delivery, by National Delivery and Delivery from Another EU Country, 2012
Used Types of Domestic Shipment Suppliers, in % of Online Retailers in the EU, February 2013
B2C Delivery Time Options Offered by Delivery Operators in the EU, by Type of Operators and by Domestic and Cross-Border B2C Delivery, in %, February 2013
Overview of Main Alternative Operators Active in Domestic and Cross-Border B2C Delivery, Excl. Multinational Operators, by Countries in EU 27, February 2013
Breakdown of Maximum Accepted B2C E-Commerce Delivery Time, in Days, in % of Online Shoppers, by Selected Countries, 2013
Breakdown of B2C E-Commerce Delivery Preferences in Selected Countries, by Delivery Place, in % of Online Shoppers, September 2013
Factors Influencing the Choice of Delivery Option, in % of Online Shoppers, by Selected Countries, September 2013
Top 10 Retail Websites, by Total Unique Visitors from Europe, in Thousand, December 2012

5.2. UK (Top Country)
M-Commerce Overview and Trends, 2014
M-Commerce Sales, in GBP billions and in % of B2C E-Commerce Sales, 2011-2017f
Share of M-Commerce on Total B2C E-Commerce Sales, in %, Q1 2012 - Q4 2013
M-Commerce Sales, Excluding Travel and Tickets, by Tablet, Smartphone, Other Mobile Devices and Total, in GBP billion, and in % Year-on-Year Change, 2012-2017f
Share of M-Commerce on B2C E-Commerce Sales and Share of Mobile Visits on Total Visits to B2C E-Commerce Websites, in % of Total, 2010 — 2012
Mobile Apps Offered by Top 50 Retailers, by Type, in %, and Mobile Optimized Options Offered by Top 50 Retailers, in %, June 2013
Share of Shopping Done via Mobile Device, by Product Category, in % of Internet Users, September 2013
Cross-Border B2C E-Commerce Overview, 2014
Top Countries to Purchase from, in % of Cross-Border Online Shoppers, 2013e, and Top Cross-Border B2C-Commerce Product Categories, by Sales, in GBP, 2013e
Cross-Border Online Shoppers Purchasing from the UK, by Selected European Countries, in % of Population and in millions, Ranked by % of Population, 2013
Breakdown of Top 100 UK Retail Websites, by Number of Countries Delivered to Outside of the UK and by Number of Languages Offered Other than English, in %, April 2013
B2C E-Commerce Sales, in GBP billion, 2012 & 2013
B2C E-Commerce Sales, in GBP billion and in % Year-on-Year Change, 2012 - 2018f
Share of B2C E-Commerce on Total Retail Sales, in %, 2012 - 2018f
Online Shopper Penetration, in % of Internet Users, 2009 — 2013
Product Categories Purchased Online, in % of Individuals, 2011&2012
Online and Mobile Payment Trends and News about Players, H1 2014
Online Card Spending, in GBP billion, 2008 & 2012
Fraud Losses in Online Card Spending, in GBP million, 2008 & 2012
Online Card Payment Fraud, in GBP million, by Fraud Against UK-Based Online Retailers and Overseas-Based Online Retailers, 2012 & 2013e
Number of Terminals with Contactless Payment Functionality, in thousands, 2012 & 2013*, and February 2013 - February 2014
Number of Cards with Contactless Payment Functionality, in millions, 2012 & 2013*, and February 2013 - February 2014
Value of Contactless Payment Tranactions, in GBP million, February 2014 & March 2014
B2C E-Commerce Delivery Overview and Trends, 2014
Breakdown of the Most Wanted Delivery Options, in % of Online Shoppers, August 2013
Offered Delivery Options, in % of Retail Websites, 2013
Breakdown of Delivery Charges, by Method, in % of Retail Websites Offering the Method, 2013
Breakdown of Online Retailers, by Number of Countries Delivered to, in %, 2012
Delivery Methods Offered By Top 5 Online Retail Websites, April 2014
Top 10 Most Visited Online Retail Websites, by Rank, July 2014

