Marktanalyse - Men's Outerwear in Hungary
Euromonitor
4 / 2012
39 Seiten
| Typ: | Marktanalyse |
| Sprache: | Englisch |
| Regionen: | Ungarn |
| Verfügbarkeit: | verfügbar |
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For a man aged between 20 and 40 years of age in Hungary, it is generally more of a challenge to find quality yet affordable clothes, compared to a woman in the same age range. There is a relatively small selection of men’s outerwear available between the super premium brands like Armani Jeans or D&G and the economy or low-quality brands if one expects price and quality to be in line with each other. Well-known multinational brands such as Esprit, Mexx, Cottonfield, Zara, Benetton, For You, Tom...
Euromonitor International's Men's Outerwear in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Men's Jeans, Men's Outerwear (Excl Jeans).
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Men's Outerwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Euromonitor International's Men's Outerwear in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Men's Jeans, Men's Outerwear (Excl Jeans).
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Men's Outerwear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
MEN'S OUTERWEAR IN HUNGARY
Euromonitor International
April 2012
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Men's Outerwear: Volume 2006-2011
Table 2 Sales of Men's Outerwear: Value 2006-2011
Table 3 Sales of Men's Outerwear: % Volume Growth 2006-2011
Table 4 Sales of Men's Outerwear: % Value Growth 2006-2011
Table 5 Men's Outerwear Company Shares 2007-2011
Table 6 Men's Outerwear Brand Shares 2008-2011
Table 7 Sales of Men's Outerwear by Distribution Format: % Analysis 2006-2011
Table 8 Forecast Sales of Men's Outerwear: Volume 2011-2016
Table 9 Forecast Sales of Men's Outerwear: Value 2011-2016
Table 10 Forecast Sales of Men's Outerwear: % Volume Growth 2011-2016
Table 11 Forecast Sales of Men's Outerwear: % Value Growth 2011-2016
Table 12 Apparel Size Chart for Men: adidas
Table 13 Apparel Size Chart for Men: Otto
Table 14 Apparel Size Chart for Men: Heavy Tools
Adidas Budapest Kft in Apparel (hungary)
Strategic Direction
Key Facts
Summary 1 adidas Budapest Kft: Key Facts
Summary 2 adidas Budapest Kft: Operational Indicators
Company Background
Chart 1 adidas Budapest Kft: adidas in Budapest
Production
Competitive Positioning
Summary 3 adidas Budapest Kft: Competitive Position 2011
Internet Strategy
H&m Ruházati Kiskereskedelmi Kft in Apparel (hungary)
Strategic Direction
Key Facts
Summary 4 H&M Ruházati Kiskereskedelmi Kft: Key Facts
Summary 5 H&M Ruházati Kiskereskedelmi Kft: Operational Indicators
Company Background
Chart 2 H&M Ruházati Kiskereskedelmi Kft: H&M in Budapest
Production
Competitive Positioning
Summary 6 H&M Ruházati Kiskereskedelmi Kft: Competitive Position 2011
Internet Strategy
Levi Strauss Magyarország Kft in Apparel (hungary)
Strategic Direction
Key Facts
Summary 7 Levi Strauss Magyarország Kft: Key Facts
Summary 8 Levi Strauss Magyarország Kft: Operational Indicators
Company Background
Chart 3 Levi Strauss Magyarország Kft: Levi's in Budapest
Production
Summary 9 Levi Strauss Magyarország Kft: Production Statistics 2009
Competitive Positioning
Summary 10 Levi Strauss Magyarország Kft: Competitive Position 2011
Internet Strategy
Nike Magyarország Kft in Apparel (hungary)
Strategic Direction
Key Facts
Summary 11 Nike Magyarország Kft: Key Facts
Summary 12 Nike Magyarország Kft: Operational Indicators
Company Background
Chart 4 Nike Magyarország Kft: Nike in Budapest
Production
Competitive Positioning
Summary 13 Nike Magyarország Kft: Competitive Position 2011
Internet Strategy
Saxoo London International Kft in Apparel (hungary)
Strategic Direction
Key Facts
Summary 14 Saxoo London International Kft: Key Facts
Summary 15 Saxoo London International Kft: Operational Indicators
