Marktanalyse - Men's Outerwear in Japan

Men’s outerwear performed well in 2011, actually growing at a positive rate in contrast to the previous three years’ contraction. Value growth was attributed to higher average selling prices as a result of value-added garments and increased product costs such as cool-fit and dry-fit technologies added to men’s shirts and suits. Volume growth was largely driven by consumers’ positive reaction to the Japanese Government’s Cool Biz campaign, aimed at promoting further casual attire in response to...

Euromonitor International's Men's Outerwear in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Men's Jeans, Men's Outerwear (Excl Jeans).

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Men's Outerwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

MEN'S OUTERWEAR IN JAPAN

Euromonitor International

June 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Men's Outerwear: Volume 2006-2011

Table 2 Sales of Men's Outerwear: Value 2006-2011

Table 3 Sales of Men's Outerwear: % Volume Growth 2006-2011

Table 4 Sales of Men's Outerwear: % Value Growth 2006-2011

Table 5 Men's Outerwear Company Shares 2007-2011

Table 6 Men's Outerwear Brand Shares 2008-2011

Table 7 Sales of Men's Outerwear by Distribution Format: % Analysis 2006-2011

Table 8 Forecast Sales of Men's Outerwear: Volume 2011-2016

Table 9 Forecast Sales of Men's Outerwear: Value 2011-2016

Table 10 Forecast Sales of Men's Outerwear: % Volume Growth 2011-2016

Table 11 Forecast Sales of Men's Outerwear: % Value Growth 2011-2016

Table 12 Apparel Size Chart for Men: Uniqlo

Table 13 Apparel Size Chart for Men: Other Onward Brands

Table 14 Apparel Size Chart for Men: Aoyama

Adidas Japan Kk in Apparel (japan)

Strategic Direction

Key Facts

Summary 1 adidas Japan KK: Key Facts

Summary 2 adidas Japan KK: Operational Indicators

Company Background

Chart 1 adidas Japan KK: adidas in Tokyo

Production

Competitive Positioning

Summary 3 adidas Japan KK: Competitive Position 2011

Internet Strategy

Fast Retailing Co Ltd in Apparel (japan)

Strategic Direction

Key Facts

Summary 4 Fast Retailing: Key Facts

Summary 5 Fast Retailing: Operational Indicators

Company Background

Chart 2 Fast Retailing: Uniqlo in Tokyo

Production

Competitive Positioning

Summary 6 Fast Retailing: Competitive Position 2011

Internet Strategy

Hennes & Mauritz Japan Kk in Apparel (japan)

Strategic Direction

Key Facts

Summary 7 Hennes & Mauritz Japan KK: Key Facts

Summary 8 Hennes & Mauritz Japan KK: Operational Indicators

Company Background

Chart 3 Hennes & Mauritz Japan KK: H&M in Tokyo

Production

Competitive Positioning

Summary 9 Hennes & Mauritz Japan KK: Competitive Position 2011

Internet Strategy

Levi Strauss Japan Kk in Apparel (japan)

Strategic Direction

Key Facts

Summary 10 Levi Strauss Japan KK: Key Facts

Summary 11 Levi Strauss Japan KK: Operational Indicators

Company Background

Chart 4 Levi Strauss Japan KK: Levi's in Tokyo

Production

Competitive Positioning

Summary 12 Levi Strauss Japan KK: Competitive Position 2011

Internet Strategy

Nike Japan Co Ltd in Apparel (japan)

Strategic Direction

Key Facts

Summary 13 Nike Japan Co Ltd: Key Facts

Summary 14 Nike Japan Co Ltd: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 15 Nike Japan Co Ltd: Competitive Position 2011

Internet Strategy

Onward Holdings Co Ltd in Apparel (japan)

Strategic Direction

Key Facts

Summary 16 Onward Holdings Co Ltd: Key Facts

Summary 17 Onward Holdings Co Ltd: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 18 Onward Holdings Co Ltd: Competitive Position 2011

Internet Strategy

Shimamura Co Ltd in Apparel (japan)

Strategic Direction

Key Facts

Summary 19 Shimamura Co Ltd: Key Facts

Summary 20 Shimamura Co Ltd: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 21 Shimamura Co Ltd: Competitive Position 2011

Internet Strategy

World Co Ltd in Apparel (japan)

Strategic Direction

Key Facts

Summary 22 World Co Ltd: Key Facts

Summary 23 World Co Ltd: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 24 World Co Ltd: Competitive Position 2011

Internet Strategy

Zara Japan Corp in Apparel (japan)

Strategic Direction

Key Facts

Summary 25 Zara Japan Corp: Key Facts

Summary 26 Zara Japan Corp: Operational Indicators

Company Background

Chart 5 Zara Japan Corp: Zara in Tokyo

Production

Competitive Positioning

Summary 27 Zara Japan Corp: Competitive Position 2011

Executive Summary

Decline Continues for Japanese Apparel, But at A Lesser Rate

Cool Biz Boosts Apparel Sales

Value Key As Economy Brands Lead Sales

Strong Growth in Internet Retailing

Outlook Negative for Japanese Apparel

Key Trends and Developments

the 2011 Tohoku Earthquake

Cool Biz Boosts Japanese Apparel Industry

Large Merger and Acquisition Deal in Apparel

Maturing Fast Fashion Brands

Female Consumers Drive Sportswear Sales

Japanese Consumers Increasingly Shopping Online

Market Data

Table 15 Sales of Apparel by Category: Volume 2006-2011

Table 16 Sales of Apparel by Category: Value 2006-2011

Table 17 Sales of Apparel by Category: % Volume Growth 2006-2011

Table 18 Sales of Apparel by Category: % Value Growth 2006-2011

Table 19 Apparel Company Shares 2007-2011

Table 20 Apparel Brand Shares 2008-2011

Table 21 Sales of Apparel by Distribution Format: % Analysis 2006-2011

Table 22 Sales of Apparel by Category and Distribution Format: % Analysis 2011

Table 23 Sales of Clothing by Category and Distribution Format: % Analysis 2011

Table 24 Forecast Sales of Apparel by Category: Volume 2011-2016

Table 25 Forecast Sales of Apparel by Category: Value 2011-2016

Table 26 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016

Table 27 Forecast Sales of Apparel by Category: % Value Growth 2011-2016

Definitions

Sources

Summary 28 Research Sources

• Men's Outerwear in Argentina
• Men's Outerwear in China
• Database of Supermarkets and Other Grocery Stores in Japan
• Men's Outerwear in Chile
• Men's Outerwear in Denmark
• Men's Outerwear in Mexico
• Men's Outerwear in Poland
• Men's Outerwear in Sweden
• Meat Snacks Market in Germany to 2016
• Meat Snacks Market in Italy to 2016
• Men's Outerwear in Morocco
• Men's Outerwear in Denmark
• Men's Outerwear in Portugal
• Men's Outerwear in Spain
• Men's Outerwear in Turkey
• Slips, Boxershorts und andere Unterhosen für Männer oder Knaben
• Men's Outerwear in Russia
• Men's Outerwear in Thailand
• Men's Outerwear in Vietnam
• Wäsche 2012