5.3. Germany (Top Country)
Cross-Border B2C E-Commerce Overview, 2014
Cross-Border Online Shoppers Purchasing from Germany, by Selected European Countries, in % of Population and in millions, Ranked by % of Population, 2013
Cross-Border Online Shoppers in Germany Purchasing from Foreign Countries, by Selected Countries, in % of Population and in millions, 2013
M-Commerce Overview and Trends, 2014
M-Commerce Sales, in EUR billion, and Share of M-Commerce on Total B2C E-Commerce Sales, in %, 2012 & 2013
Mobile Shoppers Penetration on Smartphone Owners, in %, by Gender, Age Group, Income Group and Total, April 2011, April 2012 and April 2013
Mobile Shopper Penetration on Tablet and Smartphone Users, by Gender and Age Group, in %, 2012
Categories of Products and Services Purchased via Smartphone, in % of Smartphone Users, by Total, Gender and Age Group, 2012
Product Categories Purchased via Mobile, by Purchased via Tablet and Smartphone, in % of Mobile Shoppers who Shop on Tablet/Smartphone, January 2014
B2C E-Commerce Sales, in EUR billion and % Year-on-Year Change, 2010 - 2014f
Share of B2C E-Commerce on Total Retail Sales, in %, 2010 - 2014f
Online Shopper Penetration, in % of Internet Users, 2009 - 2013
B2C E-Commerce Sales by Product Categories, 2013
Breakdown of Payment Methods Used in Mobile Shopping via Smartphone, in % of Mobile Shoppers who Purchased and Paid for via Smartphone, April 2011, April 2012 and April 2013
Breakdown of Mobile Shoppers who Purchase via Smartphone, by App and Browser Usage for Mobile Shopping, in %, January 2013 & January 2014
Top 3 Most Used Payment Methods in B2C E-Commerce, in % of Online Shoppers, Compared to Austria and Switzerland, 2013
Online and Mobile Payment Trends and News about Players, H1 2014
Breakdown of Interactive Retail Sales by Payment Methods, in EUR million and in %, 2012 & 2013
Breakdown of Payment Methods Used to Buy Digital Goods, in %, by Age Groups and Total, 2013
Preferred Payment Methods in B2C E-Commerce, in % of Online Shoppers, 2013
Offered Payment Methods in B2C E-Commerce, in % of Online Shops, 2013
Most Secure Payment Methods in B2C E-Commerce, in % of Online Shoppers, 2013
Breakdown of the Importance of Factors in Online Shopping, Incl. Payment, in % of Online Shoppers, January 2014
Used Payment Methods in M-Commerce, in % of Mobile Shoppers, 2013
Most Important Factors in M-Commerce, incl. Mobile Payment Security, in % of Online Shoppers, 2013
Overview of Acceptance of NFC Payments at POS, by Visa PayWave, MasterCard PayPass, Vodafone SmartPass, and Girogo, 2013
B2C E-Commerce Delivery Trends, 2014
Top Reasons for Abandoning Shopping Cart, incl. High Delivery Costs, in % of Online Shoppers, February 2013
Breakdown of the Importance of Factors in Online Shopping, Incl. Delivery, in % of Online Shoppers, January 2014
Breakdown of Degree of Satisfaction of Online Shoppers with Delivery, in %, by Total, 2012 & 2013 and by Age Group, 2013
Delivery Methods Offered By Top 5 Online Shops Ranked by B2C E-Commerce Sales in 2012, April 2014
Top 10 Online Shops, by B2C E-Commerce Sales, in EUR million 2013
5.4. France (Top Country)
M-Commerce Overview and Trends, 2014
Mobile Optimized Options Offered by E-Commerce Websites, in %, Q1 2013
Cross-Border B2C E-Commerce Overview, 2014
Cross-Border Online Shopping Destinations, in % of Cross-Border Online Shoppers, 2013e
Share of B2C E-Commerce Players Selling Internationally, in %, March 2013, and International B2C E-Commerce Strategies, in % of B2C E-Commerce Players Selling Internationally, March 2013
Breakdown of Cross-Border B2C E-Commerce Players, by Number of Countries Exported to, in %, March 2013, and Top Export Countries, in % of Cross-Border B2C E-Commerce Players, March 2013
B2C E-Commerce Sales, in EUR billion, 2012 & 2013
B2C E-Commerce Sales, in USD billion, 2013 - 2018f
Share of B2C E-Commerce on Total Non-Food Retail Sales, in %, 2013
Online Shopper Penetration, in % of Internet Users, 2009 - 2013
Products and Services Most Purchased Online, in % Internet Users, Q1 2014
Online and Mobile Payment Trends and News about Players, H1 2014
Payment Methods Most Used in B2C E-Commerce, in % of Online Shoppers, Q1 2014
Year-on-Year Growth of Online Credit Card Payments Value per Month, in %, April 2013 - April 2014
Number of Retail Stores with Contactless Payment Terminals, in thousands, 2011 - 2013 & January 2014 - March 2014
Number of Contactless Payment Cards, in millions, 2011 - 2013 & January 2014 - March 2014
Most Popular E-Commerce Sites, by Monthly Unique Visitors, in millions, Q1 2014
Top 5 Websites and Applications in M-Commerce, by Number of Unique Visitors and in % Mobile Audience Reach, Q1 2013 - Q3 2013

