Studie - Customer Relationship Management (CRM) Market in China 2010-2014

TechNavio analysts forecast that the Customer Relationship Management (CRM) Market in China will reach $1,373 million in 2014. One of the key factors contributing to this growth is the need for better customer service. However, increased concerns about data availability could pose a challenge to the growth of this market.
The Customer Relationship Management (CRM) market has also been witnessing an increased adoption of cloud based service. Key vendors dominating this market space include UFIDA Software Co., Oracle Corp., My CRM Technology, and SAP AG.
TechNavio’s report, Customer Relationship Management (CRM) Market in China 2010-2014, has been prepared based on in-depth qualitative and quantitative analysis of the market with inputs from industry experts. The report focuses on China and covers the current Customer Relationship Management (CRM) market and its outlook in the coming years.

Key questions answered in this report:
What will the market size be in 2014 and at what rate will it grow?
What key trends will this market witness?
What are the key factors driving market growth?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the opportunities and threats faced by each of these key vendors?
What are the strengths and weaknesses of each of these key vendors?


Press Release:

Chinese Customer Relationship Management Market Driven by Need for Better Service
Research conducted by TechNavio reveals that the Customer Relationship Management market is expected to grow at a CAGR of 21.5 percent. The report, which focuses exclusively on China, indicates that the market is currently driven by the need for better customer service in the region.
'Deployment of good customer relationship management has been proven to enable better data collection and thereby help organizations truly understand what the customer wants. This in turn has a direct impact on an organization’s growth,” report TechNavio analysts.
In spite of the demand for this technology, the emergence of open source software hinders the growth of this market. However, the need for better revenue generation is expected to drive market growth.
The Chinese Customer Relationship Management market is marked by an increase in integrated approaches. This makes the study an important one for companies to fully understand the potential in the market and formulate their own strategy.
The report, Customer Relationship Management (CRM) Market in China 2010-2014, is based on extensive research and inputs from industry experts, vendors, and end users. It examines the factors impacting the evolution of this market, including the key trends, drivers, and challenges. Further, it contains an in-depth understanding of the key vendors including a SWOT analysis for each vendor.
Companies mentioned in this report include: UFIDA Software Co., Oracle Corp., My CRM Technology, and SAP AG.

01. Executive Summary

02. Introduction

03. Market Landscape

04. Vendor Landscape

05. Market Growth Drivers

06. Market Challenges

07. Market Trends

08. Key Vendor Analysis

08.1 UFIDA Software Co.

08.2 Oracle Corporation

08.3 SAP AG

08.4 MyCRM Technology

09. Other Reports in the Series



List of Exhibits



Exhibit 1: Customer Relationship Management Market Size in China 2010-2014 ( US $ Million)

Exhibit 2: Market Share by Geography

Exhibit 3: Market Share of Key Vendors

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