Marktanalyse - Sports Nutrition in Finland

Sports nutrition increased by almost 5% in current value terms in 2011. Sales were driven not only by the growing fitness culture in Finland, but also by advertising and growing sales of sports nutrition products through the grocery channel. However, sales slowed down in the second half of 2011 due to the economic turbulence.

Euromonitor International's Sports Nutrition in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Non-Protein Products, Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

SPORTS NUTRITION IN FINLAND

Euromonitor International

May 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Sports Nutrition: Value 2006-2011

Table 2 Sales of Sports Nutrition: % Value Growth 2006-2011

Table 3 Sports Nutrition Company Shares 2007-2011

Table 4 Sports Nutrition Brand Shares 2008-2011

Table 5 Forecast Sales of Sports Nutrition: Value 2011-2016

Table 6 Forecast Sales of Sports Nutrition: % Value Growth 2011-2016

Vitabalans Oy in Consumer Health (finland)

Strategic Direction

Key Facts

Summary 1 Vitabalans Oy: Key Facts

Summary 2 Vitabalans Oy: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 3 Vitabalans Oy: Competitive Position 2011

Executive Summary

Healthy Growth in First Half of 2011, Replaced by Consumer Scepticism

Liberalisation and Switches Boost Sales in 2011

Domestic Orion Oyj Leads by Quite Some Distance

Internet Sales Jump in 2011 As Legislation Liberalised

Market Maturity and Economic Downturn Threaten Growth Rates

Key Trends and Developments

Economic Fluctuations

Finland in the Midst of Demographic Changes

Vds Mature - and Competition Is Increasing

Health and Wellness Trend Boosted by Growing Weight Problems in Finland

OTC Medicines Available Via Internet

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011

Table 8 Life Expectancy at Birth 2006-2011

Market Data

Table 9 Sales of Consumer Health by Category: Value 2006-2011

Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011

Table 11 Consumer Health Company Shares 2007-2011

Table 12 Consumer Health Brand Shares 2008-2011

Table 13 Penetration of Private Label by Category 2006-2011

Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011

Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011

Table 16 Forecast Sales of Consumer Health by Category: Value 2011-2016

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements' Registration and Classification

Self-medication/self-care and Preventative Medicine

Switches

Summary 4 OTC-Switches 2009-2011

Definitions

Sources

Summary 5 Research Sources

• Diabetic Macular Edema – Pipeline Review, H1 2013
• Global Medical Nutrition Market 2012-2016
• Hyperlipidemia – Pipeline Review, H1 2013
• Hyperphosphatemia – Pipeline Review, H1 2013
• Lysosomal Storage Disorder – Pipeline Review, H1 2013
• Sports Nutrition in Azerbaijan
• Sports Nutrition in Chile
• Sports Nutrition in China
• Sports Nutrition in Poland
• Vitamins and Dietary Supplements in Azerbaijan
• Vitamins and Dietary Supplements in Chile
• Vitamins and Dietary Supplements in China
• Vitamins and Dietary Supplements in Poland
• Acromegaly – Pipeline Review, H1 2013
• Constipation – Pipeline Review, H1 2013
• Dengue – Pipeline Review, H1 2013
• Hyperphosphatemia Global Clinical Trials Review, H1, 2013
• Metabolic Disorders – Pipeline Review, H1 2013
• Sports Nutrition in Australia
• Sports Nutrition in Croatia