Marktanalyse - Forklift Market by Application (Manufacturing, Wholesale & Retail Distribution, Freight, & Logistics), Fuel (Diesel, Electric, and Gasoline & LPG/CNG), Tonnage (<5, 5-10, 11-36, and >36), Class (1, 2, 3, and 4/5), and Region - Global Forecast to 2021

MarketsandMarkets
01.2017
143 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Europa
  • Asien / Pazifik
  • Mittlerer Osten / Afrika
  • Nordamerika / USA
  • Australien
  • Mittel- / Südamerika
Sprache:
Englisch

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In order to meet stringent emission regulations by the European Commission and Environment Protection Agency, the forklift manufacturers are focusing on battery-electric forklifts.”
The global forklift market is projected to grow at a CAGR of 1.93%, from USD 16.00 billion in 2016 to USD 17.61 billion by 2021. The market is expected to reach 1.5 million units by 2021 in terms of value. The fastest growing trend in the global forklift market is the battery operated forklift. The demand for battery-operated forklifts has increased because of their enhanced performance levels and greater productivity. In addition, battery-operated forklifts also provide emission control advantage and are more economical as compared to ICE industrial vehicles.
'The manufacturing segment is estimated to hold largest market size”
The manufacturing segment is estimated to hold largest market size of forklifts in 2016, owing to rise in demand for infrastructural development. The paper industry, steel & iron industry, automotive industry, food and beverage industry, and others are the few examples of manufacturing industries where forklifts are being used. However, distribution segment is expected to lead the market by 2021 significantly due to increasing number of warehouses being set up across the regions.
'Asia-Pacific is the largest region in the global forklift market”
In 2016, the largest regional market for the forklift is the Asia-Pacific market, which holds majority of the market share of the global forklift market by value and volume. The adoption of forklift in the Indian and Chinese market is estimated to be low, but this trend is projected to increase rapidly in the near future as the Asian countries are developing in e-commerce and industrial manufacturing sectors. The European forklift market is the fastest growing, which is dominated by Germany, a key market for the forklifts in the region.
The study contains insights provided by various industry experts, ranging from forklift manufacturers to Tier—3 companies and various industry associations. The break—up of the primaries is as follows:
By Company Type: Tier I—89%, Tier II—5%, and Tier III—6%
By Designation: C Level—5%, D Level—56%, and Manager level—39%
By Region: Americas-17%, Europe-33%, Asia-Pacific-33% and RoW-17%

Players Profiled in the Report are:
• Toyota Industries Corporation
• KION Group
• Hyster-Yale Material Handling
• Jungheinrich Group
• Mitsubishi Nichiyu Forklift
• Crown Equipment Corporation
• Clark Material Handling
• Anhui Forklift
• Komatsu
• Hangcha Group
• Komatsu Limited

Research Coverage
The report covers the global forklift market based on region (Americas, Europe, Asia-Pacific, Rest of the World-Africa and Oceania), Class (Class 1 -Electric Rider Trucks—Counterbalanced, Class 2 Electric Warehouse Rider Truck, Class 3 Electric Warehouse Pedestrian Trucks, Class 4&5 Internal Combustion Trucks, Cushion and Pneumatic Tires, Counterbalanced), Tonnage Capacity (Less than 5 ton by region, 5 ton - 10 ton by region, 11 ton - 36 ton by region, Above 36 ton), Fuel (Diesel, Gasoline & LPG/CNG, Battery-electric).

