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Marktanalyse - OTC Pharmaceuticals - North America (NAFTA) Industry Guide
MarketLine
3 / 2012
91 Seiten
| Typ: | Marktanalyse |
| Sprache: | Englisch |
| Regionen: | United States, Kanada, Mexiko |
| Verfügbarkeit: | verfügbar |
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OTC Pharmaceuticals - North America (NAFTA) Industry Guide is an essential resource for top-level data and analysis covering the OTC Pharmaceuticals industry in each of the North American Free Trade Agreement (United States, Canada, and Mexico) countries. The report includes easily comparable data on market value, volume, segmentation and market share, plus full five year market forecasts. It examines future problems, innovations and potential growth areas within the market.
Scope of the Report
* Contains an executive summary and data on value, volume and segmentation
* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies
* Incorporates in-depth five forces competitive environment analysis and scorecards
* Compares data from the US, Canada and Mexico, alongside individual chapters on each country. .
* Includes a five-year forecast of the industry
Highlights
The OTC pharmaceuticals industry within the NAFTA countries had a total market value of $33,106.2 million in 2010.
Canada was the fastest growing country, with a CAGR of 3.4% over the 2006—10 period.
Within the OTC pharmaceuticals industry, the US is the leading country among the NAFTA bloc, with market revenues of $28,309.4 million in 2010.
The US is expected to lead the OTC Pharmaceuticals industry in the NAFTA bloc, with a value of $32,613.4 million in 2015.
Why you should buy this report
* Spot future trends and developments
* Inform your business decisions
* Add weight to presentations and marketing materials
* Save time carrying out entry-level research
Market Definition
The OTC pharmaceuticals market consists of the retail sale of traditional medicines, cough and cold preparations (tablets, mixtures, lozenges, topical remedies, inhalers), vitamins and minerals (multi-vitamins, single minerals, single vitamins, tonics, cod liver oil), indigestion preparations (tablets, powders, mixtures), analgesics (Paracetamol, Ibuprofen, Aspirinand other analgesics), and medicated skin products (anti-bacteria’s, acne treatments, anti-fungal, disinfectants and other), topical OTC medicines (anesthetic products, anti-itch products, antibiotic creams/gels), plasters & bandages (adhesive bandages/plasters, first aid tape, gauze pads/rolled gauze, liquid bandages and other tape or bandage), first aid kits and other (anti-smoking aids, rectal medications, eye/ear drops, sleeping aids, and motion sickness). The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2010 annual average exchange rates.
Scope of the Report
* Contains an executive summary and data on value, volume and segmentation
* Provides textual analysis of the industry's prospects, competitive landscape and profiles of the leading companies
* Incorporates in-depth five forces competitive environment analysis and scorecards
* Compares data from the US, Canada and Mexico, alongside individual chapters on each country. .
* Includes a five-year forecast of the industry
Highlights
The OTC pharmaceuticals industry within the NAFTA countries had a total market value of $33,106.2 million in 2010.
Canada was the fastest growing country, with a CAGR of 3.4% over the 2006—10 period.
Within the OTC pharmaceuticals industry, the US is the leading country among the NAFTA bloc, with market revenues of $28,309.4 million in 2010.
The US is expected to lead the OTC Pharmaceuticals industry in the NAFTA bloc, with a value of $32,613.4 million in 2015.
Why you should buy this report
* Spot future trends and developments
* Inform your business decisions
* Add weight to presentations and marketing materials
* Save time carrying out entry-level research
Market Definition
The OTC pharmaceuticals market consists of the retail sale of traditional medicines, cough and cold preparations (tablets, mixtures, lozenges, topical remedies, inhalers), vitamins and minerals (multi-vitamins, single minerals, single vitamins, tonics, cod liver oil), indigestion preparations (tablets, powders, mixtures), analgesics (Paracetamol, Ibuprofen, Aspirinand other analgesics), and medicated skin products (anti-bacteria’s, acne treatments, anti-fungal, disinfectants and other), topical OTC medicines (anesthetic products, anti-itch products, antibiotic creams/gels), plasters & bandages (adhesive bandages/plasters, first aid tape, gauze pads/rolled gauze, liquid bandages and other tape or bandage), first aid kits and other (anti-smoking aids, rectal medications, eye/ear drops, sleeping aids, and motion sickness). The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2010 annual average exchange rates.
