Marktanalyse - Dairy in Italy

Datamonitor's Dairy in Italy industry profile is an essential resource for top-level data and analysis covering the Dairy industry. It includes detailed data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value and segmentation

* Provides textual analysis of the industry’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of the industry

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

* Market shares are covered by manufacturer and/or brand

* Also features market breakdown by distribution channel

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition


The dairy market consists of cheese, chilled desserts, cream, fromage frais, milk, spreadable fats and yogurt. Any currency conversions used in the creation of this report have been calculated using constant annual average exchange rates.

Europe comprises Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Romania, Russia, Spain, Sweden, the Ukraine and the United Kingdom.

TABLE OF CONTENTS

EXECUTIVE SUMMARY 3

CHAPTER 1 Market Overview 7

1.1 Market Definition 7

1.2 Research Highlights 7

1.3 Market Analysis 8

CHAPTER 2 Market Value 9

CHAPTER 3 Market Segmentation I 10

CHAPTER 4 Market Segmentation II 11

CHAPTER 5 Market Share 12

CHAPTER 6 Five Forces Analysis 13

6.1 Summary 13

6.2 Buyer Power 14

6.3 Supplier Power 15

6.4 New Entrants 16

6.5 Substitutes 17

6.6 Rivalry 18

CHAPTER 7 Leading Companies 19

7.1 Parmalat S.p.A 19

7.2 Granarolo Spa 22

7.3 Groupe Lactalis 23

CHAPTER 8 Distribution 25

CHAPTER 9 Market Forecasts 26

9.1 Market Value Forecast 26

CHAPTER 10 Macroeconomic Indicators 27

CHAPTER 11 Appendix 29

11.1 Methodology 29

11.2 Industry Associations 30

11.3 Related Datamonitor Research 30



LIST OF TABLES

Table 1: Italy Dairy Market Value: $ billion, 2004-2008 9

Table 2: Italy Dairy Market Segmentation I: % Share, by Value, 2008 10

Table 3: Italy Dairy Market Segmentation II: % Share, by Value, 2008 11

Table 4: Italy Dairy Market Share: % Share, by Value, 2008 12

Table 5: Key Facts: Parmalat S.p.A 19

Table 6: Key Financials: Parmalat S.p.A 20

Table 7: Key Facts: Granarolo Spa 22

Table 8: Key Facts: Groupe Lactalis 23

Table 9: Italy Dairy Distribution: % Share, by Value, 2008 25

Table 10: Italy Dairy Market Value Forecast: $ billion, 2008-2013 26

Table 11: Italy Size of Population (million) , 2004-2008 27

Table 12: Italy GDP (Constant 2000 Prices, $ billion), 2004-2008 27

Table 13: Italy Inflation, 2004-2008 27

Table 14: Italy Exchange Rate, 2004-2008 28

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