Reasons to Buy the Report:
The report provides insights about the following points:
? Market Penetration: Comprehensive information about forklift offered by the top players in the industry
? Regulatory Framework: Detailed insights into stringent emission regulations, and the effect of the regulations on the market
? Market Development: Comprehensive information about various engine technology trends. The report analyzes the markets for various engine technologies across the countries
? Market Diversification: Exhaustive information about emerging technologies, recent developments, and investments in the global forklift market
? Competitive Assessment: In-depth assessment of strategies, services, and manufacturing capabilities of leading players in the global forklift market
TABLE OF CONTENTS



1 INTRODUCTION 12

1.1 OBJECTIVES OF THE STUDY 12

1.2 MARKET DEFINITION 12

1.3 MARKET SCOPE 13

1.3.1 MARKETS COVERED 13

1.3.2 YEARS CONSIDERED FOR THE STUDY 14

1.4 CURRENCY 14

1.5 PACKAGE SIZE 14

1.6 LIMITATIONS 14

1.7 STAKEHOLDERS 14

2 RESEARCH METHODOLOGY 15

2.1 RESEARCH DATA 15

2.2 SECONDARY DATA 17

2.2.1 KEY SECONDARY SOURCES 17

2.2.2 DATA FROM SECONDARY SOURCES 17

2.3 PRIMARY DATA 18

2.3.1 SAMPLING TECHNIQUES & DATA COLLECTION METHODS 18

2.3.1 PRIMARY PARTICIPANTS 19

2.4 FACTOR ANALYSIS 19

2.4.1 INTRODUCTION 19

2.4.2 DEMAND-SIDE ANALYSIS 19

2.4.2.1 Expected rise in trade of goods 19

2.4.2.2 Favorable economic environment 21

2.4.2.3 Automation and safety concern 22

2.4.3 SUPPLY-SIDE ANALYSIS 22

2.4.3.1 Technological advancements 22

2.5 MARKET SIZE ESTIMATION 23

2.6 DATA TRIANGULATION 25

2.7 ASSUMPTIONS 26

3 EXECUTIVE SUMMARY 27

4 PREMIUM INSIGHTS 32

4.1 ATTRACTIVE OPPORTUNITIES IN THE GLOBAL FORKLIFT MARKET 32

4.2 GLOBAL FORKLIFT MARKET, BY REGION, 2016 & 2021 33

4.3 GLOBAL FORKLIFT MARKET SHARE, BY REGION & CLASS, 2016 34

4.4 GLOBAL FORKLIFT MARKET, BY APPLICATION, 2016 & 2021 35

4.5 GLOBAL FORKLIFT MARKET, BY FUEL TYPE, 2016 & 2021 36

4.6 GLOBAL FORKLIFT MARKET, BY TONNAGE 36

4.7 GLOBAL FORKLIFT MARKET: RISE IN DEMAND FOR FORKLIFTS IN

EMERGING ECONOMIES 37

5 MARKET OVERVIEW 38

5.1 INTRODUCTION 39

5.2 MARKET SEGMENTATION 40

5.2.1 GLOBAL FORKLIFT MARKET SEGMENTATION 40

5.3 MARKET DYNAMICS 42

5.3.1 DRIVERS 43

5.3.1.1 Increasing trend in e-commerce and warehouse segment 43

5.3.1.2 Technological advancements aimed at increasing productivity 43

5.3.2 RESTRAINTS 44

