Studie - Slimming Products - Poland

Poles are becoming increasingly concerned about their appearance issues and the impact of weight on overall wellbeing. There was widespread media coverage on the rising incidence of overweight and obesity during the review period, as well as on ways of maintaining a proper weight. Fears over obesity and obesity-related illnesses also continued to rise due to the growing number of overweight and obese consumers in Poland. Consequently, the number of consumers reaching for slimming products grew.

Euromonitor International's Slimming Products Products in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: Meal Replacement Slimming, Other Slimming Products, Slimming Teas, Weight Loss Supplements

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Health industry;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Slimming Products in Poland

Euromonitor International

April 2010

List of Contents and Tables

Executive Summary

Continued Sales Growth Despite Economic Slowdown

Poles Becoming Increasingly Health-conscious

Multinational Companies Prove Strong Opponents

Chemists/pharmacies Remains Core Distribution Channel

Further Growth in Consumer Healthcare Expected

Key Trends and Developments

Health and Wellness Trend Boosts Sales

Lifestyle Changes Shape Consumer Behaviour

Growing Focus on Looking Good Shapes Sales

Domestic Companies Fight Back

Targeted Product Developments Fuel Growth

Market Indicators

Table 1 Consumer Expenditure on Health Goods and Medical Services 2004-2009

Table 2 Life Expectancy at Birth 2004-2009

Market Data

Table 3 Sales of Consumer Health by Sector: Value 2004-2009

Table 4 Sales of Consumer Health by Sector: % Value Growth 2004-2009

Table 5 Consumer Health Company Shares by Value 2005-2009

Table 6 Consumer Health Brand Shares by Value 2006-2009

Table 7 Sales of Consumer Health by Distribution Format: % Analysis 2004-2009

Table 8 Sales of Consumer Health by Sector and Distribution Format: % Analysis 2009

Table 9 Forecast Sales of Consumer Health by Sector: Value 2009-2014

Table 10 Forecast Sales of Consumer Health by Sector: % Value Growth 2009-2014

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventative Medicine

Switches

Summary 1 OTC Healthcare Switches 2007-2009

Definitions

Sector and Subsector Definitions

Summary 2 Research Sources

Apipol-farma Sp Zoo

Strategic Direction

Key Facts

Summary 3 Apipol-Farma Sp zoo: Key Facts

Summary 4 Apipol-Farma Sp zoo: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 5 Apipol-Farma Sp zoo: Competitive Position 2009

Herbapol Lublin SA

Strategic Direction

Key Facts

Summary 6 Herbapol Lublin SA: Key Facts

Summary 7 Herbapol Lublin SA: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 8 Herbapol Lublin SA: Competitive Position 2009

Polpharma SA

Strategic Direction

Key Facts

Summary 9 Polpharma SA: Key Facts

Summary 10 Polpharma SA: Operational Indicators

Company Background

Production

Summary 11 Polpharma SA: Production Statistics 2009

Competitive Positioning

Summary 12 Polpharma SA: Competitive Position 2009

Polski Lek SA

Strategic Direction

Key Facts

Summary 13 Polski Lek SA: Key Facts

Company Background

Production

Competitive Positioning

Summary 14 Polski Lek SA: Competitive Position 2009

Ppf Hasco-lek SA

Strategic Direction

Key Facts

Summary 15 PPF Hasco-Lek SA: Key Facts

Summary 16 PPF Hasco-Lek SA: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 17 PPF Hasco-Lek SA: Competitive Position 2009

Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 11 Sales of Slimming Products by Subsector: Value 2004-2009

Table 12 Sales of Slimming Products by Subsector: % Value Growth 2004-2009

Table 13 Slimming Products Company Shares 2005-2009

Table 14 Slimming Products Brand Shares 2006-2009

Table 15 Forecast Sales of Slimming Products by Subsector: Value 2009-2014

Table 16 Forecast Sales of Slimming Products by Subsector: % Value Growth 2009-2014

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