Marktanalyse - Gardening in the Philippines

Towards the end of the review period, Filipinos increasingly appreciated the value of gardens, albeit limited by space and time constraints for the most part. It would seem that space constraints actually benefited gardening, as more people who rent apartments or live in high-rise condominiums are beginning to appreciate the benefits of green plants in their surroundings, even if these plants were limited to pots and planters. Of course, since the average Filipino family typically has at least...

Euromonitor International's Gardening in Philippines report offers a comprehensive guide to the size and shape of market demand at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the categories driving growth. It also identifies the leading companies and their brands, and offers strategic analysis of key factors influencing demand - from new product developments, consumer lifestyles, route to market and pricing issues. Forecasts to 2016 illustrate how market demand is expected to evolve in the medium-term


Product coverage: Barbecues, Garden Care, Garden Sheds, Gardening Equipment, Horticulture, Other Gardening, Pots and Planters.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gardening market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

GARDENING IN THE PHILIPPINES

Euromonitor International

May 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Gardening by Category: Value 2006-2011

Table 2 Sales of Gardening by Category: % Value Growth 2006-2011

Table 3 Gardening Company Shares 2009-2011

Table 4 Gardening Brand Shares 2009-2011

Table 5 Sales of Gardening by Distribution Format: % Analysis 2006-2011

Table 6 Forecast Sales of Gardening by Category: Value 2011-2016

Table 7 Forecast Sales of Gardening by Category: % Value Growth 2011-2016

Ramgo International Corp in Home and Garden (philippines)

Strategic Direction

Key Facts

Summary 1 Ramgo International Corp: Key Facts

Company Background

Production

Competitive Positioning

Summary 2 Ramgo International Corp: Competitive Position 2011

Executive Summary

Home and Garden Posts Stronger Sales in 2011

Continued Demographic Changes Benefit Home and Garden

Home and Garden Remains Relatively Fragmented

Customers Increasingly Prefer the Convenience of Modern Retail Channels

Home and Garden Is Expected To Perform Positively Over the Forecast Period

Key Trends and Developments

Increasing Availability of Bpo Jobs Leads To Improved Economy in 2011

Consumers Increasingly Prefer the Convenience of One-stop Channels

Increase in Double-income Households Benefits Certain Aspects of Home and Garden

Increasing Limitations in Home Space Dictate Necessary Shift in Home and Garden Preferences

in Addition To Reality Shows, Companies Increasingly Utilise Celebrity Endorsers Even for Home and Garden Products

Market Data

Table 8 Sales of Home and Garden by Category: Value 2006-2011

Table 9 Sales of Home and Garden by Category: % Value Growth 2006-2011

Table 10 Home and Garden Company Shares 2009-2011

Table 11 Home and Garden Brand Shares 2009-2011

Table 12 Penetration of Private Label by Category 2009-2011

Table 13 Sales of Home and Garden by Distribution Format: % Analysis 2006-2011

Table 14 Forecast Sales of Home and Garden by Category: Value 2011-2016

Table 15 Forecast Sales of Home and Garden by Category: % Value Growth 2011-2016

Sources

Summary 3 Research Sources

• Gardening in Japan
• Home and Garden in Japan
• Home Improvement and Gardening Stores in Saudi Arabia
• Home Improvement and Gardening Stores in the Czech Republic
• Home Improvement and Gardening Stores in the Philippines
• Home Improvement and Gardening Stores in the United Kingdom
• Home Improvement and Gardening Stores in Brazil
• Home Improvement and Gardening Stores in Indonesia
• Home Improvement and Gardening Stores in Ireland
• Home Improvement and Gardening Stores in Taiwan
• Home Improvement and Gardening Stores in the US
• Home Improvement and Gardening Stores in Ukraine
• Home Improvement and Gardening Stores in Canada
• Home Improvement and Gardening Stores in Chile
• Home Improvement and Gardening Stores in Colombia
• Home Improvement and Gardening Stores in Finland
• Home Improvement and Gardening Stores in Italy
• Home Improvement and Gardening Stores in Norway
• Home Improvement and Gardening Stores in Peru
• Home Improvement and Gardening Stores in Singapore