5.3.2.1 Increase in Third Party Logistics (3PL) services 44

5.3.2.2 High cost of battery operated and fuel cell forklift 44

5.3.3 OPPORTUNITIES 45

5.3.3.1 Increasing demand for battery-operated forklifts 45

5.3.3.2 Emerging market fueling the growth 46

5.3.4 CHALLENGES 46

5.3.4.1 Stringent safety and emission regulations 46

5.3.4.2 Volatility in global market 47

5.4 PORTER’S FIVE FORCES ANALYSIS 48

5.4.1 GLOBAL FORKLIFT MARKET 48

5.4.1.1 Intensity of competitive rivalry 50

5.4.1.2 Threat of substitutes 51

5.4.1.3 Bargaining power of buyers 52

5.4.1.4 Bargaining power of suppliers 53

5.4.1.5 Threat of new entrants 54

6 GLOBAL FORKLIFT MARKET, BY FUEL TYPE 55

6.1 INTRODUCTION 56

6.2 DIESEL FORKLIFT: GLOBAL FORKLIFT MARKET, BY REGION 58

6.3 BATTERY-ELECTRIC FORKLIFT MARKET 59

6.4 GASOLINE & LPG/CNG FORKLIFT MARKET 60

7 GLOBAL FORKLIFT MARKET, BY TONNAGE 61

7.1 INTRODUCTION 62

7.2 BELOW 5 TON :GLOBAL FORKLIFT MARKET, BY REGION 64

7.3 5 TO 10 TON :GLOBAL FORKLIFT MARKET, BY REGION 65

7.4 11 TO 36 TON, BY REGION 66

7.5 36 TON AND ABOVE, BY REGION 67

8 GLOBAL FORKLIFT MARKET, BY APPLICATION 68

8.1 INTRODUCTION 69

8.2 MANUFACTURING: GLOBAL FORKLIFT MARKET, BY REGION 70

8.3 WHOLESALE & RETAIL DISTRIBUTION: GLOBAL FORKLIFT MARKET, BY REGION 71

8.4 FREIGHT & LOGISTICS MARKET, BY REGION 71

8.5 OTHER FORKLIFT APPLICATIONS MARKET, BY REGION 72

9 GLOBAL FORKLIFT MARKET, BY REGION 73

9.1 INTRODUCTION 74

9.2 ASIA-PACIFIC 77

9.3 EUROPE 83

9.4 AMERICAS 89

9.5 REST OF THE WORLD 95

10 COMPETITIVE LANDSCAPE 99

10.1 COMPETITIVE SITUATION & TRENDS 100

10.2 BATTLE FOR MARKET SHARE: NEW PRODUCT LAUNCHES WAS THE KEY STRATEGY 101

10.3 NEW PRODUCT LAUNCHES 102

10.4 MERGERS & ACQUISITIONS 103

10.5 SUPPLY CONTRACTS/JOINT VENTURES/COLLABORATIONS/PARTNERSHIPS 104

10.6 EXPANSIONS 105

11 COMPANY PROFILES 106

(Company at a Glance, Recent Financials, Products & Services, Strategies & Insights, & Recent Developments)*

11.1 TOYOTA INDUSTRIES CORPORATION 106

11.2 KION GROUP AG 109

11.3 HYSTER-YALE MATERIALS HANDLING, INC. 112

11.4 JUNGHEINRICH AG 115

11.5 MITSUBISHI NICHIYU FORKLIFT CO., LTD. 118

11.6 CROWN EQUIPMENT CORPORATION 121

11.7 CLARK MATERIAL HANDLING COMPANY 123

11.8 ANHUI HELI CO., LTD. 125

11.9 KOMATSU LTD. 127

11.10 HANGCHA GROUP CO., LTD. 129

*Details on company at a glance, recent financials, products & services, strategies & insights, & recent developments might not be captured in case of unlisted companies.



