Marktanalyse - Global Public Cloud Market 2011-2014

TechNavio’s analysts forecast the Global Public Cloud market to grow at a CAGR of 27.5 percent over the period 2011—2014. One of the key factors contributing to this market growth is the need to reduce the overall organizational IT service cost. The Global Public Cloud market has also been witnessing increasing hybrid approach for public cloud service adoptions. However, the increasing concern for data security in the public cloud service could pose a challenge to the growth of this market.

TechNavio’s report, Global Public Cloud Market 2011-2014, has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report covers the Americas, and the EMEA and APAC regions; it also covers the Global Public Cloud market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors dominating this market space include Amazon, SalesForce.com, IBM, and Microsoft.

Key questions answered in this report:
What will the market size be in 2014 and at what rate will it grow?
What key trends is this market subject to?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the opportunities and threats faced by each of these key vendors?
What are the strengths and weaknesses of each of these key vendors?


Press Release:

TechNavio Announces the Publication of its Report - Global Public Cloud Market 2011-2014
TechNavio today launched its report Global Public Cloud Market 2011-2014 based on an in-depth study. The report aims to aid decision makers’ understanding of the key trends impacting the growth of this market.

Commenting on the report, an analyst from TechNavio’s Data Centers team said, 'Organizations across the globe are implementing hybrid cloud deployment to gain the advantages of both the private and public cloud models. The common trend being witnessed across many organizations is to maintain organizational data in their own data centers and then use the public cloud service to perform the required application computation tasks. This allows the companies to use the existing IT infrastructure of the company and augment it with a cloud-based service. Further, the hybrid cloud deployment allows organizations to maintain secure storage of organizational data while at the same time utilizing the cheaper cloud-based enterprise application and infrastructure services.”

According to the report, one of the main drivers of the Global Public Cloud market is the need to reduce the overall cost of organizational IT applications. With increasing technological advancements and the increased adoption of technologies in business, there is an increase in the annual IT application procurement and management costs for many organizations. As a result, many end-users are utilizing the public cloud to deploy and manage cloud applications at reduced cost. Moreover, the less complex cloud interfaces and self-service provisions of cloud computing are also helping many organizations to manage cloud applications with limited resources.

The report also discusses the various challenges faced by this market including the growing concern for data security.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key players.

TechNavio, the market research platform of Infiniti Research Ltd, publishes periodic reports on niche and emerging technologies.

01. Executive Summary

02. Introduction

03. Market Coverage

04. Market Landscape

05. Vendor Landscape

06. Buying Criteria

07. Market Growth Drivers

08. Drivers and their Impact

09. Market Challenges

10. Market Trends

11. Key Vendor Analysis

11.1 Amazon.com

11.2 Salesforce.com

11.3 IBM

11.4 Microsoft Corp.

12. Other Reports in this Series



List of Exhibits:

Exhibit 1: Global Public Cloud Market Size 2010—2014 (US$ billion)

Exhibit 2: Global Public Cloud Market by Geographical Segmentation 2010

Exhibit 3: Global Public Cloud Market by End-user Segmentation 2010

Exhibit 4: Global Public Cloud Market by Vendor Segmentation 2010

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• Global Cloud Equipment Market 2011-2015
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