Marktanalyse - Air Care in Nigeria

Euromonitor

Euromonitor

9 / 2011
12 Seiten
Typ: Marktanalyse
Sprache: Englisch
Regionen: Nigeria
Verfügbarkeit: verfügbar

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Air care continued to develop in 2010, as niche formats such as gel air fresheners grew in popularity and product availability increased. Higher consumer incomes are spurring the growth of newer formats. Previously, most demand was concentrated on spray/aerosol air fresheners. Retail outlets are increasing the availability of formats such as liquid air fresheners and candle air fresheners, although their sales remained negligible in 2010.

Euromonitor International's Air Care in Nigeria market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Air Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
AIR CARE IN NIGERIA

Euromonitor International

September 2011



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Air Care by Category: Value 2005-2010

Table 2 Sales of Air Care by Category: % Value Growth 2005-2010

Table 3 Air Care Company Shares 2006-2010

Table 4 Air Care Brand Shares 2007-2010

Table 5 Forecast Sales of Air Care by Category: Value 2010-2015

Table 6 Forecast Sales of Air Care by Category: % Value Growth 2010-2015

Executive Summary

Higher Growth in 2010 As the Economy Recovers

Major Companies Increase Their Marketing and Csr Programmes

the Big Three Continue To Lead

Modern Retail Channels Continue To Grow

Robust Growth Expected in the Forecast Period

Market Indicators

Table 7 Households 2005-2010

Market Data

Table 8 Sales of Home Care Household Care by Category: Value 2005-2010

Table 9 Sales of Home Care Household Care by Category: % Value Growth 2005-2010

Table 10 Home Care Company Shares 2006-2010

Table 11 Home Care Brand Shares 2007-2010

Table 12 Sales of Home Care by Distribution Format: % Analysis 2005-2010

Table 13 Sales of Home Care by Category and Distribution Format: % Analysis 2010

Table 14 Forecast Sales of Home Care by Category: Value 2010-2015

Table 15 Forecast Sales of Home Care by Category: % Value Growth 2010-2015

Definitions

Source

Summary 1 Research Sources

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