5.5. Russia (Top Country)
M-Commerce Overview and Trends, 2014
Number of Mobile Internet Users, in millions, December 2012 & December 2013, and Breakdown of Mobile Internet Users, by Gender and Age Group, in %, December 2013
Mobile Shopping Activities, by Smartphone and Tablet, in % of Mobile Internet Users on Smartphone/Tablet, May 2013
Cross-Border B2C E-Commerce Overview, 2014
Cross-Border B2C E-Commerce Sales of Physical Goods, in RUB billion and in % of Total B2C E-Commerce Sales of Physical Goods, 2012 & 2013e
Cross-Border Online Shoppers, in millions and in % of Total Online Shoppers, 2012 & 2013e
Number of Cross-Border Online Purchases, in millions and in % Year-on-Year Growth, 2012 & 2013
Breakdown of Cross-Border Online Shoppers, by Age Group, in %, 2013e
Online Shopping Destinations Purchased from, incl. Cross-Border, in % of Online Shoppers, 12 Months to September 2013
Most Purchased Product Categories in Cross-Border B2C E-Commerce, in % of Cross-Border Online Shoppers, 12 Months to September 2013
Problems Encountered when Shopping Online Cross-Border, in % of Cross-Border Online Shoppers, 12 Months to September 2013
Reach of Internet User Audience by Top 4 International E-Commerce Players in Total, Compared to Top 4 Local E-Commerce Players in Total, October 2012 & October 2013
B2C E-Commerce Sales, by Sales of Digital Goods and Tickets and Sales of Physical Goods, in RUB billion, 2010 - 2013 & 2014f
B2C E-Commerce Sales, in RUB billion, and in % Year-on-Year Change, 2010 - 2016f
Share of B2C E-Commerce on Total Retail Sales, in %, 2012 & 2016f
Top Product Categories by B2C E-Commerce Sales, in RUB billion, 2013
Number of Online Shoppers, in millions, 2012 & 2013
Online and Mobile Payment Trends and News about Players, H1 2014
Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, September 2013
Breakdown of the Last B2C E-Commerce Purchase, in % of Online Shoppers, September 2013
Breakdown of the Preferred B2C E-Commerce Payment Method, in % of Online Shoppers, September 2013
Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, 2010 - 2013
B2C E-Commerce Delivery Overview and Trends, 2014
Breakdown of B2C E-Commerce Delivery, by Method, in %, 2012
Delivery Methods Used at Least Once, in % of Online Shoppers, 12 Months to September 2013
Breakdown of Preferred Delivery Method, in % of Online Shoppers, September 2013
Breakdown of Maximum Acceptable Delivery Time, in % of Online Shoppers, September 2013
Breakdown of Experienced Maximum Delivery Time, in % of Online Shoppers, September 2013
Delivery Methods Offered By Top 5 Online Shops, April 2014
Top 25 Companies by B2C E-Commerce Sales, in RUB billion, 2013
Top 20 Foreign E-Commerce Websites, by Number of Unique Visitors from Russia, Nov. and Dec. 2013

