Marktanalyse - Sports and Energy Drinks in Ukraine

Energy drinks is expanding dynamically in terms of new product developments and sales. This soft drinks type has a very strong image of innovation among Ukrainians. It famous for its antidepressant attributes and providing energy boosts for work and play. A trendy product, it consistently attracts new consumers. Another important factor is the consumption of energy drinks as an ingredient in cocktails (eg the famous Vodka-Red Bull cocktail) and other mixes, which are increasingly popular among...

Euromonitor International's Sports and Energy Drinks in Ukraine report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market — be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Energy Drinks, Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports and Energy Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

SPORTS AND ENERGY DRINKS IN UKRAINE

Euromonitor International

May 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Off-trade Sales of Sports and Energy Drinks by Category: Volume 2006-2011

Table 2 Off-trade Sales of Sports and Energy Drinks by Category: Value 2006-2011

Table 3 Off-trade Sales of Sports and Energy Drinks by Category: % Volume Growth 2006-2011

Table 4 Off-trade Sales of Sports and Energy Drinks by Category: % Value Growth 2006-2011

Table 5 Company Shares of Sports and Energy Drinks by Off-trade Volume 2007-2011

Table 6 Brand Shares of Sports and Energy Drinks by Off-trade Volume 2008-2011

Table 7 Company Shares of Sports and Energy Drinks by Off-trade Value 2007-2011

Table 8 Brand Shares of Sports and Energy Drinks by Off-trade Value 2008-2011

Table 9 Forecast Off-trade Sales of Sports and Energy Drinks by Category: Volume 2011-2016

Table 10 Forecast Off-trade Sales of Sports and Energy Drinks by Category: Value 2011-2016

Table 11 Forecast Off-trade Sales of Sports and Energy Drinks by Category: % Volume Growth 2011-2016

Table 12 Forecast Off-trade Sales of Sports and Energy Drinks by Category: % Value Growth 2011-2016

Executive Summary

Soft Drinks Sustains Post-economic Crisis Growth

Niche Drinks and Bottled Water Are Among the Most Dynamic Types

International and Local Players Compete for Sales

Affordability Vs Convenience in Distribution

Growing Focus on Health and Functional Characteristics

Key Trends and Developments

Growing Demand for Good Quality Tap Water Affects Bottled Water

Functional and Health Trends Penetrate Soft Drinks

Tradition Vs Westernisation in Distribution

Demand for Creative Marketing

Major Merger and Acquisition Activity Is Postponed

Market Data

Table 13 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2006-2011

Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2006-2011

Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2006-2011

Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2006-2011

Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2011

Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2011

Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2011

Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2011

Table 21 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2006-2011

Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2006-2011

Table 23 Off-trade Sales of Soft Drinks by Category: Value 2006-2011

Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2006-2011

Table 25 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2007-2011

Table 26 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2011

Table 27 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2007-2011

Table 28 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2011

Table 29 Company Shares of Off-trade Soft Drinks by Value 2007-2011

Table 30 Brand Shares of Off-trade Soft Drinks by Value 2008-2011

Table 31 Penetration of Private Label (as sold) by Category by Volume 2006-2011

Table 32 Penetration of Private Label by Category by Value 2006-2011

Table 33 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2011

Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2011-2016

Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2011-2016

Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016

Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016

Table 38 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2011-2016

Table 39 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2011-2016

Table 40 Forecast Off-trade Sales of Soft Drinks by Category: Value 2011-2016

Table 41 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016

Appendix

Fountain Sales in Ukraine

Market Data

Table 42 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2006-2011

Table 43 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2006-2011

Table 44 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2006-2011

Table 45 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2006-2011

Table 46 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2011-2016

Table 47 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2011-2016

Table 48 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2011-2016

Table 49 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2011-2016

Definitions

Sources

Summary 1 Research Sources

• Carbonates in Argentina
• Carbonates in China
• Carbonates in Ecuador
• Carbonates in Guatemala
• Carbonates in Sweden
• Concentrates in Argentina
• Concentrates in China
• Concentrates in Ecuador
• Concentrates in Guatemala
• Concentrates in Sweden
• Database of Supermarkets and Other Grocery Stores in Germany
• Sports and Energy Drinks in Argentina
• Sports and Energy Drinks in China
• Sports and Energy Drinks in Ecuador
• Sports and Energy Drinks in Guatemala
• Sports and Energy Drinks in Sweden
• Carbonates in Azerbaijan
• Carbonates in Canada
• Carbonates in Dominican Republic
• Carbonates in Mexico