TABLE OF CONTENTS
Introduction 8
What is this report about? 8
Who is the target reader? 8
How to use this report 8
Definitions 8
NAFTA OTC Pharmaceuticals Industry Outlook 9
OTC Pharmaceuticals in Canada 12
Market Overview 12
Market Data 13
Market Segmentation 14
Market outlook 19
Five forces analysis 20
Leading companies 26
Macroeconomic indicators 34
OTC Pharmaceuticals in Mexico 36
Market Overview 36
Market Data 37
Market Segmentation 38
Market outlook 43
Five forces analysis 44
Leading companies 50
Macroeconomic indicators 62
OTC Pharmaceuticals in The United States 64
Market Overview 64
Market Data 65
Market Segmentation 66
Market outlook 71
Five forces analysis 72
Leading companies 78
Macroeconomic indicators 88
Appendix 90
Methodology 90
LIST OF TABLES
Table 1:NAFTA countries otc pharmaceuticals industry, revenue ($m), 2006—15 9
Table 2:NAFTA countries otc pharmaceuticals industry, revenue ($m), 2006—10 10
Table 3:NAFTA countries otc pharmaceuticals industry forecast, revenue ($m), 2010—15 11
Table 4: Canada OTC pharmaceuticals market value: $ million, 2006—10 13
Table 5: Canada OTC pharmaceuticals market category segmentation: % share, by value, 2006—2010 14
Table 6: Canada OTC pharmaceuticals market category segmentation: $ million, 2006-2010 14
Table 7: Canada OTC pharmaceuticals market geography segmentation: $million, 2010 16
Table 8: Canada OTC pharmaceuticals market share: % share, by value, 2010 17
Table 9: Canada OTC pharmaceuticals market distribution: % share, by value, 2010 18
Table 10: Canada OTC pharmaceuticals market value forecast: $ million, 2010—15 19
Table 11: Johnson & Johnson: key facts 26
Table 12: Johnson & Johnson: key financials ($) 27
Table 13: Johnson & Johnson: key financial ratios 28
Table 14: GlaxoSmithKline Plc: key facts 30
Table 15: GlaxoSmithKline Plc: key financials ($) 31
Table 16: GlaxoSmithKline Plc: key financials (£) 31
Table 17: GlaxoSmithKline Plc: key financial ratios 31
Table 18: Jamieson Laboratories, Ltd.: key facts 33
Table 19: Canada size of population (million), 2006—10 34
Table 20: Canada gdp (constant 2000 prices, $ billion), 2006—10 34
Table 21: Canada gdp (current prices, $ billion), 2006—10 34
Table 22: Canada inflation, 2006—10 35
Table 23: Canada consumer price index (absolute), 2006—10 35
Table 24: Canada exchange rate, 2006—10 35
Table 25: Mexico OTC pharmaceuticals market value: $ million, 2006—10 37
Table 26: Mexico OTC pharmaceuticals market category segmentation: % share, by value, 2006—2010 38
Table 27: Mexico OTC pharmaceuticals market category segmentation: $ million, 2006-2010 38
Table 28: Mexico OTC pharmaceuticals market geography segmentation: $million, 2010 40
Table 29: Mexico OTC pharmaceuticals market share: % share, by value, 2010 41
Table 30: Mexico OTC pharmaceuticals market distribution: % share, by value, 2010 42
Table 31: Mexico OTC pharmaceuticals market value forecast: $ million, 2010—15 43
Table 32: Bayer AG: key facts 50
Table 33: Bayer AG: key financials ($) 51
Table 34: Bayer AG: key financials (€) 51
Table 35: Bayer AG: key financial ratios 52
Table 36: Johnson & Johnson: key facts 54
Table 37: Johnson & Johnson: key financials ($) 55
Table 38: Johnson & Johnson: key financial ratios 56
Table 39: Boehringer Ingelheim GmbH: key facts 58
Table 40: Boehringer Ingelheim GmbH: key financials ($) 59
Table 41: Boehringer Ingelheim GmbH: key financials (€) 59
Table 42: Boehringer Ingelheim GmbH: key financial ratios 60
Table 43: Mexico size of population (million), 2006—10 62
Table 44: Mexico gdp (constant 2000 prices, $ billion), 2006—10 62
Table 45: Mexico gdp (current prices, $ billion), 2006—10 62
Table 46: Mexico inflation, 2006—10 63
Table 47: Mexico consumer price index (absolute), 2006—10 63
Table 48: Mexico exchange rate, 2006—10 63
Table 49: United States OTC pharmaceuticals market value: $ million, 2006—10 65