5.6. Spain
Activities Following Product Research on Mobile Phone, Incl. Purchase on Mobile Phone, in % of Individuals, by Total , Gender and Age Group, 2013e
Value of E-Commerce Import Transactions, in EUR million, by Transactions with EU, the USA, Latin America, Asia-Pacific, CEMEA, Rest of the World and Total, 2009 - 2012 & H1 2013
Breakdown of E-Commerce Imports, by Product and Services, in %, Q2 2013
Value of E-Commerce Export Transactions, in EUR million, by Transactions with EU, the USA, Latin America, Asia-Pacific, CEMEA, Rest of the World and Total, 2009 - 2012 & H1 2013
B2C E-Commerce Sales, in USD billion and in in % Year-on-Year Change, 2011-2016f
Online Shopper Penetration, in % of Internet Users, 2009 - 2013
Product Categories Purchased Online, in % of Individuals, 2011 & 2012
Most Used Payment Methods in B2C E-Commerce, in % of Online Shoppers, 2012 & 2013
Payment Systems in B2C E-Commerce, in % of Online Merchants, February 2014
Share of Online Merchants Accepting Cross-Border Payments, in %, and Share of Online Merchants Offering Country-Specific Methods in Cross-Border Payments, in %, February 2014
Overview of Acceptance of NFC Payments at POS, by Visa PayWave, Caisa Bank, and MasterCard PayPass, 2013
Reasons for Shopping Cart Abandonment, in % of Online Shoppers, May 2013
Reasons for Repeating Purchases, in % of Online Shoppers, May 2013

5.7. Italy
Top M-Commerce Website and App Categories Visited on Smartphone, by in % Audience Reach and in % Year-on-Year Growth, 3 Months to November 2013
B2C E-Commerce Exports, Imports and Trade Balance, in EUR billion, 2012 & 2013
Breakdown of B2C E-Commerce Export, by Segment, in % and in EUR million Sales, 2013e, and Selected B2C E-Commerce Exporters, by Segment and Players Type, 2013
Breakdown of B2C E-Commerce Import, by Segment, in % and in EUR million Sales, 2013e, and Selected B2C E-Commerce Importers, by Segment, 2013
B2C E-Commerce Sales, in EUR billion and in in % Year-on-Year Change, 2009 — 2013
B2C E-Commerce Sales from Local Websites, in EUR billion and in % Year-on-Year Change, 2010 - 2014f
Online Shopper Penetration, in % of Internet Users, 2009 - 2013
Breakdown of the Last B2C E-Commerce Purchase, by Product Category, in % of Online Shoppers, Q1 2013
Top Payments and M-Commerce Website and App Categories Visited on Smartphone, by in % of Smartphone Owners and in % Year-on-Year Growth, 3 Months to November 2013
Online Credit Card Spending, in EUR million and in % Year-on-Year Change, January 2013 - January 2014
Share of E-Commerce on Total Credit Card Spending, in %, February 2014
Most Important Delivery Options in B2C E-Commerce, in % of Online Shoppers, 2013e

5.8. The Netherlands
M-Commerce Statistics, Incl. M-Commerce Sales, Share on B2C E-Commerce Sales, Number of Mobile Orders, Number of Mobile Shoppers, Breakdown of Devices Used, Product Categories Purchased, H1 2012 & H1 2013
B2C E-Commerce Sales, in EUR billion and in % Year-on-Year Change, 2008 — 2013
B2C E-Commerce Sales by Product Category, in EUR billion, 2011 - 2013
Breakdown of B2C E-Commerce Transactions by Payment Methods, in %, 2012/2013
Barriers to Online Shopping, incl. Delivery, in % of Consumers, December 2012
Most Important Factors in B2C E-Commerce Delivery, in % of Online Shoppers, H2 2011 & H2 2012
Top 10 Companies by B2C E-Commerce Sales, in EUR million, 2013