12 APPENDIX 131

12.1 KEY INSIGHTS OF INDUSTRY EXPERTS 131

12.2 DISCUSSION GUIDE 132

12.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 135

12.4 INTRODUCING RT: REAL TIME MARKET INTELLIGENCE 137

12.5 AVAILABLE CUSTOMIZATIONS 138

12.5.1 GLOBAL FORKLIFT MARKET, BY REGION & COUNTRY (IN VALUE) 138

12.5.1.1 Introduction 138

12.5.1.1.1 Americas, By Country 138

12.5.1.1.2 Europe, By Country 138

12.5.1.1.3 Asia-Pacific, By Country 138

12.5.1.1.4 RoW, By Region 138

12.5.2 GLOBAL FORKLIFT MARKET, BY APPLICATION AND BY REGION (IN VALUE) 139

12.5.2.1 Manufacturing, By Region 139

12.5.2.2 Wholesale & Retail Distribution, By Region 139

12.5.2.3 Freight & Logistics, By Region 139

12.5.2.4 Others, By Region 139

12.5.3 COMPANY INFORMATION 139

12.5.3.1 Profiling of additional market players (Up to 3) 139

12.6 RELATED REPORTS 140

12.7 AUTHOR DETAILS 141





LIST OF TABLES



TABLE 1 GLOBAL FORKLIFT MARKET : CLASS WISE CLASSIFICATION 41

TABLE 2 GLOBAL FORKLIFT MARKET: AVERAGE SELLING PRICE 45

TABLE 3 GLOBAL FORKLIFT MARKET: PORTER’S FIVE FORCES ANALYSIS 49

TABLE 4 GLOBAL FORKLIFT MARKET, BY FUEL TYPE, 2014—2021 (‘000 UNITS) 57

TABLE 5 GLOBAL FORKLIFT MARKET, BY FUEL TYPE, 2014—2021 (USD MILLION) 57

TABLE 6 DIESEL FORKLIFT: GLOBAL FORKLIFT MARKET, BY REGION,

2014—2021 (‘000 UNITS) 58

TABLE 7 DIESEL FORKLIFT: GLOBAL FORKLIFT MARKET, BY REGION,

2014—2021 (USD MILLION) 58

TABLE 8 BATTERY-ELECTRIC: GLOBAL FORKLIFT MARKET SIZE, BY REGION,

2014—2021 (‘000 UNITS) 59

TABLE 9 BATTERY-ELECTRIC: GLOBAL FORKLIFT MARKET SIZE, BY REGION,

2014—2021 (USD MILLION) 59

TABLE 10 GASOLINE & LPG/CNG: GLOBAL FORKLIFT MARKET SIZE, BY REGION,

2014—2021 (‘000 UNITS) 60

TABLE 11 GASOLINE & LPG/CNG: GLOBAL FORKLIFT MARKET SIZE, BY REGION,

2014—2021 (USD MILLION) 60

TABLE 12 GLOBAL FORKLIFT MARKET, BY TONNAGE, 2014—2021 (‘000 UNITS) 63

TABLE 13 GLOBAL FORKLIFT MARKET, BY TONNAGE, 2014—2021 (USD MILLION) 63

TABLE 14 BELOW 5 TON MARKET SIZE, BY REGION, 2014—2021 (‘000 UNITS) 64

TABLE 15 BELOW 5 TON MARKET SIZE, BY REGION, 2014—2021 (USD MILLION) 64

TABLE 16 5 TO 10 TON MARKET SIZE, BY REGION, 2014—2021 (‘000 UNITS) 65

TABLE 17 5 TO 10 TON MARKET SIZE, BY REGION, 2014—2021 (USD MILLION) 65

TABLE 18 11 TO 36 TON MARKET SIZE, BY REGION, 2014—2021 (‘000 UNITS) 66

TABLE 19 11 TO 36 TON MARKET SIZE, BY REGION, 2014—2021 (USD MILLION) 66

TABLE 20 36 TON AND ABOVE MARKET SIZE, BY REGION, 2014—2021 (‘000 UNITS) 67

TABLE 21 36 TON AND ABOVE MARKET SIZE, BY REGION, 2014—2021 (USD MILLION) 67

TABLE 22 GLOBAL FORKLIFT MARKET, BY APPLICATION, 2014—2021 (‘000 UNITS) 70

TABLE 23 MANUFACTURING: GLOBAL FORKLIFT MARKET, BY REGION,

2014—2021 (‘000 UNITS) 70

TABLE 24 WHOLESALE & RETAIL DISTRIBUTION MARKET SIZE, BY REGION,

2014—2021 (‘000 UNITS) 71

TABLE 25 FREIGHT & LOGISTICS MARKET SIZE, BY REGION, 2014—2021 (‘000 UNITS) 71

TABLE 26 OTHER FORKLIFT APPLICATIONS MARKET SIZE, BY REGION,

2014—2021 (‘000 UNITS) 72

TABLE 27 GLOBAL FORKLIFT MARKET SIZE, BY REGION, 2014—2021 (‘000 UNITS) 75

TABLE 28 GLOBAL FORKLIFT MARKET SIZE, BY REGION, 2014—2021 (USD MILLION) 75

TABLE 29 GLOBAL FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (‘000 UNITS) 76

