Marktanalyse - Fertilizers & Agricultural Chemicals in Italy

Datamonitor's Fertilizers & Agricultural Chemicals in Italy industry profile is an essential resource for top-level data and analysis covering the fertilizers & agricultural chemicals industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value, volume and/or segmentation

* Provides textual analysis of the industry’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of the industry

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size, measured by value and/or volume

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

The fertilizer and agrochemical market consists of fertilizers and the broad range of insecticides, herbicides, and fungicides; it may also include synthetic fertilizers, hormones and other growth regulator substances. Fertilizer consumption refers to the amount, in thousand metric tons, of the nutrients nitrogen (N), potash (K2O), and phosphate (P2O5) consumed in agriculture on an annual basis.

Agrochemical consumption volume refers to the amount of active ingredients. Both fertilizer and agrochemical consumption refer to their use in field crops farming. Market values are calculated at farm selling price.

Any currency conversions included in this report have been calculated using constant 2008 annual average exchange rates.

Western Europe comprises Belgium, Denmark, France, Germany, Italy, Netherlands, Norway, Spain, Sweden, and the UK.

TABLE OF CONTENTS

EXECUTIVE SUMMARY 3

CHAPTER 1 Market Overview 7

1.1 Market Definition 7

1.2 Research Highlights 7

1.3 Market Analysis 8

CHAPTER 2 Market Value 9

CHAPTER 3 Market Volume 10

CHAPTER 4 Market Segmentation I 11

CHAPTER 5 Market Segmentation II 12

CHAPTER 6 Five Forces Analysis 13

6.1 Summary 13

6.2 Buyer Power 15

6.3 Supplier Power 16

6.4 New Entrants 17

6.5 Substitutes 18

6.6 Rivalry 19



CHAPTER 7 Leading Companies 20

7.1 Syngenta AG 20

7.2 Bayer AG 24

7.3 Monsanto Company 28

CHAPTER 8 Market Forecasts 31

8.1 Market Value Forecast 31

8.2 Market Volume Forecast 32

CHAPTER 9 Macroeconomic Indicators 33

CHAPTER 10 Appendix 35

10.1 Methodology 35

10.2 Industry Associations 36

10.3 Related Datamonitor Research 36



LIST OF TABLES

Table 1: Italy Fertilizers & Agricultural Chemicals Market Value: $ billion, 2004-2008 9

Table 2: Italy Fertilizers & Agricultural Chemicals Market Volume: Tonnes thousand, 2004-2008 10

Table 3: Italy Fertilizers & Agricultural Chemicals Market Segmentation I: % Share, by Value, 2008 11

Table 4: Italy Fertilizers & Agricultural Chemicals Market Segmentation II: % Share, by Value, 2008 12

Table 5: Key Facts: Syngenta AG 20

Table 6: Key Financials: Syngenta AG 23

Table 7: Key Facts: Bayer AG 24

Table 8: Key Financials: Bayer AG 27

Table 9: Key Facts: Monsanto Company 28

Table 10: Key Financials: Monsanto Company 30

Table 11: Italy Fertilizers & Agricultural Chemicals Market Value Forecast: $ billion, 2008-2013 31

Table 12: Italy Fertilizers & Agricultural Chemicals Market Volume Forecast: Tonnes thousand, 2008-2013 32

Table 13: Italy Size of Population (million) , 2004-2008 33

Table 14: Italy GDP (Constant 2000 Prices, $ billion), 2004-2008 33

Table 15: Italy Inflation, 2004-2008 33

Table 16: Italy Exchange Rate, 2004-2008 34

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