Marktanalyse - Display Market by Technology (LED-backlit LCD, OLED, QD-LED, E-Paper), Display Type (Flat, Flexible, Transparent), Application (Smartphone & Tablet, TV & Digital Signage, PC Monitor & Laptop), Vertical, and Geography - Global Forecast to 2022

MarketsandMarkets
02.2017
201 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Europa
  • Asien / Pazifik
  • Mittlerer Osten / Afrika
  • Nordamerika / USA
  • Australien
  • Mittel- / Südamerika
Sprache:
Englisch

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High growth of the flexible display market and rising demand for OLED-based devices are the major drivers for the display market.”
The display market was valued at USD 106.41 billion in 2015 and is expected to reach USD 169.17 billion by 2022, at a CAGR of 7.5% between 2016 and 2022. The requirement for energy-efficient, attractive, and high specification display products in several industries; high growth of the flexible display market; and rising demand for OLED-based devices are the major drivers for the market. Factors such as high cost associated with new technology-based products and saturated shipment volumes of TVs and PC monitors are restraining the growth of the market.
'Smart wearable are expected to grow at the highest rate in the display market.”
There is a huge market potential for display devices in the consumer electronics vertical on the back of increasing demand for devices such as TVs, smartphones, and smart wearables. Smart wearables are expected to witness high growth in shipments during the forecast period due to enhanced demand for such devices—especially smart watches. This is expected to drive the display market for smart wearables.
'Devices based on Quantum dot and OLED technology are expected to witness the highest growth in the display market”
Both Quantum dot LED and OLED technologies are new to the market compared with LED-backlit LCD. These technologies offer high picture quality and ultra-thin designs at low power consumption. These features are expected to drive the market for QD-LED and OLED technologies. Quantum dot technology is expected to achieve the highest growth in the market during the forecast period, but its share is expected to be low as it is in development phase and yet to be commercialized for other applications, apart from TVs.
'North America to hold the largest market size and APAC to witness the highest growth in the display market”
North America is expected to continue to hold the largest share in the display market owing to the high adoption rate of the latest technologies, especially in the consumer electronics and retail verticals. The APAC market is expected to grow at the highest rate due to the presence of major display panel and brand product manufacturers in the region—companies usually launch their new products or technologies in their native regions. Early exposure to the latest display products is the driving factor for the growth of the market in the consumer electronics and other industries in APAC.
Extensive primary interviews have been conducted with key people in the industry to determine and verify the market size of several segments and subsegments that were gathered through secondary research. The breakup of the primary participants has been shown below:
• By Company Type: Tier 1 — 15 %, Tier 2 — 60%, and Tier 3 — 25%
• By Designation: C-Level Executives — 20%, Directors — 35%, and Others — 45%
• By Region: North America — 35%, APAC — 45%, Europe — 15%, and ROW — 5%
The report also profiles the key players in the display market. The prominent players profiled in this report are LG Display Co., Ltd. (South Korea), Samsung Electronics Co., Ltd. (South Korea), AU Optronics Corp. (Taiwan), Innolux Corp. (Taiwan), Japan Display Inc., (Japan), Sharp Corp. (Japan), BOE Technology Group Co. (China), Hannstar Display Corp. (Taiwan), Varitronix International Limited (Hong Kong), TCL Display Technology Holdings Limited (Hong Kong), Universal Display Corp. (U.S.), and E Ink Holdings Inc. (Taiwan) among others
Research Coverage:
This research report categorizes the market by technology, display type, vertical, application, and geography. It provides Porter’s five forces analysis, along with the description of each of its forces and their impact on the market. The report also discusses major drivers, restraints, challenges, and opportunities for the market. Key players have been strategically profiled across the value chain.
Key Benefits of Buying the Report:
The report will help leaders/new entrants in this market in the following ways:
1. This report segments the display market comprehensively and provides the closest market size estimation for major industry verticals and applications across various regions.
2. The report will allow stakeholders to understand the pulse of the market through the information on drivers, restraints, challenges, and opportunities for the market.
3. This report will help stakeholders better understand their competitors and gain insights on ways to improve their position in the business. The competitive landscape section includes the competitor ecosystem, new product developments, partnerships, and mergers and acquisitions.
TABLE OF CONTENTS