TABLE 30 GLOBAL FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (USD MILLION) 76

TABLE 31 ASIA-PACIFIC: FORKLIFT MARKET SIZE, BY COUNTRY, 2014—2021 (‘000 UNITS) 79

TABLE 32 ASIA-PACIFIC: FORKLIFT MARKET SIZE, BY COUNTRY, (USD MILLION) 79

TABLE 33 ASIA-PACIFIC: FORKLIFT MARKET SIZE, BY CLASS (000’ UNITS) 80

TABLE 34 ASIA-PACIFIC: FORKLIFT MARKET SIZE, BY CLASS (USD MILLION) 80

TABLE 35 CHINA: ASIA-PACIFIC FORKLIFT MARKET SIZE, BY CLASS (‘000 UNITS) 81

TABLE 36 JAPAN: FORKLIFT MARKET SIZE, BY CLASS (‘000 UNITS) 81

TABLE 37 INDIA: FORKLIFT MARKET SIZE, BY CLASS (‘000 UNITS) 82

TABLE 38 SOUTH KOREA: FORKLIFT MARKET SIZE, BY CLASS (‘000 UNITS) 82

TABLE 39 REST OF ASIA-PACIFIC: FORKLIFT MARKET SIZE, BY CLASS (‘000 UNITS) 83

TABLE 40 EUROPE: FORKLIFT MARKET SIZE, BY COUNTRY, 2014—2021 (‘000 UNITS) 84

TABLE 41 EUROPE: FORKLIFT MARKET SIZE, BY COUNTRY, 2014—2021 (USD MILLION) 85

TABLE 42 EUROPE: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (000’ UNITS) 85

TABLE 43 EUROPE: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (USD MILLION) 86

TABLE 44 GERMANY: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (000’ UNITS) 86

TABLE 45 FRANCE: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (000’ UNITS) 87

TABLE 46 UNITED KINGDOM: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (000’ UNITS) 87

TABLE 47 ITALY : FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (000’ UNITS) 88

TABLE 48 REST OF EUROPE: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (000’ UNITS) 88

TABLE 49 AMERICAS: FORKLIFT MARKET SIZE, BY COUNTRY, 2014—2021 (‘000 UNITS) 91

TABLE 50 AMERICAS: FORKLIFT MARKET SIZE, BY COUNTRY, 2014—2021 (USD MILLION) 91

TABLE 51 AMERICAS: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (‘000 UNITS) 92

TABLE 52 AMERICAS: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (USD MILLION) 92

TABLE 53 U.S. : FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (‘000 UNITS) 93

TABLE 54 MEXICO: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (‘000 UNITS) 93

TABLE 55 CANADA: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (‘000 UNITS) 94

TABLE 56 BRAZIL: FORKLIFT MARKET SIZE, 2014—2021 (‘000 UNITS) 94

TABLE 57 REST OF THE AMERICAS: FORKLIFT MARKET SIZE, BY CLASS,

2014—2021 (‘000 UNITS) 95

TABLE 58 ROW: FORKLIFT MARKET SIZE, BY REGION, 2014—2021 (‘000 UNITS) 96

TABLE 59 ROW: FORKLIFT MARKET SIZE, BY REGION, 2014—2021 (USD MILLION) 96

TABLE 60 ROW: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (‘000 UNITS) 96

TABLE 61 ROW: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (USD MILLION) 97

TABLE 62 AFRICA: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (‘000 UNITS) 97

