Marktanalyse - Future Investment by Media Channel in the Medical Devices Industry - 2012-2013 : Survey Snapshot

Marktanalyse - Future Investment by Media Channel in the Medical Devices Industry - 2012-2013 : Survey Snapshot

Synopsis
• Analysis of opinions drawn from leading medical devices industry executives.
• Analysis on the global medical devices industry suppliers' future investment by media channel.

Summary
This report is the result of an extensive survey drawn from ICD Research’s exclusive panel of leading medical devices industry executives. It analyzes how future investment by media channel in the global medical devices industry are set to change in 2012-13. The report also provides data on suppliers future investment by region and planned change in marketing spend by company turnover in the global medical devices industry.

Scope
• The opinions and forward looking statements of 174 industry executives have been captured in our in-depth survey, of which 54% represent Director and C-level respondents.
• The research is based on primary survey research conducted by ICD Research accessing its B2B panels comprised of senior purchase decision makers and leading supplier organizations.
• The geographical scope of the research is global - drawing on the activity and expectations of leading industry players across the Americas, Europe, Asia-Pacific, Africa and Middle East.
• Key topics covered include future investment by media channel in the global medical devices industry.

Reasons To Buy
• This report will help you to drive revenues by understanding future product investment areas and growth regions.
• This report will help you to formulate effective sales and marketing strategies by identifying how supplier budgets are changing and the direction of spend in the future.
• This report will help you to better promote your business by aligning your capabilities and business practices with your customer’s changing needs.
• This report will help you to secure stronger customer relationships by understanding the leading business concerns and changing strategies of industry buyers.






Companies Mentioned:

NA

Inhaltsverzeichnis - Marktanalyse - Future Investment by Media Channel in the Medical Devices Industry - 2012-2013 : Survey Snapshot



1 Introduction

1.1 What is This Report About?

1.2 Definitions

1.3 Methodology

1.4 Profile of Survey Respondents: Global Medical Devices Industry

1.4.1 Profile of buyer respondents

1.4.2 Profile of supplier respondents

2 Global Medical Devices Industry: Future Investment in Media Channels

2.1 Future investment in media channels by suppliers

2.2 Future investment in media channels by region

2.3 Future investment in media channels by company turnover

3 Appendix

3.1 Global Medical Devices Full Survey Results

3.2 Methodology

3.3 Contact us

3.4 About ICD Research

3.5 Disclaimer









Tabellenverzeichnis - Marktanalyse - Future Investment by Media Channel in the Medical Devices Industry - 2012-2013 : Survey Snapshot



Table 1: Total Global Medical Devices Industry Survey Respondents by Company Type, 2012

Table 2: Global Medical Devices Industry Buyer Respondents by Job Role (%), 2012

Table 3: Global Medical Devices Industry Buyer Respondents by Global Company Turnover (%), 2012

Table 4: Global Medical Devices Industry Buyer Respondents by Region (%), 2012

Table 5: Global Medical Devices Industry Supplier Respondents by Job Role (%), 2012

Table 6: Global Medical Devices Industry Supplier Respondents by Global Turnover (%), 2012

Table 7: Global Medical Devices Industry Supplier Respondents by Region (%), 2012

Table 8: Future Investment in Media Channels: Global Medical Devices Industry Suppliers, 2012

Table 9: Survey Results - Closed Questions









Übersichtenverzeichnis - Marktanalyse - Future Investment by Media Channel in the Medical Devices Industry - 2012-2013 : Survey Snapshot



Figure 1: Future Investment in Media Channels: Global Medical Devices Industry Suppliers, 2012

Figure 2: Global Medical Devices Industry: Future Investment in Media Channels by Region, 2012

Figure 3: Global Medical Devices Industry: Future Investment in Media Channels by Turnover, 2012

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