1 INTRODUCTION 17

1.1 OBJECTIVES OF THE STUDY 17

1.2 MARKET DEFINITION 17

1.3 STUDY SCOPE 18

1.3.1 MARKETS COVERED 18

1.3.2 GEOGRAPHIC SCOPE 19

1.3.3 YEARS CONSIDERED FOR THE STUDY 19

1.4 CURRENCY 20

1.5 LIMITATIONS 20

1.6 STAKEHOLDERS 20

2 RESEARCH METHODOLOGY 21

2.1 DISPLAY MARKET: SCOPE DEFINITION 22

2.1.1 RESEARCH DATA 23

2.1.1.1 Key data from secondary sources 24

2.1.2 PRIMARY DATA 24

2.1.2.1 Breakdown of primaries 25

2.1.2.2 Key industry insights 25

2.1.3 MARKET SIZE ESTIMATION 26

2.1.3.1 Bottom-up and top-down methodology 26

2.1.4 BOTTOM-UP APPROACH 26

2.1.4.1 Approach for capturing market share by bottom-up analysis (Demand side) 26

2.1.5 TOP-DOWN APPROACH 27

2.1.5.1 Approach for capturing the market share by top-down analysis (Supply side) 27

2.2 MARKET BREAKDOWN AND DATA TRIANGULATION 29

2.3 RESEARCH ASSUMPTIONS 30

3 EXECUTIVE SUMMARY 31

4 PREMIUM INSIGHTS 35

4.1 ATTRACTIVE OPPORTUNITIES FOR THE GROWTH OF THE DISPLAY MARKET 35

4.2 TRANSPARENT PANEL DISPLAYS IN THE DISPLAY MARKET EXPECTED TO GROW AT

THE HIGHEST RATE 35

4.3 QUANTUM DOT LED TECHNOLOGY IN THE DISPLAY MARKET EXPECTED TO GROW AT

THE HIGHEST RATE 36

4.4 DISPLAY MARKET IN APAC EXPECTED TO GROW AT THE HIGHEST RATE 37

4.5 DISPLAY MARKET IN SMART WEARABLES SEGMENT EXPECTED TO GROW AT THE HIGHEST RATE 38

5 MARKET OVERVIEW 39

5.1 INTRODUCTION 40

5.2 MARKET SEGMENTATION 41

5.2.1 BY TECHNOLOGY 42

5.2.2 BY DISPLAY TYPE 42

5.2.3 BY APPLICATION 43

5.2.4 BY VERTICAL 43

5.2.5 BY GEOGRAPHY 44

5.3 MARKET DYNAMICS 45

5.3.1 DRIVERS 46

5.3.1.1 High growth of the flexible display market 46

5.3.1.2 Rising demand for OLED-based devices 46

5.3.1.3 Technological shift and development of energy-efficient, attractive, and high-specification display products 47

5.3.2 RESTRAINTS 47

5.3.2.1 High cost associated with new display technology-based products 47

5.3.2.2 Saturated shipment volumes for TV and PC monitors in

2014 and 2015 47

5.3.3 OPPORTUNITIES 48

5.3.3.1 High growth of smart wearables market 48

5.3.3.2 Emerging applications for flexible displays 49

5.3.4 CHALLENGES 50

5.3.4.1 Fluctuating average selling price of display panels 50

6 INDUSTRY TRENDS 51

6.1 INTRODUCTION 51

6.2 VALUE CHAIN ANALYSIS 51

6.3 PORTER’S FIVE FORCES ANALYSIS 52

6.3.1 INTENSITY OF COMPETITIVE RIVALRY 54

6.3.2 THREAT OF SUBSTITUTES 55

6.3.3 BARGAINING POWER OF BUYERS 56

6.3.4 BARGAINING POWER OF SUPPLIERS 57

6.3.5 THREAT OF NEW ENTRANTS 58

7 DISPLAY MARKET, BY TECHNOLOGY 59

7.1 INTRODUCTION 60

7.2 LED-BACKLIT LCD DISPLAY 61

7.3 OLED DISPLAY 66

7.3.1 OLED TYPES 69

7.3.1.1 PMOLED display 69

7.3.1.2 AMOLED display 69

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7.3.2 OLED DISPLAY PANEL SIZES 70