Company Background
Production
Summary 16 Saxoo London International Kft: Production Statistics 2011
Competitive Positioning
Summary 17 Saxoo London International Kft: Competitive Position 2011
Internet Strategy
Zara Magyarország Kft in Apparel (hungary)
Strategic Direction
Key Facts
Summary 18 Zara Magyarország Kft: Key Facts
Summary 19 Zara Magyarország Kft: Operational Indicators
Company Background
Chart 5 Zara Magyarország Kft: Zara in Budapest
Production
Competitive Positioning
Summary 20 Zara Magyarország Kft: Competitive Position 2011
Internet Strategy
Executive Summary
Weak Purchasing Power of Consumers
Competition From Second-hand Apparel Is Strenghtening
High-quality Assortment Is the Last Resort of Local Apparel Brands
Hypermarkets and Supermarkets Dominate
Players Expect Moderate Growth in 2012
Key Trends and Developments
Rejuvenation of Apparel Brands
Rising Costs and Weak Local Currency Lead To Growing Prices
Multibrand Sports Apparel Players Threaten the Position of Monobrand Stores
Online Used for Promotion-seeking and Price Comparison But Not for Shopping
Distribution Landscape in Change After the Crisis
Slowly Wakening Style- and Fashion-consciousness in Hungary
Market Data
Table 15 Sales of Apparel by Category: Volume 2006-2011
Table 16 Sales of Apparel by Category: Value 2006-2011
Table 17 Sales of Apparel by Category: % Volume Growth 2006-2011
Table 18 Sales of Apparel by Category: % Value Growth 2006-2011
Table 19 Apparel Company Shares 2007-2011
Table 20 Apparel Brand Shares 2008-2011
Table 21 Sales of Apparel by Distribution Format: % Analysis 2006-2011
Table 22 Sales of Apparel by Category and Distribution Format: % Analysis 2011
Table 23 Sales of Clothing by Category and Distribution Format: % Analysis 2011
Table 24 Forecast Sales of Apparel by Category: Volume 2011-2016
Table 25 Forecast Sales of Apparel by Category: Value 2011-2016
Table 26 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016
Table 27 Forecast Sales of Apparel by Category: % Value Growth 2011-2016
Sources
Summary 21 Research Sources
Euromonitor International
April 2012
LIST OF CONTENTS AND TABLES
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Men's Outerwear: Volume 2006-2011
Table 2 Sales of Men's Outerwear: Value 2006-2011
Table 3 Sales of Men's Outerwear: % Volume Growth 2006-2011
Table 4 Sales of Men's Outerwear: % Value Growth 2006-2011
Table 5 Men's Outerwear Company Shares 2007-2011
Table 6 Men's Outerwear Brand Shares 2008-2011
Table 7 Sales of Men's Outerwear by Distribution Format: % Analysis 2006-2011
Table 8 Forecast Sales of Men's Outerwear: Volume 2011-2016
Table 9 Forecast Sales of Men's Outerwear: Value 2011-2016
Table 10 Forecast Sales of Men's Outerwear: % Volume Growth 2011-2016
Table 11 Forecast Sales of Men's Outerwear: % Value Growth 2011-2016
Table 12 Apparel Size Chart for Men: adidas
Table 13 Apparel Size Chart for Men: Otto
Table 14 Apparel Size Chart for Men: Heavy Tools
Adidas Budapest Kft in Apparel (hungary)
Strategic Direction
Key Facts
Summary 1 adidas Budapest Kft: Key Facts
Summary 2 adidas Budapest Kft: Operational Indicators
Company Background
Chart 1 adidas Budapest Kft: adidas in Budapest
Production
Competitive Positioning
Summary 3 adidas Budapest Kft: Competitive Position 2011
Internet Strategy
H&m Ruházati Kiskereskedelmi Kft in Apparel (hungary)
Strategic Direction
Key Facts
Summary 4 H&M Ruházati Kiskereskedelmi Kft: Key Facts
Summary 5 H&M Ruházati Kiskereskedelmi Kft: Operational Indicators
Company Background
Chart 2 H&M Ruházati Kiskereskedelmi Kft: H&M in Budapest
Production
Competitive Positioning
Summary 6 H&M Ruházati Kiskereskedelmi Kft: Competitive Position 2011
Internet Strategy
Levi Strauss Magyarország Kft in Apparel (hungary)
Strategic Direction
Key Facts
Summary 7 Levi Strauss Magyarország Kft: Key Facts
