Marktanalyse - Childrenswear in Germany

Euromonitor
06.2015
25 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Deutschland
Sprache:
Englisch

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PDF-Datei per E-Mail, versandkostenfrei


Birth rates in Germany finally started improving during the review period, contributing to more positive volume and value growth in childrenswear. In addition to growing demand for high-quality products at reasonable prices, this resulted in a 1% current value increase 2014 as the category rose to €2.6 billion.

Euromonitor International's Childrenswear in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2010-2014 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Baby and Toddler Wear, Boys' Apparel, Girls' Apparel.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Childrenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
CHILDRENSWEAR IN GERMANY

Euromonitor International

June 2015



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Childrenswear by Category: Volume 2009-2014

Table 2 Sales of Childrenswear by Category: Value 2009-2014

Table 3 Sales of Childrenswear by Category: % Volume Growth 2009-2014

Table 4 Sales of Childrenswear by Category: % Value Growth 2009-2014

Table 5 NBO Company Shares of Childrenswear: % Value 2010-2014

Table 6 LBN Brand Shares of Childrenswear: % Value 2011-2014

Table 7 Forecast Sales of Childrenswear by Category: Volume 2014-2019

Table 8 Forecast Sales of Childrenswear by Category: Value 2014-2019

Table 9 Forecast Sales of Childrenswear by Category: % Volume Growth 2014-2019

Table 10 Forecast Sales of Childrenswear by Category: % Value Growth 2014-2019

C&a Mode GmbH & Co Kg in Apparel and Footwear (germany)

Strategic Direction

Key Facts

Summary 1 C&A Mode GmbH & Co KG: Key Facts

Summary 2 C&A Mode GmbH & Co KG: Operational Indicators

Competitive Positioning

Summary 3 C&A Mode GmbH & Co KG: Competitive Position 2014

Retail Operations

Summary 4 C&A Mode GmbH & Co KG: Retail Operational Indicators

Internet Strategy

Chart 1 C&A Mode GmbH & Co KG: C&A in Berlin

Chart 2 C&A Mode GmbH & Co KG: C&A in Berlin - interior

Nike Deutschland GmbH in Apparel and Footwear (germany)

Strategic Direction

Key Facts

Summary 5 Nike Deutschland GmbH: Key Facts

Summary 6 Nike Deutschland GmbH: Operational Indicators

Competitive Positioning

Summary 7 Nike Deutschland GmbH: Competitive Position 2014

Retail Operations

Internet Strategy

Chart 3 Nike Deutschland GmbH: Nike in Berlin

Chart 4 Nike Deutschland GmbH: Nike Store interior

Executive Summary

Growing Challenges and Opportunities Result in Apparel and Footwear Growth in 2014

Nothing Fazes Demand for Apparel and Footwear in Germany Like the Weather

Growing Fragmentation Leads To Higher Pressure and Fluctuating Value Shares

New Technologies Create Additional Opportunities Within Internet Retailing

Opposing Trends Ensure That the Future of Apparel and Footwear Will Be in Balance

Key Trends and Developments

Stressful Lifestyles and Ageing Population Create Opportunities for Growth

the Pros and Cons of Internet Retailing Within Apparel and Footwear

Apparel Discounters Create Polarised Environment in Apparel and Footwear

Market Data

Table 11 Sales of Apparel and Footwear by Category: Volume 2009-2014

Table 12 Sales of Apparel and Footwear by Category: Value 2009-2014

Table 13 Sales of Apparel and Footwear by Category: % Volume Growth 2009-2014

Table 14 Sales of Apparel and Footwear by Category: % Value Growth 2009-2014

Table 15 NBO Company Shares of Apparel and Footwear: % Value 2010-2014

Table 16 LBN Brand Shares of Apparel and Footwear: % Value 2011-2014

Table 17 Distribution of Apparel and Footwear by Format: % Value 2009-2014

Table 18 Distribution of Apparel and Footwear by Format and Category: % Value 2014

Table 19 Forecast Sales of Apparel and Footwear by Category: Volume 2014-2019

Table 20 Forecast Sales of Apparel and Footwear by Category: Value 2014-2019

Table 21 Forecast Sales of Apparel and Footwear by Category: % Volume Growth 2014-2019

Table 22 Forecast Sales of Apparel and Footwear by Category: % Value Growth 2014-2019

Definitions

Sources

Summary 8 Research Sources

* Alle Preise sind netto ausgewiesen. In Abhängigkeit von Ihrer Rechnungsanschrift ist hierauf noch USt. zu entrichten (Deutschland z.Z. 19%). Unser Angebot richtet sich ausschließlich an Unternehmen, Gewerbetreibende und Freiberufler.

 

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