Marktanalyse - Cat Food in Romania

Euromonitor

Euromonitor

2 / 2012
27 Seiten
Typ: Marktanalyse
Sprache: Englisch
Regionen: Rumänien
Verfügbarkeit: verfügbar

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Dry cat food has become an important means to satisfy cats’ hunger in more hygienic conditions, particularly given that most pet owners spend a lot of time away from home, and have little time to care for their pets. Cooking is not a feasible option, and wet food cannot be left out for a cat for the entire day, so dry food has become a very good option. Dry cat food is sold in larger packaging at lower unit prices, which was also important for the switch from home-made food to prepared food.

Euromonitor International's Cat Food in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Cat Food by Price Platform, Cat Treats and Mixers, Dog Food by Price Platform, Dog Treats and Mixers, Dry Cat Food, Dry Dog and Cat Food, Dry Dog Food, Economy Dog and Cat Food, Mid-Priced Dog and Cat Food, Non-Therapeutic Dog and Cat Food, Premium Dog and Cat Food, Therapeutic Dog and Cat Food, Wet Cat Food, Wet Dog and Cat Food, Wet Dog Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cat Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
CAT FOOD IN ROMANIA

Euromonitor International

February 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Indicators

Table 1 Cat Owning Households: % Analysis 2006-2011

Table 2 Cat Population 2006-2011

Table 3 Cat Food Prepared vs Non-prepared Gap: % Analysis 2006-2011

Category Data

Summary 1 Cat Food by Price Band 2010

Table 4 Sales of Cat Food by Category: Volume 2006-2011

Table 5 Sales of Cat Food by Category: Value 2006-2011

Table 6 Sales of Cat Food by Category: % Volume Growth 2006-2011

Table 7 Sales of Cat Food by Category: % Value Growth 2006-2011

Table 8 Sales of Premium Cat Food by Category: Value 2006-2011

Table 9 Cat Food Company Shares 2006-2010

Table 10 Cat Food Brand Shares 2007-2010

Table 11 Cat Treats Brand Shares 2007-2010

Table 12 Forecast Sales of Cat Food by Category: Volume 2011-2016

Table 13 Forecast Sales of Cat Food by Category: Value 2011-2016

Table 14 Forecast Sales of Cat Food by Category: % Volume Growth 2011-2016

Table 15 Forecast Sales of Cat Food by Category: % Value Growth 2011-2016

Nordic Petfood Distribution SRL in Pet Care (romania)

Strategic Direction

Key Facts

Summary 2 Nordic Petfood Distribution SRL: Key Facts

Summary 3 Nordic Petfood Distribution SRL: Operational Indicators 2009-2010

Company Background

Production

Summary 4 Nordic Petfood Distribution SRL: Production Statistics 20010

Competitive Positioning

Summary 5 Nordic Petfood Distribution SRL: Competitive Position 2010

Profipet Com SRL in Pet Care (romania)

Strategic Direction

Key Facts

Summary 6 Profipet Com SRL: Key Facts

Summary 7 Profipet Com SRL: Operational Indicators 2009-2010

Company Background

Production

Competitive Positioning

Summary 8 Profipet Com SRL: Competitive Position 2010

Executive Summary

Despite the Financial Crisis the Market Performs Well

Accessories and Pet Dietary Supplements See Strong Development

Multinationals Dominate the Increasingly Competitive Environment

Veterinary Clinics Lose Share of Distribution, Whilst Internet Sales Are Booming

Rapid Growth Over the Coming Years in Pet Food Categories

Key Trends and Developments

Organic and Holistic Food Starts To Enter the Market

Internet Sales Are Booming

Adult Food Has the Highest Sales

Changes in Lifestyle Bring Changes in Consumption

the Economic Crisis Strengthens the Presence of Local and Regional Producers

the Gap Between Rural and Urban Brings Strong Growth Potential

Market Indicators

Table 16 Pet Populations 2006-2011

Market Data

Table 17 Sales of Pet Care by Category: Volume 2006-2011

Table 18 Sales of Pet Care by Category: Value 2006-2011

Table 19 Sales of Pet Care by Category: % Volume Growth 2006-2011

Table 20 Sales of Pet Care by Category: % Value Growth 2006-2011

Table 21 Pet Food Company Shares 2006-2010

Table 22 Pet Food Brand Shares 2007-2010

Table 23 Dog and Cat Food Company Shares 2006-2010

Table 24 Dog and Cat Food Brand Shares 2007-2010

Table 25 Penetration of Private Label by Category 2006-2010

Table 26 Sales of Dog and Cat Food by Distribution Format: % Analysis 2006-2011

Table 27 Sales of Dog and Cat Food by Category and Distribution Format: % Analysis 2011

Table 28 Sales of Pet Care by Distribution Format: % Analysis 2006-2011

Table 29 Sales of Pet Care by Category and Distribution Format: % Analysis 2011

Table 30 Forecast Sales of Pet Care by Category: Volume 2011-2016

Table 31 Forecast Sales of Pet Care by Category: Value 2011-2016

Table 32 Forecast Sales of Pet Care by Category: % Volume Growth 2011-2016

Table 33 Forecast Sales of Pet Care by Category: % Value Growth 2011-2016

Definitions

Sources

Summary 9 Research Sources

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