Table 50: United States OTC pharmaceuticals market category segmentation: % share, by value, 2006—2010 66
Table 51: United States OTC pharmaceuticals market category segmentation: $ million, 2006-2010 66
Table 52: United States OTC pharmaceuticals market geography segmentation: $million, 2010 68
Table 53: United States OTC pharmaceuticals market share: % share, by value, 2010 69
Table 54: United States OTC pharmaceuticals market distribution: % share, by value, 2010 70
Table 55: United States OTC pharmaceuticals market value forecast: $ million, 2010—15 71
Table 56: Johnson & Johnson: key facts 78
Table 57: Johnson & Johnson: key financials ($) 79
Table 58: Johnson & Johnson: key financial ratios 80
Table 59: Pfizer Inc.: key facts 82
Table 60: Pfizer Inc.: key financials ($) 83
Table 61: Pfizer Inc.: key financial ratios 83
Table 62: Merck & Co., Inc.: key facts 85
Table 63: Merck & Co., Inc.: key financials ($) 86
Table 64: Merck & Co., Inc.: key financial ratios 86
Table 65: United States size of population (million), 2006—10 88
Table 66: United States gdp (constant 2000 prices, $ billion), 2006—10 88
Table 67: United States gdp (current prices, $ billion), 2006—10 88
Table 68: United States inflation, 2006—10 89
Table 69: United States consumer price index (absolute), 2006—10 89
Table 70: United States exchange rate, 2006—10 89
LIST OF FIGURES
Figure 1: NAFTA countries otc pharmaceuticals industry, revenue ($m), 2006—15 9
Figure 2: NAFTA countries otc pharmaceuticals industry, revenue ($m), 2006—10 10
Figure 3: NAFTA countries otc pharmaceuticals industry forecast, revenue ($m), 2010—15 11
Figure 4: Canada OTC pharmaceuticals market value: $ million, 2006—10 13
Figure 5: Canada OTC pharmaceuticals market category segmentation: $ million, 2006-2010 15
Figure 6: Canada OTC pharmaceuticals market geography segmentation: % share, by value, 2010 16
Figure 7: Canada OTC pharmaceuticals market share: % share, by value, 2010 17
Figure 8: Canada OTC pharmaceuticals market distribution: % share, by value, 2010 18
Figure 9: Canada OTC pharmaceuticals market value forecast: $ million, 2010—15 19
Figure 10: Forces driving competition in the OTC pharmaceuticals market in Canada, 2010 20
Figure 11: Drivers of buyer power in the OTC pharmaceuticals market in Canada, 2010 21
Figure 12: Drivers of supplier power in the OTC pharmaceuticals market in Canada, 2010 22
Figure 13: Factors influencing the likelihood of new entrants in the OTC pharmaceuticals market in Canada, 2010 23
Figure 14: Factors influencing the threat of substitutes in the OTC pharmaceuticals market in Canada, 2010 24
Figure 15: Drivers of degree of rivalry in the OTC pharmaceuticals market in Canada, 2010 25
Figure 16: Johnson & Johnson: revenues & profitability 28
Figure 17: Johnson & Johnson: assets & liabilities 29
Figure 18: GlaxoSmithKline Plc: revenues & profitability 32
Figure 19: GlaxoSmithKline Plc: assets & liabilities 32
Figure 20: Mexico OTC pharmaceuticals market value: $ million, 2006—10 37
Figure 21: Mexico OTC pharmaceuticals market category segmentation: $ million, 2006-2010 39
Figure 22: Mexico OTC pharmaceuticals market geography segmentation: % share, by value, 2010 40
Figure 23: Mexico OTC pharmaceuticals market share: % share, by value, 2010 41
Figure 24: Mexico OTC pharmaceuticals market distribution: % share, by value, 2010 42
Figure 25: Mexico OTC pharmaceuticals market value forecast: $ million, 2010—15 43
Figure 26: Forces driving competition in the OTC pharmaceuticals market in Mexico, 2010 44
Figure 27: Drivers of buyer power in the OTC pharmaceuticals market in Mexico, 2010 45
Figure 28: Drivers of supplier power in the OTC pharmaceuticals market in Mexico, 2010 46
Figure 29: Factors influencing the likelihood of new entrants in the OTC pharmaceuticals market in Mexico, 2010 47
Figure 30: Factors influencing the threat of substitutes in the OTC pharmaceuticals market in Mexico, 2010 48