7.3.2.1 Small OLED panels 70

7.3.2.2 Medium-sized OLED panels 70

7.3.2.3 Large OLED panels 70

7.3.3 OLED DISPLAY PANEL TYPE 71

7.3.3.1 Flat panel OLED 71

7.3.3.2 Flexible OLED 71

7.3.3.3 Transparent OLED 72

7.3.4 OLED APPLICATIONS 72

7.3.4.1 Smartphones 73

7.3.4.2 Television 73

7.3.4.3 Notebooks and tablets 73

7.3.4.4 Smart wearables 73

7.3.4.5 Automotive products 74

7.3.4.6 Others 74

7.4 QUANTUM DOT LED DISPLAY 74

7.4.1 QD-LED ADVANTAGES OVER EXISTING DISPLAY TECHNOLOGIES 75

7.5 E-PAPER DISPLAY 77

7.6 LASER PHOSPHOR DISPLAY (LPD) 80

7.7 INTERFEROMETRIC MODULATOR DISPLAY (IMOD) 83

8 DISPLAY MARKET, BY DISPLAY TYPE 84

8.1 INTRODUCTION 85

8.2 FLAT PANEL DISPLAY 86

8.3 FLEXIBLE PANEL DISPLAY 87

8.4 TRANSPARENT PANEL DISPLAY 88

9 DISPLAY MARKET, BY APPLICATION 89

9.1 INTRODUCTION 90

9.2 TELEVISION AND DIGITAL SIGNAGE 91

9.3 PC MONITOR AND LAPTOP 93

9.4 SMARTPHONE AND TABLET 96

9.5 SMART WEARABLES 98

9.6 VEHICLE AND PUBLIC TRANSPORT 100

9.7 E-READER 102

9.8 GAMING CONSOLES, SPORTS, AND ENTERTAINMENT 103

9.9 SMART HOME APPLIANCES 104

9.10 OTHERS 106

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10 DISPLAY MARKET, BY VERTICAL 108

10.1 INTRODUCTION 109

10.2 CONSUMER ELECTRONICS 110

10.3 AUTOMOTIVE AND AEROSPACE 111

10.4 HEALTHCARE 113

10.5 TRANSPORTATION 114

10.6 RETAIL 115

10.7 BANKING, FINANCIAL SERVICES, AND INSURANCE (BFSI) 116

10.8 GOVERNMENT AND DEFENSE 117

10.9 INDUSTRIAL 118

10.10 OTHERS (EDUCATION AND HOSPITALITY) 119

11 DISPLAY MARKET, BY GEOGRAPHY 120

11.1 INTRODUCTION 121

11.2 NORTH AMERICA 124

11.2.1 U.S. 127

11.2.2 CANADA 127

11.2.3 MEXICO 127

11.3 EUROPE 127

11.3.1 U.K. 131

11.3.2 GERMANY 131

11.3.3 FRANCE 131

11.3.4 REST OF EUROPE 131

11.4 ASIA-PACIFIC (APAC) 131

11.4.1 CHINA 135

11.4.2 JAPAN 135

11.4.3 SOUTH KOREA 135

11.4.4 REST OF APAC 135

11.5 REST OF THE WORLD (ROW) 135

11.5.1 MIDDLE EAST 137

11.5.2 AFRICA 137

11.5.3 SOUTH AMERICA 137

12 COMPETITIVE LANDSCAPE 138

12.1 OVERVIEW 138

12.2 MARKET RANKING ANALYSIS: DISPLAY MARKET 139

12.3 COMPETITION AND TRENDS 140

12.3.1 NEW PRODUCT LAUNCHES, DEVELOPMENTS, AND MASS PRODUCTION 141

12.3.2 COMPANY EXPANSION 145

12.3.3 PARTNERSHIPS, AGREEMENTS, CONTRACTS, AND COLLABORATIONS 146

12.3.4 MERGERS AND ACQUISITIONS 147

12.4 INNOVATORS OR START-UPS 148

13 COMPANY PROFILES 149

(Company at a Glance, Recent Financials, Products & Services, Strategies & Insights, & Recent Developments)*

