Marktanalyse - Foodservice in Spain

Datamonitor's Foodservice in Spain industry profile is an essential resource for top-level data and analysis covering the Foodservice industry. It includes data on market size and segmentation, plus textual and graphical analysis of the key trends and competitive landscape, leading companies and demographic information.

Scope

* Contains an executive summary and data on value, volume and/or segmentation

* Provides textual analysis of Foodservice in Spain’s recent performance and future prospects

* Incorporates in-depth five forces competitive environment analysis and scorecards

* Includes a five-year forecast of Foodservice in Spain

* The leading companies are profiled with supporting key financial metrics

* Supported by the key macroeconomic and demographic data affecting the market

Highlights

* Detailed information is included on market size, measured by value and/or volume

* Five forces scorecards provide an accessible yet in depth view of the market’s competitive landscape

Why you should buy this report

* Spot future trends and developments

* Inform your business decisions

* Add weight to presentations and marketing materials

* Save time carrying out entry-level research

Market Definition

Foodservice is defined as the sale of food and drinks for immediate consumption either on the premises from which they were bought, or in designated eating areas shared with other foodservice operators, or in the case of takeaways transactions, freshly prepared food for immediate consumption. Datamonitor's definition excludes sales through vending machines and is restricted to sales in specific foodservice channels (please see channel definitions below). All industry values are given in Operator Buying Prices that is the amount spent by foodservice operators on the food and drink that they serve and not the amount the consumers spend on food and drinks (Operator Selling Prices - OSPs) in these channels. The difference is the mark up the foodservice operator adds in order to cover their other costs and generate a profit.. This therefore values the industry in terms of the amount of money for which food and drinks manufacturers are competing.The industry is broken down in to four segments: Cafes & Restaurants, Fastfood, Cost and Other. Cafes & Restaurants includes Cafes, Pubs & Bars, Full Service Restaurants, Hotels and Retail locations; Fastfood includes Quick Service Restaurants, Takeaways, Street Vendors and Leisure Locations (cinemas, theatres etc.); Other includes Nightclubs and sales on-board boats, planes, trains or coaches; the Cost segment is characterised by the fact that a subsidy is paid (either directly or indirectly) to one of the actors involved in the transaction, or where the final consumer pays for the food at its actual cost (as opposed to a price that adds some margin to its basic cost).. The cost sector includes the following channels - workplace locations, education locations, hospitals and welfare & services locations. Industry volumes are classed as the total number of visits by individuals to foodservice locations that involve the consumption of either food, or drink, or both. As such, if several people visit one location at once and there is only one bill (e.g. a group dining in a restaurant), the number of transactions is counted as being one for each person in the group. Multiple purchases made during the same visit (e.g. a person buys several drinks bought over a period of time in a bar) are counted as one transaction.. The purchase of drink with food in the same location in the same visit is also considered as one transaction, not two. All currency conversions have been calculated at 2008 annual average exchange rates. For the purpose of this report Europe is deemed to comprise of Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Romania, Russia, Spain, Sweden, the Ukraine and the United Kingdom.

TABLE OF CONTENTS

EXECUTIVE SUMMARY 2

MARKET OVERVIEW 7

Market definition 7

Research highlights 8

Market analysis 9

MARKET VALUE 10

MARKET VOLUME 11

MARKET SEGMENTATION I 12

MARKET SEGMENTATION II 13

FIVE FORCES ANALYSIS 14

Summary 14

Buyer power 16

Supplier power 17

New entrants 18

Substitutes 19

Rivalry 20

LEADING COMPANIES 21

Comess Group 21

McDonald's Corporation 23

Mediterranea de Catering S.L. 27

Telepizza 28

MARKET FORECASTS 29

Market value forecast 29

Market volume forecast 30

MACROECONOMIC INDICATORS 31



APPENDIX 33

Methodology 33

Industry associations 34

Related Datamonitor research 34

Disclaimer 35

ABOUT DATAMONITOR 36

Premium Reports 36

Summary Reports 36

Datamonitor consulting 36



LIST OF TABLES

Table 1: Spain foodservice industry value: $ billion, 2005—09 10

Table 2: Spain foodservice industry volume: million Transactions, 2005—09 11

Table 3: Spain foodservice industry segmentation I:% share, by value, 2009 12

Table 4: Spain foodservice industry segmentation II: % share, by value, 2009 13

Table 5: Comess Group: key facts 21

Table 6: McDonald's Corporation: key facts 23

Table 7: McDonald's Corporation: key financials ($) 24

Table 8: McDonald's Corporation: key financial ratios 25

Table 9: Mediterranea de Catering S.L.: key facts 27

Table 10: Telepizza: key facts 28

Table 11: Spain foodservice industry value forecast: $ billion, 2009—14 29

Table 12: Spain foodservice industry volume forecast: million Transactions, 2009—14 30

Table 13: Spain size of population (million), 2005—09 31

Table 14: Spain gdp (constant 2000 prices, $ billion), 2005—09 31

Table 15: Spain gdp (current prices, $ billion), 2005—09 31

Table 16: Spain inflation, 2005—09 32

Table 17: Spain consumer price index (absolute), 2005—09 32

Table 18: Spain exchange rate, 2005—09 32



LIST OF FIGURES

Figure 1: Spain foodservice industry value: $ billion, 2005—09 10

Figure 2: Spain foodservice industry volume: million Transactions, 2005—09 11

Figure 3: Spain foodservice industry segmentation I:% share, by value, 2009 12

Figure 4: Spain foodservice industry segmentation II: % share, by value, 2009 13

Figure 5: Forces driving competition in the foodservice industry in Spain, 2009 14

Figure 6: Drivers of buyer power in the foodservice industry in Spain, 2009 16

Figure 7: Drivers of supplier power in the foodservice industry in Spain, 2009 17

Figure 8: Factors influencing the likelihood of new entrants in the foodservice industry in Spain, 2009 18

Figure 9: Factors influencing the threat of substitutes in the foodservice industry in Spain, 2009 19

Figure 10: Drivers of degree of rivalry in the foodservice industry in Spain, 2009 20

Figure 11: McDonald's Corporation: revenues & profitability 25

Figure 12: McDonald's Corporation: assets & liabilities 26

Figure 13: Spain foodservice industry value forecast: $ billion, 2009—14 29

Figure 14: Spain foodservice industry volume forecast: million Transactions, 2009—14 30

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