Figure 31: Drivers of degree of rivalry in the OTC pharmaceuticals market in Mexico, 2010 49
Figure 32: Bayer AG: revenues & profitability 52
Figure 33: Bayer AG: assets & liabilities 53
Figure 34: Johnson & Johnson: revenues & profitability 56
Figure 35: Johnson & Johnson: assets & liabilities 57
Figure 36: Boehringer Ingelheim GmbH: revenues & profitability 60
Figure 37: Boehringer Ingelheim GmbH: assets & liabilities 61
Figure 38: United States OTC pharmaceuticals market value: $ million, 2006—10 65
Figure 39: United States OTC pharmaceuticals market category segmentation: $ million, 2006-2010 67
Figure 40: United States OTC pharmaceuticals market geography segmentation: % share, by value, 2010 68
Figure 41: United States OTC pharmaceuticals market share: % share, by value, 2010 69
Figure 42: United States OTC pharmaceuticals market distribution: % share, by value, 2010 70
Figure 43: United States OTC pharmaceuticals market value forecast: $ million, 2010—15 71
Figure 44: Forces driving competition in the OTC pharmaceuticals market in the United States, 2010 72
Figure 45: Drivers of buyer power in the OTC pharmaceuticals market in the United States, 2010 73
Figure 46: Drivers of supplier power in the OTC pharmaceuticals market in the United States, 2010 74
Figure 47: Factors influencing the likelihood of new entrants in the OTC pharmaceuticals market in the United States, 2010 75
Figure 48: Factors influencing the threat of substitutes in the OTC pharmaceuticals market in the United States, 2010 76
Figure 49: Drivers of degree of rivalry in the OTC pharmaceuticals market in the United States, 2010 77
Figure 50: Johnson & Johnson: revenues & profitability 80
Figure 51: Johnson & Johnson: assets & liabilities 81
Figure 52: Pfizer Inc.: revenues & profitability 83
Figure 53: Pfizer Inc.: assets & liabilities 84
Figure 54: Merck & Co., Inc.: revenues & profitability 87
Figure 55: Merck & Co., Inc.: assets & liabilities 87
Introduction 8
What is this report about? 8
Who is the target reader? 8
How to use this report 8
Definitions 8
NAFTA OTC Pharmaceuticals Industry Outlook 9
OTC Pharmaceuticals in Canada 12
Market Overview 12
Market Data 13
Market Segmentation 14
Market outlook 19
Five forces analysis 20
Leading companies 26
Macroeconomic indicators 34
OTC Pharmaceuticals in Mexico 36
Market Overview 36
Market Data 37
Market Segmentation 38
Market outlook 43
Five forces analysis 44
Leading companies 50
Macroeconomic indicators 62
OTC Pharmaceuticals in The United States 64
Market Overview 64
Market Data 65
Market Segmentation 66
Market outlook 71
Five forces analysis 72
Leading companies 78
Macroeconomic indicators 88
Appendix 90
Methodology 90
LIST OF TABLES
Table 1:NAFTA countries otc pharmaceuticals industry, revenue ($m), 2006—15 9
Table 2:NAFTA countries otc pharmaceuticals industry, revenue ($m), 2006—10 10
Table 3:NAFTA countries otc pharmaceuticals industry forecast, revenue ($m), 2010—15 11
Table 4: Canada OTC pharmaceuticals market value: $ million, 2006—10 13
Table 5: Canada OTC pharmaceuticals market category segmentation: % share, by value, 2006—2010 14
Table 6: Canada OTC pharmaceuticals market category segmentation: $ million, 2006-2010 14
Table 7: Canada OTC pharmaceuticals market geography segmentation: $million, 2010 16
Table 8: Canada OTC pharmaceuticals market share: % share, by value, 2010 17
Table 9: Canada OTC pharmaceuticals market distribution: % share, by value, 2010 18
Table 10: Canada OTC pharmaceuticals market value forecast: $ million, 2010—15 19
Table 11: Johnson & Johnson: key facts 26
Table 12: Johnson & Johnson: key financials ($) 27
Table 13: Johnson & Johnson: key financial ratios 28
Table 14: GlaxoSmithKline Plc: key facts 30
Table 15: GlaxoSmithKline Plc: key financials ($) 31
Table 16: GlaxoSmithKline Plc: key financials (£) 31
Table 17: GlaxoSmithKline Plc: key financial ratios 31
Table 18: Jamieson Laboratories, Ltd.: key facts 33