13.1 INTRODUCTION 149

13.2 LG DISPLAY CO., LTD. 150

13.3 SAMSUNG ELECTRONICS CO., LTD 155

13.4 INNOLUX CORP. 160

13.5 AU OPTRONICS CORP. 164

13.6 JAPAN DISPLAY INC. 169

13.7 BOE TECHNOLOGY GROUP CO., LTD. 174

13.8 SHARP CORP. (FOXCONN) 178

13.9 HANNSTAR DISPLAY CORPORATION 180

13.10 VARITRONIX INTERNATIONAL LIMITED 181

13.11 TCL DISPLAY TECHNOLOGY HOLDINGS LIMITED 184

13.12 UNIVERSAL DISPLAY CORP. 186

13.13 E INK HOLDINGS, INC. 189

*Details on company at a glance, recent financials, products & services, strategies & insights, & recent developments might not be captured in case of unlisted companies.

14 APPENDIX 191

14.1 INSIGHTS OF INDUSTRY EXPERTS 191

14.2 DISCUSSION GUIDE 192

14.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 194

14.4 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 196

14.5 AVAILABLE CUSTOMIZATION 198

14.6 RELATED REPORTS 198

14.7 AUTHOR DETAILS 199





LIST OF TABLES



TABLE 1 LIST OF MAJOR SECONDARY SOURCES 23

TABLE 2 DISPLAY MARKET SIZE, BY TECHNOLOGY, 2013—2022 (USD MILLION) 60

TABLE 3 LED DISPLAY, BY SIZE 62

TABLE 4 LED-BACKLIT LCD-BASED DISPLAY MARKET SIZE, BY APPLICATION,

2013—2022 (USD MILLION) 62

TABLE 5 LED-BACKLIT LCD-BASED DISPLAY MARKET SIZE, BY DEVICE TYPE,

2013—2022 (USD MILLION) 63

TABLE 6 LED-BACKLIT LCD-BASED DISPLAY MARKET SIZE, BY VERTICAL,

2013—2022 (USD MILLION) 64

TABLE 7 LED-BACKLIT LCD: DISPLAY MARKET SIZE, BY GEOGRAPHY,

2013—2022 (USD BILLION) 65

TABLE 8 OLED DISPLAY MARKET, BY VERTICAL, 2013—2022 (USD MILLION) 67

TABLE 9 OLED DISPLAY MARKET SIZE, BY GEOGRAPHY, 2013—2022 (USD MILLION) 68

TABLE 10 OLED DISPLAY MARKET SIZE, BY OLED TYPE, 2013—2022 (USD MILLION) 69

TABLE 11 OLED DISPLAY MARKET SIZE, BY DEVICE TYPE, 2013—2022 (USD MILLION) 71

TABLE 12 OLED DISPLAY MARKET SIZE, BY APPLICATION, 2013—2022 (USD MILLION) 72

TABLE 13 QD-LED DISPLAY MARKET SIZE, BY APPLICATION, 2013—2022 (USD MILLION) 75

TABLE 14 QD-LED DISPLAY MARKET SIZE, BY VERTICAL, 2013—2022 (USD MILLION) 76

TABLE 15 QD-LED DISPLAY MARKET SIZE, BY GEOGRAPHY, 2013—2022 (USD MILLION) 76

TABLE 16 E-PAPER DISPLAY MARKET SIZE, BY APPLICATION, 2013—2022 (USD MILLION) 77

TABLE 17 E-PAPER DISPLAY MARKET SIZE, BY DEVICE TYPE, 2013—2022 (USD MILLION) 78

TABLE 18 E-PAPER DISPLAY MARKET SIZE, BY VERTICAL, 2013—2022 (USD MILLION) 79

TABLE 19 E-PAPER DISPLAY MARKET SIZE, BY GEOGRAPHY, 2013—2022 (USD MILLION) 80

TABLE 20 LPD DISPLAY MARKET SIZE, BY APPLICATION, 2013—2022 (USD MILLION) 81

TABLE 21 LPD DISPLAY MARKET SIZE, BY VERTICAL, 2013—2022 (USD MILLION) 81

TABLE 22 LPD DISPLAY MARKET SIZE, BY GEOGRAPHY, 2013—2022 (USD MILLION) 82

