Marktanalyse - IT Market in New Zealand 2011-2015

TechNavio’s analysts forecast the Information Technology market in New Zealand to grow at a CAGR of 4.3 percent over the period 2011—2015. One of the key factors contributing to this market growth is the increasing number of data centers. The IT market in New Zealand has also been witnessing an upsurge of cloud computing. However, the threat of cyber security could pose a challenge to the growth of this market.

TechNavio’s report, IT Market in New Zealand 2011—2015, has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report focuses on New Zealand. It also covers the IT market in New Zealand landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors dominating this market space include Hewlett Packard Co., Gen-i, IBM Corp., Datacom Group Ltd.

Key questions answered in this report:
What will the market size be in 2014 and at what rate will it grow?
What key trends is this market subject to?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the opportunities and threats faced by each of these key vendors?
What are the strengths and weaknesses of each of these key vendors?


Press Release:

TechNavio Announces the Publication of its Report — IT Market in New Zealand 2011—2015
TechNavio today launched its IT Market in New Zealand 2011—2015 based on an in-depth study of New Zealand. The report aims to aid decision makers’ understanding of the key trends impacting the growth of this market.

Commenting on the report, an analyst from TechNavio’s IT Services team said, 'With ever-increasing technological advancements, there is a constant emphasis on companies upgrading technologically. Companies need to keep themselves updated with the latest offerings in IT. The stress on digitizing entire organizations and achieving structural changes and strategic benefits is also driving the growth of the IT market in New Zealand. Against the environment of rapidly evolving business dynamics, it has become essential for organizations to continuously innovate, and keep revising their existing business models and enterprise infrastructure to adapt to the varying market conditions and gain an advantage in the highly competitive market.”

According to the report, currently, the IT market in New Zealand has been impacted by the growing trend of smartbooks. This rise is assisted by various events such as new product promotions and exhibitions. Notebooks, although smaller and lighter than a PC, are often too bulky while netbooks can lack required specifications.

Further, the report also discusses various challenges impacting the growth of this market including the increasing vulnerability to cyber threats.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.

TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies.

01. Executive Summary

02. Introduction

03. Market Coverage

04. Market Landscape

05. Market Segmentation

06. Vendor Landscape

07. Buying Criteria

08. Market Growth Drivers

09. Drivers and their Impact

10. Market Challenges

11. Impact of Drivers and Challenges

12. Market Trends

13. Key Vendor Analysis

13.1 Hewlett Packard Co.

13.2 Gen-i

13.3 IBM Corp.

13.4 Datacom Group Ltd.

14. Other Reports in this Series



List of Exhibits:

Exhibit 1: IT Market in New Zealand 2011—2015 (US$ million)

Exhibit 2: Macro Area Segmentation of the IT Market in New Zealand 2011

Exhibit 3: IT Hardware Market in New Zealand 2011—2015 (US$ million)

Exhibit 4: IT Service Market in New Zealand 2011—2015 (US$ million)

Exhibit 5: IT Software Market in New Zealand 2011—2015 (US$ million)

Exhibit 6: IT Market in New Zealand by Vendor Segmentation 2011

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