TABLE 63 OCEANIA: FORKLIFT MARKET SIZE, BY CLASS, 2014—2021 (‘000 UNITS) 98

TABLE 64 NEW PRODUCT LAUNCHES, 2015—2016 102

TABLE 65 MERGERS & ACQUISITIONS, 2015—2016 103

TABLE 66 SUPPLY CONTRACTS/JOINT VENTURES/COLLABORATIONS/PARTNERSHIPS,

2015—2016 104

TABLE 67 EXPANSIONS, 2015—2016 105





LIST OF FIGURES



FIGURE 1 SEGMENTATIONS COVERED: GLOBAL FORKLIFT MARKET 13

FIGURE 2 RESEARCH DESIGN 15

FIGURE 3 RESEARCH DESIGN MODEL 16

FIGURE 4 GLOBAL FORKLIFT MARKET: SECONDARY SOURCES 17

FIGURE 5 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE,

DESIGNATION, & REGION 18

FIGURE 6 GLOBAL FORKLIFT MARKET: EXPORT OF GOODS AND SERVICES 20

FIGURE 7 GLOBAL FORKLIFT MARKET: IMPORT OF GOODS AND SERVICES 20

FIGURE 8 GLOBAL FORKLIFT MARKET: RELATION BETWEEN FORKLIFT SALES GRWOTH AND GDP GROWTH RATE 21

FIGURE 9 GLOBAL FORKLIFT MARKET: REVENUE OF AUTOMATION SYSTEM SUPPLIERS 22

FIGURE 10 TOP DOWN APPROACH 23

FIGURE 11 BOTTOM-UP APPROACH 24

FIGURE 12 GLOBAL FORKLIFT MARKET: DATA TRIANGULATION 25

FIGURE 13 GLOBAL FORKLIFT MARKET: ASSUMPTIONS 26

FIGURE 14 BATTERY-ELECTRIC SEGMENT TO DRIVE THE GROWTH OF GLOBAL

FORKLIFT MARKET 28

FIGURE 15 MANUFACTURING SEGMENT TO BE THE LARGEST CONTRIBUTOR TO GLOBAL FORKLIFT MARKET, BY APPLICATION (2016 - 2021) 29

FIGURE 16 BELOW 5 TON TO BE THE LARGEST CONTRIBUTOR TO THE GLOBAL FORKLIFT MARKET, BY TONNAGE (2016 & 2021) 30

FIGURE 17 ASIA-PACIFIC TO HOLD THE LARGEST SHARE IN THE GLOBAL FORKLIFT MARKET, BY REGION, IN 2016 31

FIGURE 18 BATTERY-OPERATED FORKLIFT SEGMENT IS EXPECTED TO DRIVE THE GLOBAL FORKLIFT MARKET 32

FIGURE 19 ASIA-PACIFIC IS ESTIMATED TO BE THE LARGEST MARKET FOR FORKLIFTS 33

FIGURE 20 CLASS 4 & 5 TO HOLD THE LARGEST MARKET FOR FORKLIFTS 34

FIGURE 21 MANUFACTURING SEGMENT TO HOLD THE LARGEST SIZE, BY VOLUME, IN THE GLOBAL FORKLIFT MARKET, BY APPLICATION, IN 2016 35

FIGURE 22 BATTERY-ELECTRIC SEGMENT IS ESTIMATED TO OCCUPY THE LARGEST SIZE, BY VALUE, IN THE GLOBAL FORKLIFT MARKET, BY FUEL TYPE, FROM 2016 TO 2021 36