Summary 8 Levi Strauss Magyarország Kft: Operational Indicators
Company Background
Chart 3 Levi Strauss Magyarország Kft: Levi's in Budapest
Production
Summary 9 Levi Strauss Magyarország Kft: Production Statistics 2009
Competitive Positioning
Summary 10 Levi Strauss Magyarország Kft: Competitive Position 2011
Internet Strategy
Nike Magyarország Kft in Apparel (hungary)
Strategic Direction
Key Facts
Summary 11 Nike Magyarország Kft: Key Facts
Summary 12 Nike Magyarország Kft: Operational Indicators
Company Background
Chart 4 Nike Magyarország Kft: Nike in Budapest
Production
Competitive Positioning
Summary 13 Nike Magyarország Kft: Competitive Position 2011
Internet Strategy
Saxoo London International Kft in Apparel (hungary)
Strategic Direction
Key Facts
Summary 14 Saxoo London International Kft: Key Facts
Summary 15 Saxoo London International Kft: Operational Indicators
Company Background
Production
Summary 16 Saxoo London International Kft: Production Statistics 2011
Competitive Positioning
Summary 17 Saxoo London International Kft: Competitive Position 2011
Internet Strategy
Zara Magyarország Kft in Apparel (hungary)
Strategic Direction
Key Facts
Summary 18 Zara Magyarország Kft: Key Facts
Summary 19 Zara Magyarország Kft: Operational Indicators
Company Background
Chart 5 Zara Magyarország Kft: Zara in Budapest
Production
Competitive Positioning
Summary 20 Zara Magyarország Kft: Competitive Position 2011
Internet Strategy
Executive Summary
Weak Purchasing Power of Consumers
Competition From Second-hand Apparel Is Strenghtening
High-quality Assortment Is the Last Resort of Local Apparel Brands
Hypermarkets and Supermarkets Dominate
Players Expect Moderate Growth in 2012
Key Trends and Developments
Rejuvenation of Apparel Brands
Rising Costs and Weak Local Currency Lead To Growing Prices
Multibrand Sports Apparel Players Threaten the Position of Monobrand Stores
Online Used for Promotion-seeking and Price Comparison But Not for Shopping
Distribution Landscape in Change After the Crisis
Slowly Wakening Style- and Fashion-consciousness in Hungary
Market Data
Table 15 Sales of Apparel by Category: Volume 2006-2011
Table 16 Sales of Apparel by Category: Value 2006-2011
Table 17 Sales of Apparel by Category: % Volume Growth 2006-2011
Table 18 Sales of Apparel by Category: % Value Growth 2006-2011
Table 19 Apparel Company Shares 2007-2011
Table 20 Apparel Brand Shares 2008-2011
Table 21 Sales of Apparel by Distribution Format: % Analysis 2006-2011
Table 22 Sales of Apparel by Category and Distribution Format: % Analysis 2011
Table 23 Sales of Clothing by Category and Distribution Format: % Analysis 2011
Table 24 Forecast Sales of Apparel by Category: Volume 2011-2016
Table 25 Forecast Sales of Apparel by Category: Value 2011-2016
Table 26 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016
Table 27 Forecast Sales of Apparel by Category: % Value Growth 2011-2016
Sources
Summary 21 Research Sources
- Men's Outerwear in Argentina
- Men's Outerwear in China
- Database of Supermarkets and Other Grocery Stores in Japan
- Men's Outerwear in Chile
- Men's Outerwear in Denmark
- Men's Outerwear in Mexico
- Men's Outerwear in Poland
- Men's Outerwear in Sweden
- Meat Snacks Market in Germany to 2016
- Meat Snacks Market in Italy to 2016
- Men's Outerwear in Morocco
- Men's Outerwear in Denmark
- Men's Outerwear in Portugal
- Men's Outerwear in Spain
- Men's Outerwear in Turkey
- Slips, Boxershorts und andere Unterhosen für Männer oder Knaben
- Men's Outerwear in Russia
- Men's Outerwear in Thailand
- Men's Outerwear in Vietnam
- Wäsche 2012
*Alle Preise sind netto ausgewiesen. In Abhängigkeit von Ihrer Rechnungsanschrift ist hierauf noch USt. zu entrichten (Deutschland z.Z. 19%). Unser Angebot richtet sich ausschließlich an Unternehmen, Gewerbetreibende und Freiberufler.
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