TABLE 23 DISPLAY MARKET SIZE, BY DISPLAY TYPE, 2013—2022 (USD MILLION) 85

TABLE 24 FLAT PANEL DISPLAY MARKET SIZE, BY TECHNOLOGY, 2013—2022 (USD MILLION) 86

TABLE 25 FLEXIBLE PANEL DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 87

TABLE 26 TRANSPARENT PANEL DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 88

TABLE 27 DISPLAY MARKET SIZE, BY APPLICATION, 2013—2022 (USD BILLION) 91

TABLE 28 TV AND DIGITAL SIGNAGE DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 92

TABLE 29 TV AND DIGITAL SIGNAGE DISPLAY MARKET SIZE, BY DEVICE TYPE,

2013—2022 (USD MILLION) 93

TABLE 30 PC MONITOR AND LAPTOP DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 95

TABLE 31 PC MONITOR AND LAPTOP DISPLAY MARKET SIZE, BY DEVICE TYPE,

2013—2022 (USD MILLION) 95

TABLE 32 SMARTPHONE AND TABLET DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 97

TABLE 33 SMARTPHONE AND TABLET DISPLAY MARKET SIZE, BY DEVICE TYPE,

2013—2022 (USD MILLION) 98

TABLE 34 SMART WEARABLES DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 99

TABLE 35 SMART WEARABLES DISPLAY MARKET SIZE, BY DEVICE TYPE,

2013—2022 (USD MILLION) 100

TABLE 36 VEHICLE AND PUBLIC TRANSPORT DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 101

TABLE 37 E-READER DISPLAY MARKET SIZE, BY TECHNOLOGY, 2013—2022 (USD BILLION) 102

TABLE 38 E-READER DISPLAY MARKET SIZE, BY DEVICE TYPE, 2013—2022 (USD MILLION) 102

TABLE 39 GAMING CONSOLES, SPORTS, AND ENTERTAINMENT DISPLAY MARKET SIZE,

BY TECHNOLOGY, 2013—2022 (USD MILLION) 103

TABLE 40 GAMING CONSOLES, SPORTS, AND ENTERTAINMENT DISPLAY MARKET SIZE,

BY DEVICE TYPE, 2013—2022 (USD MILLION) 104

TABLE 41 SMART HOME APPLIANCES DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 105

TABLE 42 SMART HOME APPLIANCES DISPLAY MARKET SIZE, BY DEVICE TYPE,

2013—2022 (USD MILLION) 105

TABLE 43 OTHER APPLICATIONS DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 106

TABLE 44 OTHER APPLICATIONS DISPLAY MARKET SIZE, BY DEVICE TYPE,

2013—2022 (USD MILLION) 107

TABLE 45 DISPLAY MARKET SIZE, BY VERTICAL, 2013—2022 (USD BILLION) 110

TABLE 46 CONSUMER ELECTRONICS DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 111

TABLE 47 AUTOMOTIVE AND AEROSPACE DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 112

TABLE 48 HEALTHCARE DISPLAY MARKET SIZE, BY TECHNOLOGY, 2013—2022 (USD MILLION) 113

TABLE 49 TRANSPORTATION DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 114

TABLE 50 RETAIL DISPLAY MARKET SIZE, BY TECHNOLOGY, 2013—2022 (USD MILLION) 115

TABLE 51 BFSI DISPLAY MARKET SIZE, BY TECHNOLOGY, 2013—2022 (USD MILLION) 116

TABLE 52 GOVERNMENT AND DEFENSE DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 117

