Studie - Slimming Products - Austria

Due to the introduction of Alli, consumers who are likely to use slimming products with the expectation of assisting in or replacing any weight-loss efforts, turned to the more ‘serious’ OTC obesity medication Alli, which was introduced in April 2009. That is why slimming products turnover declined by a sharp 11% to EUR13 million. Also, consumers are increasingly becoming educated about slimming products and do not get tempted by promises of miracle weight loss.

Euromonitor International's Slimming Products Products in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Meal Replacement Slimming, Other Slimming Products, Slimming Teas, Weight Loss Supplements

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Health industry;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Slimming Products in Austria

Euromonitor International

April 2010

List of Contents and Tables

Executive Summary

Vat on Non-prescription Medicines Reduced From 20% To 10%

Health Increasingly Associated With Lifestyle

Bayer the Clear Leader in Consumer Health

Parapharmacies/drugstores Stronger

Future Impact of Tax Reduction Overestimated

Key Trends and Developments

Special Kind of Polarisation

Best Agers Driving Growth Sectors

Lifestyle Changes Impact Demand for OTC Products

Emotional Problems Affect Calming and Digestion

Market Indicators

Table 1 Consumer Expenditure on Health Goods and Medical Services 2004-2009

Table 2 Life Expectancy at Birth 2004-2009

Market Data

Table 3 Sales of Consumer Health by Sector: Value 2004-2009

Table 4 Sales of Consumer Health by Sector: % Value Growth 2004-2009

Table 5 Consumer Health Company Shares by Value 2005-2009

Table 6 Consumer Health Brand Shares by Value 2006-2009

Table 7 Penetration of Private Label by Sector 2004-2009

Table 8 Sales of Consumer Health by Distribution Format: % Analysis 2004-2009

Table 9 Sales of Consumer Health by Sector and Distribution Format: % Analysis 2009

Table 10 Forecast Sales of Consumer Health by Sector: Value 2009-2014

Table 11 Forecast Sales of Consumer Health by Sector: % Value Growth 2009-2014

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventative Medicine

Switches

Summary 1 OTC Healthcare Switches 2007-2009

Definitions

Sector and Subsector Definitions

Summary 2 Research Sources

Apomedica GmbH & Co Kg

Strategic Direction

Key Facts

Summary 3 Apomedica GmbH & Co KG: Key Facts

Summary 4 Apomedica GmbH & Co KG: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 5 Apomedica GmbH & Co KG: Competitive Position 2009

Genericon Pharma Gesmbh

Strategic Direction

Key Facts

Summary 6 Genericon Pharma GesmbH: Key Facts

Summary 7 Genericon Pharma GesmbH: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 8 Genericon Pharma GesmbH: Competitive Position 2009

Kwizda F Joh GmbH

Strategic Direction

Key Facts

Summary 9 Kwizda F Joh GmbH: Key Facts

Summary 10 Kwizda F Joh GmbH: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 11 Kwizda F Joh GmbH: Competitive Position 2009

Sanova Pharma Gesmbh

Strategic Direction

Key Facts

Summary 12 Sanova Pharma Gesmbh: Key Facts

Company Background

Production

Competitive Positioning

Summary 13 Sanova Pharma Gesmbh: Competitive Position 2009

Wellness Co Gesmbh, the

Strategic Direction

Key Facts

Summary 14 Wellness Co GesmbH, The: Key Facts

Company Background

Production

Competitive Positioning

Summary 15 Wellness Co GesmbH, The: Competitive Position 2009

Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 12 Sales of Slimming Products by Subsector: Value 2004-2009

Table 13 Sales of Slimming Products by Subsector: % Value Growth 2004-2009

Table 14 Slimming Products Company Shares 2005-2009

Table 15 Slimming Products Brand Shares 2006-2009

Table 16 Forecast Sales of Slimming Products by Subsector: Value 2009-2014

Table 17 Forecast Sales of Slimming Products by Subsector: % Value Growth 2009-2014

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