Marktanalyse - Groupe Seb in Consumer Appliances (World)

Groupe SEB invested heavily in expanding its business in emerging markets in 2011 increasing its stake in China-based Supor, acquiring Colombia’s Imusa and Maharaja Appliances in India. China is now Groupe SEB’s largest market by volume sales mainly as a result of the Supor brand. The company’s other key brands include Tefal and Moulinex. Groupe SEB has also been building its own retail network with the Supor LifeStore and Home & Cook chains.

Euromonitor International’s Groupe Seb in Consumer Appliances (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Consumer Appliances industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Major Appliances, Small Appliances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Appliances market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Groupe Seb in Consumer Appliances (World)

Euromonitor International

July 2012

Scope of the Report

Strategic Evaluation

Competitive Positioning

Market Assessment

Category and Geographic Opportunities

Brand Strategy

Operations

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