TABLE 53 INDUSTRIAL DISPLAY MARKET SIZE, BY TECHNOLOGY, 2013—2022 (USD MILLION) 118

TABLE 54 OTHERS APPLICATIONS DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 119

TABLE 55 DISPLAY MARKET SIZE, BY GEOGRAPHY, 2013—2022 (USD BILLION) 122

TABLE 56 NORTH AMERICA: DISPLAY MARKET SIZE, BY TECHNOLOGY,

2013—2022 (USD MILLION) 124

TABLE 57 NORTH AMERICA: DISPLAY MARKET SIZE, BY COUNTRY, 2013—2022 (USD BILLION) 125

TABLE 58 EUROPE: DISPLAY MARKET SIZE, BY TECHNOLOGY, 2013—2022 (USD MILLION) 128

TABLE 59 EUROPE: DISPLAY MARKET SIZE, BY COUNTRY, 2013—2022 (USD BILLION) 129

TABLE 60 APAC: DISPLAY MARKET SIZE, BY TECHNOLOGY, 2013—2022 (USD MILLION) 132

TABLE 61 APAC: DISPLAY MARKET SIZE, BY COUNTRY, 2013—2022 (USD BILLION) 133

TABLE 62 ROW: DISPLAY MARKET SIZE, BY TECHNOLOGY, 2013—2022 (USD MILLION) 136

TABLE 63 ROW: DISPLAY MARKET SIZE, BY REGION, 2013—2022 (USD BILLION) 137

TABLE 64 KEY PLAYER MARKET RANKING, 2015 139

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TABLE 65 NEW PRODUCT LAUNCHES, DEVELOPMENT, AND MASS PRODUCTION, 2015—2016 141

TABLE 66 COMPANY EXPANSION, 2015—2016 145

TABLE 67 PARTNERSHIPS, AGREEMENTS, CONTRACTS, AND COLLABORATIONS, 2015—2016 146

TABLE 68 MERGERS AND ACQUISITIONS 2015—2016 147





LIST OF FIGURES



FIGURE 1 MARKET SEGMENTATION 18

FIGURE 2 MARKET, BY GEOGRAPHY 19

FIGURE 3 DISPLAY MARKET: PROCESS FLOW OF MARKET SIZE ESTIMATION 21

FIGURE 4 DISPLAY MARKET: RESEARCH DESIGN 22

FIGURE 5 KEY DATA FROM SECONDARY SOURCES 24

FIGURE 6 MARKET SIZE ESTIMATION METHODOLOGY: BOTTOM-UP APPROACH 27

FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY: TOP-DOWN APPROACH 28

FIGURE 8 DATA TRIANGULATION 29

FIGURE 9 ASSUMPTIONS OF THE RESEARCH STUDY 30

FIGURE 11 LED-BACKLIT LCD-BASED DISPLAY DEVICES TO HOLD THE LARGEST MARKET SIZE DURING THE FORECAST PERIOD 32

FIGURE 12 APAC MARKET EXPECTED TO GROW AT THE HIGHEST RATE BETWEEN

2016 AND 2022 33

FIGURE 13 CONSUMER ELECTRONICS TO HOLD THE LARGEST MARKET SIZE DURING

THE FORECAST PERIOD 34

FIGURE 14 DISPLAY MARKET EXPECTED TO GROW AT A CAGR OF 7.5% DURING THE FORECAST PERIOD; CONSUMER ELECTRONICS CONTRIBUTING THE HIGHEST MARKET SHARE 35

