Marktanalyse - Key Drivers of Repeat Visits in US Business Travel in 2012: Survey Snapshot

Synopsis
• The report is based on primary survey research of 437 industry professionals in the US who travelled at least once in three months. The research was conducted by Timetric assessing its premium consumer panels.
• This report provides the reader with a definitive analysis of business travel outlook and explores how opportunities and demand are set to change in 2012.
• This report helps to understand key drivers for repeat visits.
• Topics covered include key drivers for repeat visits by travel frequency, age and company turnover.

Summary
'Key Drivers of Repeat Visits in US Business Travel in 2012: Survey Snapshot” is the result of an extensive multi-industry survey drawn from Timetric’s exclusive panel of US business travelers. It contains in-depth analysis on key drivers of repeat visits in US business travel. This report examines and analyzes key drivers of repeat visits by business travelers to choose a particular hotel. Survey results have been presented and analyzed into segmentations based on travel frequency, age and company turnover.

Scope
The report features the opinions of hotel industry consumers (respondents) related to the following:
• Key drivers of frequent visits
• Strategic initiatives for repeat business

Reasons To Buy
• Identify key features which influence frequent visits of business travelers.

Key Highlights
NA

Table of Contents

1 Introduction

1.1 What is this report about?

1.2 Definitions

1.3 Methodology

1.4 Profile of survey respondents

2 Key Drivers for Repeat Visits

2.1 Key drivers for repeat visits - travel frequency

2.2 Key drivers for repeat visits - age

2.3 Key drivers for repeat visits - turnover

3 Appendix

3.1 Full survey results

3.2 Methodology

3.1 Contact Us

3.2 About Timetric

3.3 Disclaimer















List of Tables

Table 1: Total US Industry Business Traveler Respondents by Industry Type (%) 2011

Table 2: Respondents: Travel Frequency (%), 2011

Table 3: Respondents: Gender (%), 2011

Table 4: Respondents: Age (%), 2011

Table 5: Respondents: Company Turnover (%), 2011

Table 6: Key Drivers for Repeat Visits: All Respondents (%), 2011-2012

Table 7: Key Drivers for Repeat Visits: Travel Frequency (%), 2011-2012

Table 8: Key Drivers for Repeat Visits: Age (%), 2011-2012

Table 9: Key Drivers for Repeat Visits: Turnover (%), 2011-2012

Table 10: Full Survey Results

























List of Figures

Figure 1: Key Drivers for Repeat Visits: All Respondents (%), 2011-2012

Figure 2: Key Drivers for Repeat Visits:: Travel Frequency (%), 2011-2012

Figure 3: Key Drivers for Repeat Visits: Turnover (%), 2011-2012

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