Marktanalyse - Childrenswear in Vietnam

Euromonitor
02.2016
18 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Vietnam
Sprache:
Englisch

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Childrenswear is dominated by imported unbranded products from China, Thailand, Taiwan and Cambodia, and these products still tend to target to the low-income segment. However, in the last few years, there has been an increase in the number of scandals about the poison included in clothing made in China which can cause skin cancer, so people started to boycott them and return to Vietnamese brands. Moreover, with the better performance of the economy, Vietnamese parents are willing to spend more...

Euromonitor International's Childrenswear in Vietnam report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Baby and Toddler Wear, Boys' Apparel, Girls' Apparel.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Childrenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
CHILDRENSWEAR IN VIETNAM

Euromonitor International

February 2016



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Childrenswear by Category: Volume 2010-2015

Table 2 Sales of Childrenswear by Category: Value 2010-2015

Table 3 Sales of Childrenswear by Category: % Volume Growth 2010-2015

Table 4 Sales of Childrenswear by Category: % Value Growth 2010-2015

Table 5 NBO Company Shares of Childrenswear: % Value 2011-2015

Table 6 LBN Brand Shares of Childrenswear: % Value 2012-2015

Table 7 Forecast Sales of Childrenswear by Category: Volume 2015-2020

Table 8 Forecast Sales of Childrenswear by Category: Value 2015-2020

Table 9 Forecast Sales of Childrenswear by Category: % Volume Growth 2015-2020

Table 10 Forecast Sales of Childrenswear by Category: % Value Growth 2015-2020

Adidas Vietnam Co Ltd in Apparel and Footwear (vietnam)

Strategic Direction

Key Facts

Summary 1 adidas Vietnam Co Ltd: Key Facts

Retail Operations

Summary 2 adidas Vietnam Co: Retail Operational Indicators

Internet Strategy

Competitive Positioning

Summary 3 adidas Vietnam Co: Competitive Position 2015

Executive Summary

Increased Demand for Appeal and Footwear

Low-priced Products From Thailand Enter Vietnam

Domestic Players Struggle To Compete With International Brands and Focus on Mid-priced Products

Dynamic Competition Between Domestic and International Brands

Trans-pacific Partnership: New Threats and Opportunities for Appeal and Footwear

Key Trends and Developments

To Boycott Chinese Products, A New Trend of Apparel From Thailand Is Rising Strongly

Online Shopping Growth Due To the Rise of Internet Retailing Stores

Domestic Players Struggle To Compete With International Brands and Focus on Mid-priced Products

Market Data

Table 11 Sales of Apparel and Footwear by Category: Volume 2010-2015

Table 12 Sales of Apparel and Footwear by Category: Value 2010-2015

Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2010-2015

Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2010-2015

Table 15 NBO Company Shares of Apparel and Footwear: % Value 2011-2015

Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2012-2015

Table 17 Distribution of Apparel and Footwear by Format: % Value 2010-2015

Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2015

Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2015-2020

Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2015-2020

Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2015-2020

Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2015-2020

Definitions

Sources

Summary 4 Research Sources

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