FIGURE 15 THE FLAT PANEL DISPLAY SEGMENT HELD THE LARGEST MARKET SIZE IN 2015 35

FIGURE 16 LED-BACKLIT LCD AND NORTH AMERICA HELD THE LARGEST MARKET SIZE IN 2015 36

FIGURE 17 QD-LED-BASED DISPLAY MARKET EXPECTED TO GROW AT THE HIGHEST RATE DURING THE FORECAST PERIOD 37

FIGURE 18 NORTH AMERICA HELD THE LARGEST SHARE OF THE OVERALL DISPLAY MARKET

IN 2015 37

FIGURE 19 TV AND DIGITAL SIGNAGE EXPECTED TO HOLD THE LARGEST SHARE IN THE DISPLAY MARKET DURING THE FORECAST PERIOD 38

FIGURE 20 DISPLAY MARKET SEGMENTATION 41

FIGURE 21 DISPLAY MARKET, BY GEOGRAPHY 44

FIGURE 22 DISPLAY MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 45

FIGURE 23 FLEXIBLE DISPLAY SHIPMENT FORECAST 2014—2022 46

FIGURE 24 TV SHIPMENTS AND ASP FORECAST 2014—2022 48

FIGURE 25 SMART WEARABLES SHIPMENT FORECAST— 2015, 2016,

AND 2020 (MILLION UNITS) 49

FIGURE 26 DISPLAY MARKET: VALUE CHAIN ANALYSIS 51

FIGURE 27 DISPLAY MARKET: PORTER’S FIVE FORCES ANALYSIS, 2015 53

FIGURE 28 PORTER’S FIVE FORCES ANALYSIS FOR THE DISPLAY MARKET, 2015 53

FIGURE 29 HIGH IMPACT OF THE INTENSITY OF COMPETITIVE RIVALRY IN THE DISPLAY MARKET IN 2015 54

FIGURE 30 HIGH IMPACT OF THE THREAT OF SUBSTITUTES IN THE DISPLAY MARKET IN 2015 55

FIGURE 31 HIGH IMPACT OF THE BARGAINING POWER OF BUYERS IN THE DISPLAY MARKET

IN 2015 56

FIGURE 32 MEDIUM IMPACT OF THE BARGAINING POWER OF SUPPLIERS IN THE DISPLAY MARKET IN 2015 57

FIGURE 33 LOW IMPACT OF THE THREAT OF NEW ENTRANTS IN THE DISPLAY MARKET IN 2015 58

FIGURE 34 DISPLAY MARKET SEGMENTATION, BY TECHNOLOGY 60

FIGURE 35 LED-BACKLIT LCD DISPLAY MARKET, BY REGION, 2016 VS. 2022 (USD BILLION) 65

FIGURE 36 MAJOR INDUSTRIES IN OLED DISPLAY MARKET, 2016 VS. 2022 (USD BILLION) 66

FIGURE 37 OLED DISPLAY MARKET, BY GEOGRAPHY, 2016 VS. 2022 (USD MILLION) 68

FIGURE 38 E-PAPER DISPLAY MARKET, BY GEOGRAPHY, 2016 VS. 2022 (USD MILLION) 79

FIGURE 39 LPD DISPLAY MARKET, BY GEOGRAPHY, 2016 VS. 2022 (USD MILLION) 82

FIGURE 40 DISPLAY MARKET SEGMENTATION, BY DISPLAY TYPE 85

FIGURE 41 DISPLAY MARKET, BY APPLICATION 90

FIGURE 42 TV AND DIGITAL SIGNAGE DISPLAY MARKET SHIPMENT (MILLION UNITS)

AND AVERAGE SELLING PRICE (USD) 92

FIGURE 43 PC MONITOR AND LAPTOP DISPLAY MARKET SHIPMENT (MILLION UNITS)

AND AVERAGE SELLING PRICE (USD) 94

FIGURE 44 SMARTPHONE AND TABLET DISPLAY MARKET SHIPMENT (MILLION UNITS)

AND AVERAGE SELLING PRICE (USD) 97

FIGURE 45 SMART WEARABLES DISPLAY MARKET SHIPMENT (MILLION UNITS)

