Marktanalyse - Cat Food in Romania

Euromonitor
08.2016
36 Seiten

 
Typ:
Marktanalyse
Verfüg­barkeit:
verfügbar
Regionen/­Länder:
  • Rumänien
Sprache:
Englisch

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The growth of cat food was the result of changes in the attitude of owners, with more attention paid to cats and increased concern regarding health and well-being. This changing attitude in the capital and other large cities can be translated into higher budgets allocated to cat food and a gradual switch from unprepared to prepared food. As breeding a cat is less expensive than a dog, the adoption rate of cats greater because cats are calmer than dogs and demand less attention and exercise.

Euromonitor International's Cat Food in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Cat Treats and Mixers, Dry Cat Food, Wet Cat Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cat Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
CAT FOOD IN ROMANIA

Euromonitor International

August 2016



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Indicators

Table 1 Cat Owning Households: % Analysis 2011-2016

Table 2 Cat Population 2011-2016

Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2011-2016

Category Data

Summary 1 Cat Food by Price Band 2016

Table 4 Sales of Cat Food by Category: Volume 2011-2016

Table 5 Sales of Cat Food by Category: Value 2011-2016

Table 6 Sales of Cat Food by Category: % Volume Growth 2011-2016

Table 7 Sales of Cat Food by Category: % Value Growth 2011-2016

Table 8 Sales of Premium Cat Food by Category: Value 2011-2016

Table 9 Sales of Dry Cat Food by Life-Cycle: % Value 2011-2016

Table 10 Sales of Wet Cat Food by Life-Cycle: % Value 2011-2016

Table 11 NBO Company Shares of Cat Food: % Value 2011-2015

Table 12 LBN Brand Shares of Cat Food: % Value 2012-2015

Table 13 LBN Brand Shares of Cat Treats: % Value 2012-2015

Table 14 Forecast Sales of Cat Food by Category: Volume 2016-2021

Table 15 Forecast Sales of Cat Food by Category: Value 2016-2021

Table 16 Forecast Sales of Cat Food by Category: % Volume Growth 2016-2021

Table 17 Forecast Sales of Cat Food by Category: % Value Growth 2016-2021

Nestlé Romania SRL in Pet Care (romania)

Strategic Direction

Key Facts

Summary 2 Nestlé Romania SRL: Key Facts

Summary 3 Nestlé Romania SRL: Operational Indicators

Competitive Positioning

Summary 4 Nestlé Romania SRL: Competitive Position 2015

Nordic Petfood Distribution SRL in Pet Care (romania)

Strategic Direction

Key Facts

Summary 5 Nordic Petfood Distribution SRL: Key Facts

Summary 6 Nordic Petfood Distribution SRL: Operational Indicators

Competitive Positioning

Summary 7 Nordic Petfood Distribution SRL: Competitive Position 2015

Pet Product SRL in Pet Care (romania)

Strategic Direction

Key Facts

Summary 8 Pet Product SRL: Key Facts

Summary 9 Pet Product SRL: Operational Indicators

Internet Strategy

Company Background

Private Label

Summary 10 Pet Product SRL: Private Label Portfolio

Competitive Positioning

Summary 11 Pet Product SRL: Competitive Position 2015

Profipet Com SRL in Pet Care (romania)

Strategic Direction

Key Facts

Summary 12 Profipet Com SRL: Key Facts

Summary 13 Profipet Com SRL: Operational Indicators

Competitive Positioning

Summary 14 Profipet Com SRL: Competitive Position 2015

Executive Summary

Sales See Single Digit Growth in 2016

Prepared Food Increasingly Counts for Pet Feeding

Pet Care Dominated by International Players

Pet Shops Lead Distribution in 2016

Growth Predicted for Coming Years

Key Trends and Developments

Economic Recovery Visible in the Development of Pet Care

Expansion of Modern Grocery Retailers Stimulates Consumption

Pet Population Trends Reflect Changes in Household Structure

Market Indicators

Table 18 Pet Populations 2011-2016

Market Data

Table 19 Sales of Pet Food by Category: Volume 2011-2016

Table 20 Sales of Pet Care by Category: Value 2011-2016

Table 21 Sales of Pet Food by Category: % Volume Growth 2011-2016

Table 22 Sales of Pet Care by Category: % Value Growth 2011-2016

Table 23 NBO Company Shares of Pet Food: % Value 2011-2015

Table 24 LBN Brand Shares of Pet Food: % Value 2012-2015

Table 25 NBO Company Shares of Dog and Cat Food: % Value 2011-2015

Table 26 LBN Brand Shares of Dog and Cat Food: % Value 2012-2015

Table 27 Penetration of Private Label in Pet Care by Category: % Value 2011-2015

Table 28 Distribution of Pet Care by Format: % Value 2011-2016

Table 29 Distribution of Pet Care by Format and Category: % Value 2016

Table 30 Distribution of Dog and Cat Food by Format: % Value 2011-2016

Table 31 Distribution of Dog and Cat Food by Format and Category: % Value 2016

Table 32 Forecast Sales of Pet Food by Category: Volume 2016-2021

Table 33 Forecast Sales of Pet Care by Category: Value 2016-2021

Table 34 Forecast Sales of Pet Food by Category: % Volume Growth 2016-2021

Table 35 Forecast Sales of Pet Care by Category: % Value Growth 2016-2021

Definitions

Sources

Summary 15 Research Sources

* Alle Preise sind netto ausgewiesen. In Abhängigkeit von Ihrer Rechnungsanschrift ist hierauf noch USt. zu entrichten (Deutschland z.Z. 19%). Unser Angebot richtet sich ausschließlich an Unternehmen, Gewerbetreibende und Freiberufler.

 

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