Table 19: Canada size of population (million), 2006—10 34
Table 20: Canada gdp (constant 2000 prices, $ billion), 2006—10 34
Table 21: Canada gdp (current prices, $ billion), 2006—10 34
Table 22: Canada inflation, 2006—10 35
Table 23: Canada consumer price index (absolute), 2006—10 35
Table 24: Canada exchange rate, 2006—10 35
Table 25: Mexico OTC pharmaceuticals market value: $ million, 2006—10 37
Table 26: Mexico OTC pharmaceuticals market category segmentation: % share, by value, 2006—2010 38
Table 27: Mexico OTC pharmaceuticals market category segmentation: $ million, 2006-2010 38
Table 28: Mexico OTC pharmaceuticals market geography segmentation: $million, 2010 40
Table 29: Mexico OTC pharmaceuticals market share: % share, by value, 2010 41
Table 30: Mexico OTC pharmaceuticals market distribution: % share, by value, 2010 42
Table 31: Mexico OTC pharmaceuticals market value forecast: $ million, 2010—15 43
Table 32: Bayer AG: key facts 50
Table 33: Bayer AG: key financials ($) 51
Table 34: Bayer AG: key financials (€) 51
Table 35: Bayer AG: key financial ratios 52
Table 36: Johnson & Johnson: key facts 54
Table 37: Johnson & Johnson: key financials ($) 55
Table 38: Johnson & Johnson: key financial ratios 56
Table 39: Boehringer Ingelheim GmbH: key facts 58
Table 40: Boehringer Ingelheim GmbH: key financials ($) 59
Table 41: Boehringer Ingelheim GmbH: key financials (€) 59
Table 42: Boehringer Ingelheim GmbH: key financial ratios 60
Table 43: Mexico size of population (million), 2006—10 62
Table 44: Mexico gdp (constant 2000 prices, $ billion), 2006—10 62
Table 45: Mexico gdp (current prices, $ billion), 2006—10 62
Table 46: Mexico inflation, 2006—10 63
Table 47: Mexico consumer price index (absolute), 2006—10 63
Table 48: Mexico exchange rate, 2006—10 63
Table 49: United States OTC pharmaceuticals market value: $ million, 2006—10 65
Table 50: United States OTC pharmaceuticals market category segmentation: % share, by value, 2006—2010 66
Table 51: United States OTC pharmaceuticals market category segmentation: $ million, 2006-2010 66
Table 52: United States OTC pharmaceuticals market geography segmentation: $million, 2010 68
Table 53: United States OTC pharmaceuticals market share: % share, by value, 2010 69
Table 54: United States OTC pharmaceuticals market distribution: % share, by value, 2010 70
Table 55: United States OTC pharmaceuticals market value forecast: $ million, 2010—15 71
Table 56: Johnson & Johnson: key facts 78
Table 57: Johnson & Johnson: key financials ($) 79
Table 58: Johnson & Johnson: key financial ratios 80
Table 59: Pfizer Inc.: key facts 82
Table 60: Pfizer Inc.: key financials ($) 83
Table 61: Pfizer Inc.: key financial ratios 83
Table 62: Merck & Co., Inc.: key facts 85
Table 63: Merck & Co., Inc.: key financials ($) 86
Table 64: Merck & Co., Inc.: key financial ratios 86
Table 65: United States size of population (million), 2006—10 88
Table 66: United States gdp (constant 2000 prices, $ billion), 2006—10 88
Table 67: United States gdp (current prices, $ billion), 2006—10 88
Table 68: United States inflation, 2006—10 89
Table 69: United States consumer price index (absolute), 2006—10 89
Table 70: United States exchange rate, 2006—10 89
LIST OF FIGURES
Figure 1: NAFTA countries otc pharmaceuticals industry, revenue ($m), 2006—15 9
Figure 2: NAFTA countries otc pharmaceuticals industry, revenue ($m), 2006—10 10
Figure 3: NAFTA countries otc pharmaceuticals industry forecast, revenue ($m), 2010—15 11
Figure 4: Canada OTC pharmaceuticals market value: $ million, 2006—10 13
Figure 5: Canada OTC pharmaceuticals market category segmentation: $ million, 2006-2010 15
Figure 6: Canada OTC pharmaceuticals market geography segmentation: % share, by value, 2010 16
Figure 7: Canada OTC pharmaceuticals market share: % share, by value, 2010 17
Figure 8: Canada OTC pharmaceuticals market distribution: % share, by value, 2010 18
