Marktanalyse - Sports Nutrition in Macedonia

Sports nutrition has a limited consumer base in Macedonia, with most consumers having little awareness of these products. Sales are largely limited to young male professional or semi-professional athletes and body builders. Most consumers remain wary of sports nutrition, associating these products with steroids. This lack of consumer awareness and limited interest continued to constrain sales of sports nutrition products at the end of the review period.

Euromonitor International's Sports Nutrition in Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Non-Protein Products, Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sports Nutrition market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

SPORTS NUTRITION IN MACEDONIA

Euromonitor International

May 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Sports Nutrition: Value 2006-2011

Table 2 Sales of Sports Nutrition: % Value Growth 2006-2011

Table 3 Forecast Sales of Sports Nutrition: Value 2011-2016

Table 4 Forecast Sales of Sports Nutrition: % Value Growth 2011-2016

Executive Summary

Consumer Health Growth Strong As Self-medication on the Rise

Economic Downturn Has No Impact on Consumer Health Growth

Domestic Company Leads, But International Companies Dominate

Chemists/pharmacies Represent Dominant Distribution Channel

Forecast Period Growth Slower But Still Strong

Key Trends and Developments

High Youth Unemployment Affects Consumer Health

Macedonia's Rapid Urbanisation and Its Impact on Consumer Health

Retail Formats Continue To Expand and Diversify

the Future of Smoking in Macedonia

Sedentary Lifestyles and Poor Diet Choices Boost Weight Management

Market Indicators

Table 5 Consumer Expenditure on Health Goods and Medical Services 2006-2011

Table 6 Life Expectancy at Birth 2006-2011

Market Data

Table 7 Sales of Consumer Health by Category: Value 2006-2011

Table 8 Sales of Consumer Health by Category: % Value Growth 2006-2011

Table 9 Consumer Health Company Shares 2007-2011

Table 10 Consumer Health Brand Shares 2008-2011

Table 11 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011

Table 12 Sales of Consumer Health by Category and Distribution Format: % Analysis 2010

Table 13 Forecast Sales of Consumer Health by Category: Value 2011-2016

Table 14 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Sources

Summary 1 Research Sources

• Sports Nutrition in Canada
• Sports Nutrition in Hong Kong, China
• Sports Nutrition in Turkey
• Vitamins and Dietary Supplements in Canada
• Vitamins and Dietary Supplements in Hong Kong, China
• Vitamins and Dietary Supplements in Turkey
• Diabetic Macular Edema – Pipeline Review, H1 2013
• Global Medical Nutrition Market 2012-2016
• Hyperlipidemia – Pipeline Review, H1 2013
• Hyperphosphatemia – Pipeline Review, H1 2013
• Lysosomal Storage Disorder – Pipeline Review, H1 2013
• Sports Nutrition in Algeria
• Sports Nutrition in Azerbaijan
• Sports Nutrition in Chile
• Sports Nutrition in China
• Sports Nutrition in Finland
• Sports Nutrition in Greece
• Sports Nutrition in Kazakhstan
• Sports Nutrition in Latvia
• Sports Nutrition in Lithuania