5.9. Turkey
B2C E-Commerce Trends, 2013
Private Shopping Trends, 2013
M-Commerce Trends, 2013
Smartphone Owner Penetration, by Gender and Age Group, in % of Individuals, 2013
Devices Used to Access Internet Outside of Home, in % of Internet Users, Q1 2013
Mobile Shopper Penetration on Smartphone Owners, in %, Q1 2013
Mobile Shopper Penetration on Total Online Shoppers, in %, 2012
Reasons to Not Shop on Mobile, in % of Smartphone Users Who Do Not Shop on Mobile, Q1 2013
Social Commerce Trends, 2013
Top Social Media Sites, by Number of Page Views, October 2013
Top E-Commerce Brands in Facebook, Ranked by Number of Local Fans on Facebook Page, in millions, December 2013
E-Commerce Sales, in TRY billion, 2012 & 2013
B2C E-Commerce Sales of Physical Goods, in TRY billion, 2009, 2010 & 2012
E-Commerce Sales, in TRY billion, 2011, 2012 & 2015f
Share of E-Commerce on Total Card Spending, in %, 2013e, 2014f, 2018f
Share of E-Commerce on Total Consumer Spending, in %, 2012, 2013e, 2018f
Internet User Penetration on Individuals, by Male, Female and Total, in %, 2009-2013
Internet User Penetration on Individuals, by Age Group, in %, 2012 & 2013
Online Activities, in % of Internet Users, Q1 2013
Online Shopper Penetration on Internet Users, in %, Q1 2012 & Q1 2013
Breakdown of Online Shoppers, by Gender, February 2010 & August 2012
Breakdown of B2C E-Commerce Sales by Product Categories, in %, 2012
Product Categories Purchased Online, in % of Online Shoppers, 12 Months to March 2013
Breakdown of the Product Categories Most Purchased by Female Online Shoppers, in %, 2013
Breakdown of Most Used Payment Methods in B2C E-Commerce, in % of Online Shoppers, 2012
Number and Value of Domestic E-Commerce Transactions with Cards, in millions and in TRY billion, Q1 2012 - Q1 2014
Number and Value of Cross-Border E-Commerce Transactions with Cards, in millions and in TRY million, Q1 2012 - Q1 2014
Reasons to Choose a Particular Online Store, in % of Online Shoppers, 2012
B2C E-Commerce Player Overview, 2013
Most Visited E-Commerce Websites, in Million Unique Visitors, November 2012
Most Visited E-Commerce Webites, in % of Internet Users, 2013
Top E-Commerce Sites, by Number of Page Views, October 2013
5.10. Poland
Mobile Shopper Penetration on Online Shoppers, in %, 2012
In-Store Activities Carried out on Smartphone, in % of Smartphone Users, 2012
Share of Online Shoppers Purchasing from Foreign Online Shops and Auctions, Compared to Buying from Polish Online Shops and Auctions, in %, 2012
Reasons to Purchase from Foreign Online Stores, in % of Cross-Border Online Shoppers who Purchased from Foreign Online Stores, 2012
Reasons to Purchase from Foreign Online Auctions, in % of Cross-Border Online Shoppers who Purchased from Foreign Online Auctions, 2012
B2C E-Commerce Sales, in PLN billion, 2011 - 2013e
Share of B2C E-Commerce on Total Retail Sales, in %, 2012
Share of Online Shoppers, on Total Internet Users, in %, 2012
Top 4 Payment Methods Used in Online Shops, in % of Internet Users, 2012
Top 10 Most Visited E-Commerce Websites by Audience Reach, by Number of Visitors, in millions, incl. Audience Reach, in %, July 2012 and July 2013

5.11. Sweden
Number of Mobile Shoppers, in millions, Compared to Other Scandinavian Countries, 2012 & 2013
Shopping-Related Mobile Activities, in % of Mobile Internet Users, March 2013
Cross-Border Online Shoppers Purchasing from Sweden, by Selected European Countries, in % of Population and in millions, 2013
B2C E-Commerce Sales, in SEK billion, 2008-2012
B2C E-Commerce Sales, in USD billion and in % Growth, 2011-2016f
B2C E-Commerce Sales of Selected Product Categories, in SEK billion, 2012
Product Categories Purchased Online, in % of Individuals, 2011 & 2012
Breakdown of the Preferred Payment Methods in B2C E-Commerce and M-Commerce, in %, Q3 2013
Breakdown of the Preferred Payment Methods in B2C E-Commerce, in % of Online Shoppers, Q3 2012 & Q4 2013
Breakdown of Preferred B2C E-Commerce Delivery Alternatives, in % of Online Shoppers, by Product Type, January 2013

Overview of Mergers and Acquisitions on the E-Commerce Market, 2010-2012

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