Marktanalyse - Sports Nutrition in Malaysia

During 2011, mainstream consumers still viewed sports nutrition as largely meant for hardcore gym-goers and bodybuilders, especially for the men. This in turn continued to limit the growth potential of sports nutrition in 2011.

Euromonitor International's Sports Nutrition in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Non-Protein Products, Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

SPORTS NUTRITION IN MALAYSIA

Euromonitor International

May 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Sports Nutrition: Value 2006-2011

Table 2 Sales of Sports Nutrition: % Value Growth 2006-2011

Table 3 Sports Nutrition Company Shares 2007-2011

Table 4 Sports Nutrition Brand Shares 2008-2011

Table 5 Forecast Sales of Sports Nutrition: Value 2011-2016

Table 6 Forecast Sales of Sports Nutrition: % Value Growth 2011-2016

Executive Summary

Consumer Health Gained Positively in 2011

Consumers Were Increasingly Health and Image Conscious

International Players Dominate Consumer Health

Direct Selling Retained Its Dominance in Consumer Health

Consumer Health Expected To Gain Positively

Key Trends and Developments

Positive Economic Conditions in 2011 Benefitted Consumer Health

Changing Demographics Spurred Performance of Consumer Health

Anti-smoking Moves Heightened in 2011

Private Label Remained Negligible in Consumer Health

Strong Challenges for Domestic Players Remained

Market Indicators

Table 7 Consumer Expenditure on Health Goods and Medical Services 2006-2011

Table 8 Life Expectancy at Birth 2006-2011

Market Data

Table 9 Sales of Consumer Health by Category: Value 2006-2011

Table 10 Sales of Consumer Health by Category: % Value Growth 2006-2011

Table 11 Consumer Health Company Shares 2007-2011

Table 12 Consumer Health Brand Shares 2008-2011

Table 13 Penetration of Private Label by Category 2006-2011

Table 14 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011

Table 15 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011

Table 16 Forecast Sales of Consumer Health by Category: Value 2011-2016

Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventative Medicine

Switches

Sources

Summary 1 Research Sources

• Sports Nutrition in Canada
• Sports Nutrition in Denmark
• Sports Nutrition in Hong Kong, China
• Sports Nutrition in Norway
• Sports Nutrition in Turkey
• Vitamins and Dietary Supplements in Canada
• Vitamins and Dietary Supplements in Denmark
• Vitamins and Dietary Supplements in Hong Kong, China
• Vitamins and Dietary Supplements in Turkey
• Weight Management in Norway
• Diabetic Macular Edema – Pipeline Review, H1 2013
• Global Medical Nutrition Market 2012-2016
• Hyperlipidemia – Pipeline Review, H1 2013
• Hyperphosphatemia – Pipeline Review, H1 2013
• Lysosomal Storage Disorder – Pipeline Review, H1 2013
• Sports Nutrition in Algeria
• Sports Nutrition in Azerbaijan
• Sports Nutrition in Chile
• Sports Nutrition in China
• Sports Nutrition in Finland