Marktanalyse - Cat Food - China

Euromonitor

Euromonitor

12 / 2010
28 Seiten
Typ: Marktanalyse
Sprache: Englisch
Regionen: China
Verfügbarkeit: verfügbar

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Though the percentage of households with a cat is just 1.3% compared to 6.6% with a dog in 2010, the percentage of prepared food for cats is 6%; almost four percentage points higher than that for a dog. Bearing in mind that most cat owners are women who are more emotional and sensitive to their pets’ needs, prepared cat food will be increasingly popular in 2010 for its convenience and nutritional value.

Euromonitor International's Cat Food in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Cat Food by Price Platform, Cat Treats and Mixers, Dog Food by Price Platform, Dog Treats and Mixers, Dry Cat Food, Dry Dog and Cat Food, Dry Dog Food, Economy Dog and Cat Food, Mid-Priced Dog and Cat Food, Premium Dog and Cat Food, Standard Premium Dog and Cat Food, Super Premium Dog and Cat Food, Wet Cat Food, Wet Dog and Cat Food, Wet Dog Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cat Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Cat Food in China

Euromonitor International

December 2010

List of Contents and Tables

Executive Summary

Recovery From Financial Crisis

An Increasingly Regulated Market for Veterinary Clinics

Leading Players Fight for Market Share

Cooperation With Internet Retailers

Healthy Growth Expected During the Forecast Period

Key Trends and Developments

Economic Recovery Stimulates Sales Growth

Increasingly Regulated Pet Care

Channel Competition for Manufacturers

Brand Building by Domestic Manufacturers

New Product Innovation for An Increasingly Segmented Market

Market Indicators

Table 1 Pet Populations 2005-2010

Market Data

Table 2 Sales of Pet Care by Category: Volume 2005-2010

Table 3 Sales of Pet Care by Category: Value 2005-2010

Table 4 Sales of Pet Care by Category: % Volume Growth 2005-2010

Table 5 Sales of Pet Care by Category: % Value Growth 2005-2010

Table 6 Pet Food Company Shares 2005-2009

Table 7 Pet Food Brand Shares 2006-2009

Table 8 Dog and Cat Food Company Shares 2005-2009

Table 9 Dog and Cat Food Brand Shares 2006-2009

Table 10 Sales of Pet Care by Category and Distribution Format: % Analysis 2010

Table 11 Sales of Dog and Cat Food Food by Distribution Format: % Analysis 2010

Table 12 Forecast Sales of Pet Care by Category: Volume 2010-2015

Table 13 Forecast Sales of Pet Care by Category: Value 2010-2015

Table 14 Forecast Sales of Pet Care by Category: % Volume Growth 2010-2015

Table 15 Forecast Sales of Pet Care by Category: % Value Growth 2010-2015

Definitions

Summary 1 Research Sources

Beijing Bo Ai Pets Co Ltd

Strategic Direction

Key Facts

Summary 2 Beijing Bo Ai Pets Co Ltd: Key Facts

Summary 3 Beijing Bo Ai Pets Co Ltd: Operational Indicators

Company Background

Private Label

Competitive Positioning

Summary 4 Beijing Bo Ai Pets Co Ltd: Competitive Position 2009

Chengdu Care Pet Food Co Ltd

Strategic Direction

Key Facts

Summary 5 Chengdu Care Pet Food Co Ltd: Key Facts

Company Background

Production

Competitive Positioning

Summary 6 Chengdu Care Pet Food Co Ltd: Competitive Position 2009

Effem Foods (beijing) Co Ltd

Strategic Direction

Key Facts

Summary 7 Effem Foods (Beijing) Co Ltd: Key Facts

Company Background

Production

Competitive Positioning

Summary 8 Effem Foods (Beijing) Co Ltd: Competitive Position 2009

Nestlé (china) Ltd

Strategic Direction

Key Facts

Summary 9 Nestlé (China) Ltd: Key Facts

Company Background

Production

Competitive Positioning

Summary 10 Nestlé (China) Ltd: Competitive Position 2009

Nory Pet (shanghai) Co Ltd

Strategic Direction

Key Facts

Summary 11 Nory Pet (Shanghai) Co Ltd: Key Facts

Company Background

Production

Competitive Positioning

Summary 12 Nory Pet (Shanghai) Co Ltd: Competitive Position 2009

Royal Canin Au Yu (shanghai) Pet Food Co Ltd

Strategic Direction

Key Facts

Summary 13 Royal Canin Au Yu (Shanghai) Pet Food Co Ltd: Key Facts

Company Background

Production

Competitive Positioning

Summary 14 Royal Canin Au Yu (Shanghai) Pet Food Co Ltd: Competitive Position 2009

Tianjn Ken-canpo Animal Medicament Health Product Co Ltd

Strategic Direction

Key Facts

Summary 15 Tianjin Ken-Canpo Animal Medicament Health Product Co Ltd: Key Facts

Company Background

Production

Competitive Positioning

Summary 16 Tianjin Ken-Canpo Animal Medicament Health Product Co Ltd: Competitive Position 2009

Headlines

Trends

Competitive Landscape

Prospects

Category Indicators

Table 16 Cat Owning Households: % Analysis 2005-2010

Table 17 Cat Population 2005-2010

Table 18 Cat Food Prepared vs Non-prepared Gap: % Analysis 2005-2010

Category Data

Summary 17 Cat Food by Price Band 2009

Table 19 Sales of Cat Food by Type: Volume 2005-2010

Table 20 Sales of Cat Food by Type: Value 2005-2010

Table 21 Sales of Cat Food by Type: % Volume Growth 2005-2010

Table 22 Sales of Cat Food by Type: % Value Growth 2005-2010

Table 23 Sales of Premium Cat Food: Value 2005-2010

Table 24 Cat Food Company Shares 2005-2009

Table 25 Cat Food Brand Shares 2006-2009

Table 26 Forecast Sales of Cat Food by Type: Volume 2010-2015

Table 27 Forecast Sales of Cat Food by Type: Value 2010-2015

Table 28 Forecast Sales of Cat Food by Type: % Volume Growth 2010-2015

Table 29 Forecast Sales of Cat Food by Type: % Value Growth 2010-2015

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