Marktanalyse - Global PCs

Introduction

Global PCs industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2006-10, and forecast to 2015). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Global pcs market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.

Highlights

*The personal computers (PCs) market consists of the sale of both desktop and mobile PCs. Desktop PC is a personal computer in a form intended for regular use at a single location. Mobile PCs represent portable personal computers including laptops, notebooks, netbooks and tablet PCs. This industry profile covers all consumer and enterprise PC sales, valued at manufacturer selling prices including all applicable taxes. Volumes, market shares and market segmentation are given in terms of units shipped. Any currency conversions used in the creation of this report have been calculated using 2010 annual average exchange rates.

*The global PCs market had total revenue of $175,086.5 million in 2010, representing a compound annual growth rate (CAGR) of 1.2% between 2006 and 2010.

*Market consumption volumes increased with a CAGR of 8.2% between 2006-2010, to reach a total of 293.6 million units in 2010.

*The performance of the market is forecast to decline slightly, with an anticipated compound annual rate of change (CARC) of -0.1% for the five-year period 2010-2015, which is expected to drive the market to a value of $174,107.6 million by the end of 2015.

Features

Save time carrying out entry-level research by identifying the size, growth, and leading players in the pcs market in Global

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the globalpcs market

Leading company profiles reveal details of key pcs market players’ global operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the Global pcs market with five year forecasts by both value and volume



Key Questions Answered

What was the size of the Global pcs market by value in 2010?

What will be the size of the Global pcs market in 2015?

What factors are affecting the strength of competition in the Global pcs market?

How has the market performed over the last five years?

How large is Global’s pcs market in relation to its regional counterparts?

TABLE OF CONTENTS

EXECUTIVE SUMMARY 2

MARKET OVERVIEW 7

Market definition 7

Research highlights 8

Market analysis 9

MARKET VALUE 10

MARKET VOLUME 11

MARKET SEGMENTATION 12

FIVE FORCES ANALYSIS 13

Summary 13

Buyer power 15

Supplier power 17

New entrants 19

Substitutes 20

Rivalry 22

LEADING COMPANIES 24

Hewlett-Packard Company 24

Acer Inc 30

Dell Inc. 34

Lenovo Group Limited 39

MARKET FORECASTS 43

Market value forecast 43

Market volume forecast 44

APPENDIX 45

Methodology 45

Industry associations 46

Related Datamonitor research 46

Disclaimer 47

ABOUT DATAMONITOR 48

Premium Reports 48

Summary Reports 48

Datamonitor consulting 48



LIST OF TABLES

Table 1: Global PCs market value: $ million, 2006—10 10

Table 2: Global PCs market volume: million units, 2006—10 11

Table 3: Global PCs market segmentation: % share, by value, 2010 12

Table 4: Hewlett-Packard Company: key facts 24

Table 5: Hewlett-Packard Company: key financials ($) 28

Table 6: Hewlett-Packard Company: key financial ratios 28

Table 7: Acer Inc: key facts 30

Table 8: Acer Inc: key financials ($) 31

Table 9: Acer Inc: key financials (NT$) 31

Table 10: Acer Inc: key financial ratios 32

Table 11: Dell Inc.: key facts 34

Table 12: Dell Inc.: key financials ($) 37

Table 13: Dell Inc.: key financial ratios 37

Table 14: Lenovo Group Limited: key facts 39

Table 15: Lenovo Group Limited: key financials ($) 40

Table 16: Lenovo Group Limited: key financials (HK$) 41

Table 17: Lenovo Group Limited: key financial ratios 41

Table 18: Global PCs market value forecast: $ million, 2010—15 43

Table 19: Global PCs market volume forecast: million units, 2010—15 44



LIST OF FIGURES

Figure 1: Global PCs market value: $ million, 2006—10 10

Figure 2: Global PCs market volume: million units, 2006—10 11

Figure 3: Global PCs market segmentation: % share, by value, 2010 12

Figure 4: Forces driving competition in the global PCs market, 2010 13

Figure 5: Drivers of buyer power in the global PCs market, 2010 15

Figure 6: Drivers of supplier power in the global PCs market, 2010 17

Figure 7: Factors influencing the likelihood of new entrants in the global PCs market, 2010 19

Figure 8: Factors influencing the threat of substitutes in the global PCs market, 2010 20

Figure 9: Drivers of degree of rivalry in the global PCs market, 2010 22

Figure 10: Hewlett-Packard Company: revenues & profitability 29

Figure 11: Hewlett-Packard Company: assets & liabilities 29

Figure 12: Acer Inc: revenues & profitability 32

Figure 13: Acer Inc: assets & liabilities 33

Figure 14: Dell Inc.: revenues & profitability 38

Figure 15: Dell Inc.: assets & liabilities 38

Figure 16: Lenovo Group Limited: revenues & profitability 42

Figure 17: Lenovo Group Limited: assets & liabilities 42

Figure 18: Global PCs market value forecast: $ million, 2010—15 43

Figure 19: Global PCs market volume forecast: million units, 2010—15 44

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