Marktanalyse - Mobile Phones in China

Datamonitor's Mobile Phones in China industry profile is an essential resource for top-level data and analysis covering the Mobile Phones industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value, volume and/or segmentation

* Provides textual analysis of Mobile Phones in China’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of Mobile Phones in China

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size, measured by value and/or volume

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The mobile phone market consists of all analog and digital handsets used for mobile telephony. Market volumes for a given year are defined as the number of shipments to end-users, including both new uptake and renewal purchases. Market values are given at retail selling price (RSP). Any currency conversions used in the creation of this report have been calculated using constant 2008 annual average exchange rates. For the purpose of this report Asia-Pacific is deemed to comprise of Australia, China, Japan, India, Singapore, South Korea and Taiwan.

TABLE OF CONTENTS

EXECUTIVE SUMMARY 2

MARKET OVERVIEW 7

Market definition 7

Research highlights 8

Market analysis 9

MARKET VALUE 10

MARKET VOLUME 11

MARKET SEGMENTATION II 12

FIVE FORCES ANALYSIS 13

Summary 13

Buyer power 14

Supplier power 15

New entrants 17

Substitutes 19

Rivalry 20

LEADING COMPANIES 21

ZTE Corporation 21

Huawei Technologies Co., Ltd. 25

TCL Communication Technology Holdings 31

MARKET FORECASTS 35

Market value forecast 35

Market volume forecast 36

MACROECONOMIC INDICATORS 37

APPENDIX 39

Methodology 39

Industry associations 40

Related Datamonitor research 40

Disclaimer 41

ABOUT DATAMONITOR 42

Premium Reports 42

Summary Reports 42

Datamonitor consulting 42



LIST OF TABLES

Table 1: China mobile phones market value: $ billion, 2005—09 10

Table 2: China mobile phones market volume: million units, 2005—09 11

Table 3: China mobile phones market segmentation II: % share, by value, 2009 12

Table 4: ZTE Corporation: key facts 21

Table 5: ZTE Corporation: key financials ($) 23

Table 6: ZTE Corporation: key financials (CNY) 23

Table 7: ZTE Corporation: key financial ratios 23

Table 8: Huawei Technologies Co., Ltd.: key facts 25

Table 9: Huawei Technologies Co., Ltd.: key financials ($) 28

Table 10: Huawei Technologies Co., Ltd.: key financials (CNY) 28

Table 11: Huawei Technologies Co., Ltd.: key financial ratios 29

Table 12: TCL Communication Technology Holdings: key facts 31

Table 13: TCL Communication Technology Holdings: key financials ($) 32

Table 14: TCL Communication Technology Holdings: key financials (CNY) 32

Table 15: TCL Communication Technology Holdings: key financial ratios 33

Table 16: China mobile phones market value forecast: $ billion, 2009—14 35

Table 17: China mobile phones market volume forecast: million units, 2009—14 36

Table 18: China size of population (million), 2005—09 37

Table 19: China gdp (constant 2000 prices, $ billion), 2005—09 37

Table 20: China gdp (current prices, $ billion), 2005—09 37

Table 21: China inflation, 2005—09 38

Table 22: China consumer price index (absolute), 2005—09 38

Table 23: China exchange rate, 2005—09 38



LIST OF FIGURES

Figure 1: China mobile phones market value: $ billion, 2005—09 10

Figure 2: China mobile phones market volume: million units, 2005—09 11

Figure 3: China mobile phones market segmentation II: % share, by value, 2009 12

Figure 4: Forces driving competition in the mobile phones market in China, 2009 13

Figure 5: Drivers of buyer power in the mobile phones market in China, 2009 14

Figure 6: Drivers of supplier power in the mobile phones market in China, 2009 15

Figure 7: Factors influencing the likelihood of new entrants in the mobile phones market in China, 2009 17

Figure 8: Factors influencing the threat of substitutes in the mobile phones market in China, 2009 19

Figure 9: Drivers of degree of rivalry in the mobile phones market in China, 2009 20

Figure 10: ZTE Corporation: revenues & profitability 24

Figure 11: ZTE Corporation: assets & liabilities 24

Figure 12: Huawei Technologies Co., Ltd.: revenues & profitability 29

Figure 13: Huawei Technologies Co., Ltd.: assets & liabilities 30

Figure 14: TCL Communication Technology Holdings: revenues & profitability 33

Figure 15: TCL Communication Technology Holdings: assets & liabilities 34

Figure 16: China mobile phones market value forecast: $ billion, 2009—14 35

Figure 17: China mobile phones market volume forecast: million units, 2009—14 36

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