FIGURE 23 BELOW 5 TON SEGMENT TO HOLD THE LARGEST SHARE, BY VALUE, IN THE GLOBAL FORKLIFT MARKET, BY TONNAGE IN 2016 36

FIGURE 24 RISE IN DEMAND FOR FORKLIFTS IN DEVELOPING REGIONS, 2016 37

FIGURE 25 GLOBAL FORKLIFT MARKET: MARKET DYNAMICS 42

FIGURE 26 FUEL CELL POWERED FORKLIFT MARKET IN NORTH AMERICA 44

FIGURE 27 MARKET SHIFT FROM ICE FORKLIFTS TO BATTERY ELECTRIC FORKLIFTS 45

FIGURE 28 GLOBAL FORKLIFT MARKET: NUMBER OF FORKLIFT USED PER 1 MILLION PEOPLE 46

FIGURE 29 GLOBAL FORKLIFT MARKET: EMISSION TIER SLABS 47

FIGURE 30 GLOBAL FORKLIFT MARKET: PORTER’S FIVE FORCES ANALYSIS 48

FIGURE 31 COMPETITIVE RIVALRY IS HIGH IN GLOBAL FORKLIFT MARKET 49

FIGURE 32 LARGE NUMBER OF PLAYERS IN MARKETS LEADS TO HIGH DEGREE OF COMPETITION IN THE GLOBAL FORKLIFT MARKET 50

FIGURE 33 LIMITED AVAILABILITY OF SUBSTITUTES MAKES THE THREAT OF THE SAME LOW 51

FIGURE 34 LARGE NUMBER OF SUPPLIERS AND CONCENTRATION OF BUYERS MAKES THE BUYER’S BARGAINING POWER HIGH 52

FIGURE 35 INTENSE COMPETITION AMONG EXISTING SUPPLIERS MAKES THE BARGAINING POWER OF SUPPLIERS LOW 53

FIGURE 36 ESTABLISHED FIRMS AND HIGH INITIAL COST MAKING THE THREAT OF NEW ENTRANTS LOW 54

FIGURE 37 BATTERY-ELECTRIC FORKLIFTS TO BE THE FASTEST GROWING SEGMENT OF THE GLOBAL FORKLIFT MARKET 56

FIGURE 38 BELOW 5 TON TO CONSTITUTE THE FASTEST GROWING SEGMENT OF THE GLOBAL FORKLIFT MARKET 62

FIGURE 39 WHOLESALE & RETAIL DISTRIBUTION SEGMENT TO CONSTITUTE THE FASTEST GROWING SEGMENT OF THE GLOBAL FORKLIFT MARKET 69

FIGURE 40 REGION-WISE SNAPSHOT OF THE GLOBAL FORKLIFT MARKET, BY VOLUME (2016): ASIA- PACIFIC ESTIMATED TO ACCOUNT FOR THE LARGEST MARKET SHARE 74

FIGURE 41 CHINA ESTIMATED TO BE THE LARGEST CONTRIBUTOR TO THE ASIA-PACIFIC FORKLIFT MARKET 78

FIGURE 42 GERMANY IS ESTIMATED TO BE THE LARGEST MARKET FOR FORKLIFT MARKET IN EUROPE DURING THE FORECAST PERIOD (USD MILLION) 84

FIGURE 43 U.S. PROJECTED TO LEAD AMERICAS FORKLIFT MARKET BY 2021 90

FIGURE 44 COMPANIES ADOPTED NEW PRODUCT LAUNCHES AS THE KEY GROWTH STRATEGY FROM 2013 TO 2016 99

FIGURE 45 MARKET EVALUATION FRAMEWORK: NEW PRODUCT LAUNCHES FUELLED MARKET GROWTH FROM 2013—2016 100

FIGURE 46 TOYOTA INDUSTRIES CORPORATION: COMPANY SNAPSHOT 106

FIGURE 47 TOYOTA INDUSTRIES CORPORATION: SWOT ANALYSIS 108

FIGURE 48 KION GROUP AG: COMPANY SNAPSHOT 109

FIGURE 49 KION GROUP AG: SWOT ANALYSIS 111

FIGURE 50 HYSTER-YALE MATERIALS HANDLING, INC.: COMPANY SNAPSHOT 112

FIGURE 51 HYSTER-YALE MATERIALS HANDLING, INC.: SWOT ANALYSIS 114

FIGURE 52 JUNGHEINRICH AG: COMPANY SNAPSHOT 115

FIGURE 53 JUNGHEINRICH AG: SWOT ANALYSIS 117

FIGURE 54 MITSUBISHI NICHIYU FORKLIFT CO., LTD.: COMPANY SNAPSHOT 118

FIGURE 55 MITSUBISHI NICHIYU FORKLIFT CO., LTD.: SWOT ANALYSIS 120

FIGURE 56 ANHUI HELI CO., LTD.: COMPANY SNAPSHOT 125

FIGURE 57 KOMATSU LTD.: COMPANY SNAPSHOT 127

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