Marktanalyse - Adult Mouth Care in Taiwan

Mouth ulcers, canker sores, and inflammations resulting from unbalanced diets, long working hours, and lack of sleep were common in Taiwan during the review period. Taiwanese consumers tended to favour self-medication when confronted with minor or moderate mouth discomfort. Taiwanese consumers usually visit a doctor in a clinic or hospital when suffering from severe mouth symptoms.

Euromonitor International's Adult Mouth Care in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Adult Mouth Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

ADULT MOUTH CARE IN TAIWAN

Euromonitor International

May 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Switches

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Adult Mouth Care: Value 2006-2011

Table 2 Sales of Adult Mouth Care: % Value Growth 2006-2011

Table 3 Adult Mouth Care Company Shares by Value 2007-2011

Table 4 Adult Mouth Care Brand Shares by Value 2008-2011

Table 5 Forecast Sales of Adult Mouth Care: Value 2011-2016

Table 6 Forecast Sales of Adult Mouth Care: % Value Growth 2011-2016

Executive Summary

Steady Growth Due To Rising Health-consciousness

Taiwan's Government Implemented Stricter Food Safety Inspection To Ensure Consumers' Safety

International Players Remain Strong Power in Consumer Health

Parapharmacies Gain Share in Distribution Channels

Steady But Declining Growth Forecast As A Result of Maturity

Key Trends and Developments

Increasingly Busy Lifestyles and Long Working Hours Raise Consumer Focus on Personal Healthcare

Parapharmacies Become A Strong Force in Consumer Health Distribution

Cumulative Effect Western Food Culture Drives Demand of Digestive Remedies and Vitamins and Dietary Supplements

Taiwan's Government Implements Stricter Food Safety Inspections To Ensure Consumers' Safety

Domestic Players Switch Their Interest To Overseas Countries Due To Limited Development in Taiwan

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011

Table 8 Life Expectancy at Birth 2006-2011

Market Data

Table 9 Sales of Consumer Health by Category: Value 2006-2011

Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011

Table 11 Consumer Health Company Shares 2007-2011

Table 12 Consumer Health Brand Shares 2008-2011

Table 13 Penetration of Private Label by Category 2006-2011

Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011

Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011

Table 16 Forecast Sales of Consumer Health by Category: Value 2011-2016

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventative Medicine

Switches

Sources

Summary 1 Research Sources

• Adult Mouth Care in Canada
• Adult Mouth Care in Denmark
• Adult Mouth Care in Hong Kong, China
• Adult Mouth Care in Norway
• Adult Mouth Care in Turkey
• Adult Mouth Care in Algeria
• Adult Mouth Care in Azerbaijan
• Adult Mouth Care in Chile
• Adult Mouth Care in China
• Adult Mouth Care in Finland
• Adult Mouth Care in Greece
• Adult Mouth Care in Kazakhstan
• Adult Mouth Care in Latvia
• Adult Mouth Care in Lithuania
• Adult Mouth Care in Poland
• Adult Mouth Care in Sweden
• Adult Mouth Care in the US
• Adult Mouth Care in Uzbekistan
• Adult Mouth Care in Australia
• Adult Mouth Care in Croatia