Marktanalyse - Televisions and Projectors in Hungary

Digital televisions outperformed overall Hungarian consumer electronics market with increase of its volume sales in 2010. Key growth factors were improving consumer confidence in the second half of 2010, especially around Christmas, the introduction of 3D models by all large manufacturers, and further declining prices. As digital televisions represented 75% of overall volume sales of televisions and projectors, this dynamism led to 18% overall growth in 2010.

Euromonitor International's Televisions and Projectors in Hungary report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Audio Separates, BD Players, Combi Players, Converters, Decoders and Receivers, Digital Media Player Docks, DVD Players, Hi-Fi Systems, Home Cinema and Speaker Systems, Other Home Audio and Cinema, Projectors, Speakers, Televisions, TV Combis, Video Recorders.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Televisions and Projectors market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

TELEVISIONS AND PROJECTORS IN HUNGARY

Euromonitor International

October 2011



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Televisions and Projectors by Category: Volume 2005-2010

Table 2 Sales of Televisions and Projectors by Category: Value 2005-2010

Table 3 Sales of Televisions and Projectors by Category: % Volume Growth 2005-2010

Table 4 Sales of Televisions and Projectors by Category: % Value Growth 2005-2010

Table 5 Sales of LCD TVs by Type 2009-2010

Table 6 Sales of Plasma TVs by Type 2009-2010

Table 7 Televisions and Projectors Company Shares 2006-2010

Table 8 Televisions and Projectors Brand Shares 2007-2010

Table 9 Sales of Televisions and Projectors by Distribution Format 2005-2010

Table 10 Forecast Sales of Televisions and Projectors by Category: Volume 2010-2015

Table 11 Forecast Sales of Televisions and Projectors by Category: Value 2010-2015

Table 12 Forecast Sales of Televisions and Projectors by Category: % Volume Growth 2010-2015

Table 13 Forecast Sales of Televisions and Projectors by Category: % Value Growth 2010-2015

Table 14 Forecast Sales of LCD TVs by Screen Type 2010-2015

Table 15 Forecast Sales of Digital TVs Network Connectivity 2010-2015

Executive Summary

Slow Awakening of the Post-recession Consumer Electronics Market

More Potential Is Discovered in Smes Than in Households

Contracting Profitability of Manufacturers

Specialist Retailers Are Squeezed by Hypermarkets

Slow Uptake of Technological Innovations

Key Trends and Developments

Consumers Are Saving More and Spending Less

Consumer Education Is Still Needed, But Is Postponed Due To the Recession

Contradictions Between Centralisation and Localisation Amongst the Largest Players

Mobile Phones Stand at the Centre of Innovation and Consumer Attention

Specialist Retailers

Summary 1 Leading Specialist Retailers 2010

Market Data

Table 16 Sales of Consumer Electronics by Category: Volume 2005-2010

Table 17 Sales of Consumer Electronics by Category: Value 2005-2010

Table 18 Sales of Consumer Electronics by Category: % Volume Growth 2005-2010

Table 19 Sales of Consumer Electronics by Category: % Value Growth 2005-2010

Table 20 Consumer Electronics Company Shares 2006-2010

Table 21 Consumer Electronics Brand Shares 2007-2010

Table 22 Sales of Consumer Electronics by Distribution Format 2005-2010

Table 23 Forecast Sales of Consumer Electronics by Category: Volume 2010-2015

Table 24 Forecast Sales of Consumer Electronics by Category: Value 2010-2015

Table 25 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2010-2015

Table 26 Forecast Sales of Consumer Electronics by Category: % Value Growth 2010-2015

Definitions

Summary 2 Research Sources

• Home Audio and Cinema in Colombia
• Home Audio and Cinema in Norway
• Televisions and Projectors in Colombia
• Televisions and Projectors in Norway
• Home Audio and Cinema in Denmark
• Home Audio and Cinema in Saudi Arabia
• Televisions and Projectors in Denmark
• Televisions and Projectors in Saudi Arabia
• Home Audio and Cinema in the Czech Republic
• Home Audio and Cinema in the United Arab Emirates
• Televisions and Projectors in the Czech Republic
• Televisions and Projectors in the United Arab Emirates
• Global 3D Display Market 2011-2015
• Home Audio and Cinema in Greece
• Home Audio and Cinema in Hong Kong, China
• Home Audio and Cinema in India
• Home Audio and Cinema in South Korea
• Home Audio and Cinema in Taiwan
• Home Audio and Cinema in Thailand
• Televisions and Projectors in Greece