Figure 9: Canada OTC pharmaceuticals market value forecast: $ million, 2010—15 19
Figure 10: Forces driving competition in the OTC pharmaceuticals market in Canada, 2010 20
Figure 11: Drivers of buyer power in the OTC pharmaceuticals market in Canada, 2010 21
Figure 12: Drivers of supplier power in the OTC pharmaceuticals market in Canada, 2010 22
Figure 13: Factors influencing the likelihood of new entrants in the OTC pharmaceuticals market in Canada, 2010 23
Figure 14: Factors influencing the threat of substitutes in the OTC pharmaceuticals market in Canada, 2010 24
Figure 15: Drivers of degree of rivalry in the OTC pharmaceuticals market in Canada, 2010 25
Figure 16: Johnson & Johnson: revenues & profitability 28
Figure 17: Johnson & Johnson: assets & liabilities 29
Figure 18: GlaxoSmithKline Plc: revenues & profitability 32
Figure 19: GlaxoSmithKline Plc: assets & liabilities 32
Figure 20: Mexico OTC pharmaceuticals market value: $ million, 2006—10 37
Figure 21: Mexico OTC pharmaceuticals market category segmentation: $ million, 2006-2010 39
Figure 22: Mexico OTC pharmaceuticals market geography segmentation: % share, by value, 2010 40
Figure 23: Mexico OTC pharmaceuticals market share: % share, by value, 2010 41
Figure 24: Mexico OTC pharmaceuticals market distribution: % share, by value, 2010 42
Figure 25: Mexico OTC pharmaceuticals market value forecast: $ million, 2010—15 43
Figure 26: Forces driving competition in the OTC pharmaceuticals market in Mexico, 2010 44
Figure 27: Drivers of buyer power in the OTC pharmaceuticals market in Mexico, 2010 45
Figure 28: Drivers of supplier power in the OTC pharmaceuticals market in Mexico, 2010 46
Figure 29: Factors influencing the likelihood of new entrants in the OTC pharmaceuticals market in Mexico, 2010 47
Figure 30: Factors influencing the threat of substitutes in the OTC pharmaceuticals market in Mexico, 2010 48
Figure 31: Drivers of degree of rivalry in the OTC pharmaceuticals market in Mexico, 2010 49
Figure 32: Bayer AG: revenues & profitability 52
Figure 33: Bayer AG: assets & liabilities 53
Figure 34: Johnson & Johnson: revenues & profitability 56
Figure 35: Johnson & Johnson: assets & liabilities 57
Figure 36: Boehringer Ingelheim GmbH: revenues & profitability 60
Figure 37: Boehringer Ingelheim GmbH: assets & liabilities 61
Figure 38: United States OTC pharmaceuticals market value: $ million, 2006—10 65
Figure 39: United States OTC pharmaceuticals market category segmentation: $ million, 2006-2010 67
Figure 40: United States OTC pharmaceuticals market geography segmentation: % share, by value, 2010 68
Figure 41: United States OTC pharmaceuticals market share: % share, by value, 2010 69
Figure 42: United States OTC pharmaceuticals market distribution: % share, by value, 2010 70
Figure 43: United States OTC pharmaceuticals market value forecast: $ million, 2010—15 71
Figure 44: Forces driving competition in the OTC pharmaceuticals market in the United States, 2010 72
Figure 45: Drivers of buyer power in the OTC pharmaceuticals market in the United States, 2010 73
Figure 46: Drivers of supplier power in the OTC pharmaceuticals market in the United States, 2010 74
Figure 47: Factors influencing the likelihood of new entrants in the OTC pharmaceuticals market in the United States, 2010 75
Figure 48: Factors influencing the threat of substitutes in the OTC pharmaceuticals market in the United States, 2010 76
Figure 49: Drivers of degree of rivalry in the OTC pharmaceuticals market in the United States, 2010 77
Figure 50: Johnson & Johnson: revenues & profitability 80
Figure 51: Johnson & Johnson: assets & liabilities 81
Figure 52: Pfizer Inc.: revenues & profitability 83
Figure 53: Pfizer Inc.: assets & liabilities 84
Figure 54: Merck & Co., Inc.: revenues & profitability 87
Figure 55: Merck & Co., Inc.: assets & liabilities 87
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