AND AVERAGE SELLING PRICE (USD) 99

FIGURE 46 DISPLAY MARKET, BY VERTICAL 109

FIGURE 47 DISPLAY MARKET SEGMENTATION, BY GEOGRAPHY 121

FIGURE 48 DISPLAY MARKET SIZE, BY GEOGRAPHY, 2016 VS. 2022 (USD BILLION) 121

FIGURE 49 APAC EXPECTED TO BE THE FASTEST-GROWING REGION FOR DISPLAYS

(2016—2022) 122

FIGURE 50 GEOGRAPHIC SNAPSHOT OF THE DISPLAY MARKET: SOUTH KOREA AND CHINA EMERGING AS NEW HOTSPOTS 123

FIGURE 51 NORTH AMERICA: DISPLAY MARKET SIZE, BY COUNTRY,

2016 VS. 2022 (USD BILLION) 125

FIGURE 52 U.S. HELD A MAJOR SHARE OF THE NORTH AMERICAN DISPLAY MARKET IN 2015 126

FIGURE 53 EUROPE: DISPLAY MARKET SIZE, BY COUNTRY, 2016 VS. 2022 (USD BILLION) 128

FIGURE 54 U.K. HELD A MAJOR SHARE OF THE EUROPEAN DISPLAY MARKET IN 2015 130

FIGURE 55 APAC: DISPLAY MARKET SIZE, BY COUNTRY, 2016 VS. 2022 (USD BILLION) 132

FIGURE 56 CHINA HELD A MAJOR SHARE OF THE APAC DISPLAY MARKET IN 2015 134

FIGURE 57 ROW: DISPLAY MARKET SIZE, BY REGION, 2016 VS. 2022 (USD BILLION) 136

FIGURE 58 COMPANIES ADOPTED NEW PRODUCT DEVELOPMENTS AND EXPANSION AS

THE KEY GROWTH STRATEGIES BETWEEN 2014 AND 2016 138

FIGURE 59 MARKET EVOLUTION FRAMEWORK: STRATEGY OF NEW PRODUCT LAUNCHES, DEVELOPMENTS, AND MASS PRODUCTION-FUELED GROWTH AND INNOVATION IN THE DISPLAY MARKET, OVER 2014—2016 140

FIGURE 60 BATTLE FOR MARKET SHARE: NEW PRODUCT LAUNCHES, DEVELOPMENTS, AND MASS PRODUCTION WERE THE KEY STRATEGIES ADOPTED DURING 2014—2016 141

FIGURE 61 GEOGRAPHIC REVENUE MIX OF THE TOP FIVE MARKET PLAYERS 149

FIGURE 62 LG DISPLAY CO., LTD.: COMPANY SNAPSHOT 151

FIGURE 63 LG DISPLAY CO., LTD. : SWOT ANALYSIS 154

FIGURE 64 SAMSUNG ELECTRONICS CO., LTD.: COMPANY SNAPSHOT 156

FIGURE 65 SAMSUNG ELECTRONICS CO., LTD.: SWOT ANALYSIS 159

FIGURE 66 INNOLUX CORP.: COMPANY SNAPSHOT 161

FIGURE 67 INNOLUX CORP.: SWOT ANALYSIS 163

FIGURE 68 AU OPTRONICS CORP.: COMPANY SNAPSHOT 165

FIGURE 69 AU OPTRONICS CORP.: SWOT ANALYSIS 168

FIGURE 70 JAPAN DISPLAY INC.: COMPANY SNAPSHOT 169

FIGURE 71 JAPAN DISPLAY INC.: SWOT ANALYSIS 173

FIGURE 72 BOE TECHNOLOGY GROUP CO., LTD.: COMPANY SNAPSHOT 175

FIGURE 73 SHARP CORP.: COMPANY SNAPSHOT 178

FIGURE 74 HANNSTAR DISPLAY CORP.: COMPANY SNAPSHOT 180

FIGURE 75 VARITRONIX INTERNATIONAL LIMITED: COMPANY SNAPSHOT 182

FIGURE 76 TCL DISPLAY TECHNOLOGY HOLDINGS LIMITED: COMPANY SNAPSHOT 184

FIGURE 77 UNIVERSAL DISPLAY CORP.: COMPANY SNAPSHOT 187

FIGURE 78 E INK HOLDINGS, INC.: COMPANY SNAPSHOT 189

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