Marktanalyse - Away-From-Home Tissue and Hygiene in Kazakhstan

Increasing demand from consumers for high standards in tissue and hygiene impacts the sales increase of AFH tissue and hygiene products. The category showed 13% growth in current value terms, reaching KZT540 million, and 4% in volume, reaching KZT1.4 billion in 2011. Currently, AHF products is only represented by AHF tissue with potential growth of AFH hygiene too. In order to increase the loyalty of customers, the owners of cafés, restaurants and other public places should always have tissues...

Euromonitor International's Away-From-Home Tissue and Hygiene in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market — be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Away-From-Home Hygiene, Away-From-Home Tissue.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Away-From-Home Tissue and Hygiene market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

AWAY-FROM-HOME TISSUE AND HYGIENE IN KAZAKHSTAN

Euromonitor International

August 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Away-From-Home Sales of Tissue and Hygiene by Category: Value 2006-2011

Table 2 Away-From-Home Sales of Tissue and Hygiene by Category: % Value Growth 2006-2011

Table 3 Away-From-Home Sales of Tissue and Hygiene by Distribution Format: % Analysis 2006-2011

Table 4 Away-From-Home Sales of Tissue and Hygiene by Category and Distribution Format: % Analysis 2009

Table 5 Forecast Away-From-Home Sales of Tissue and Hygiene by Category: Value 2011-2016

Table 6 Forecast Away-From-Home Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016

Executive Summary

Standard and Premium Products Are Rising

Consumers Seek Comfort and Quality Products

International Brands Are Leaders in Tissue and Hygiene

Independent Small and Modern Groceries Remain the Key Channel Formats

Positive Performance Will Continue

Market Indicators

Table 7 Birth Rates 2006-2011

Table 8 Infant Population 2006-2011

Table 9 Female Population by Age 2006-2011

Table 10 Total Population by Age 2006-2011

Table 11 Households 2006-2011

Table 12 Forecast Infant Population 2011-2016

Table 13 Forecast Female Population by Age 2011-2016

Table 14 Forecast Total Population by Age 2011-2016

Table 15 Forecast Households 2011-2016

Market Data

Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2006-2011

Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2006-2011

Table 18 Tissue and Hygiene Retail Company Shares 2007-2011

Table 19 Tissue and Hygiene Retail Brand Shares 2008-2011

Table 20 Retail Sales of Tissue and Hygiene by Distribution Format: % Analysis 2006-2011

Table 21 Retail Sales of Tissue and Hygiene by Category and Distribution Format: % Analysis 2009

Table 22 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2011-2016

Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2011-2016

Definitions

Sources

Summary 1 Research Sources

• Away-From-Home Tissue and Hygiene in Australia
• Away-From-Home Tissue and Hygiene in Bosnia-Herzegovina
• Away-From-Home Tissue and Hygiene in Chile
• Away-From-Home Tissue and Hygiene in China
• Away-From-Home Tissue and Hygiene in Croatia
• Away-From-Home Tissue and Hygiene in Spain
• Beauty and Personal Care in Azerbaijan
• Beauty and Personal Care in Belarus
• Beauty and Personal Care in Costa Rica
• Beauty and Personal Care in Denmark
• Beauty and Personal Care in Ecuador
• Beauty and Personal Care in Japan
• Beauty and Personal Care in Mexico
• Beauty and Personal Care in Norway
• Beauty and Personal Care in Singapore
• Beauty and Personal Care in Slovakia
• Beauty and Personal Care in Sweden
• Beauty and Personal Care in Ukraine
• Cotton Wool/Buds/Pads in Australia
• Cotton Wool/Buds/Pads in Bosnia-Herzegovina