Marktanalyse - 100% Home Delivery/Takeaway in Malaysia

Mass affluent segment was one of the fastest growing demographics in Malaysia. This segment comprised time-poor individuals with little time to spare and it encompassed those who earn between RM5,000 and RM20,000 a month. Due to the growth of the mass-affluent segment, 100% home delivery/takeaway is increasingly important. These consumers appreciate having food delivered to their home or workplace due to the lack of time to go out for dinner or prepare a meal themselves.

Euromonitor International's 100% Home Delivery/Takeaway in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Asian Fast Food, Asian Full-Service Restaurants, Bakery Products Fast Food, Bars/Pubs, Burger Fast Food, Cafés, Casual Dining Full-Service Restaurants, Chained 100% Home Delivery/Takeaway, Chained Cafés/Bars, Chained Fast Food, Chained Full-Service Restaurants, Chained Pizza Consumer Foodservice, Chained Self-Service Cafeterias, Chained Street Stalls/Kiosks, Chicken Fast Food, Convenience Stores Fast Food, European Full-Service Restaurants, Fast Casual Dining, Fish Fast Food, Ice Cream Fast Food, Independent 100% Home Delivery/Takeaway, Independent Cafés/Bars, Independent Fast Food, Independent Full-Service Restaurants, Independent Pizza Consumer Foodservice, Independent Self-Service Cafeterias, Independent Street Stalls/Kiosks, Juice/Smoothie Bars, Latin American Fast Food, Latin American Full-Service Restaurants, Middle Eastern Fast Food, Middle Eastern Full-Service Restaurants, North American Full-Service Restaurants, Other 100% Home Delivery/Takeaway, Other Fast Food, Other Full-Service Restaurants, Pizza 100% Home Delivery/Takeaway, Pizza Fast Food, Pizza Full-Service Restaurants, Specialist Coffee Shops.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the 100% Home Delivery/Takeaway market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

100% HOME DELIVERY/TAKEAWAY IN MALAYSIA

Euromonitor International

August 2011



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 100% Home Delivery/Takeaway by Category: Units/Outlets 2005-2010

Table 2 100% Home Delivery/Takeaway by Category: Number of Transactions 2005-2010

Table 3 100% Home Delivery/Takeaway by Category: Foodservice Value 2005-2010

Table 4 100% Home Delivery/Takeaway by Category: % Units/Outlets Growth 2005-2010

Table 5 100% Home Delivery/Takeaway by Category: % Transaction Growth 2005-2010

Table 6 100% Home Delivery/Takeaway by Category: % Foodservice Value Growth 2005-2010

Table 7 Global Brand Owner Shares of Chained 100% Home Delivery/Takeaway 2006-2010

Table 8 Brand Shares of Chained 100% Home Delivery/Takeaway 2007-2010

Table 9 Forecast Sales in 100% Home Delivery/Takeaway by Category: Units/Outlets 2010-2015

Table 10 Forecast Sales in 100% Home Delivery/Takeaway by Category: Number of Transactions 2010-2015

Table 11 Forecast Sales in 100% Home Delivery/Takeaway by Category: Foodservice Value 2010-2015

Table 12 Forecast Sales in 100% Home Delivery/Takeaway by Category: % Units/Outlets Growth 2010-2015

Table 13 Forecast Sales in 100% Home Delivery/Takeaway by Category: % Transaction Growth 2010-2015

Table 14 Forecast Sales in 100% Home Delivery/Takeaway by Category: % Foodservice Value Growth 2010-2015

Executive Summary

Overall Market Improvement Due To Rising Consumer Confidence

Increasing Health Consciousness Among Consumers in Malaysia

Local Companies and Brands Dominate Consumer Foodservice

Independent Foodservice Providers Continued To Dominate

Potential Hiking Inflation Rate Slows Growth in Consumer Foodservice

Key Trends and Developments

Recovering Economic Condition of Malaysia Boosted Spending

Fifa World Cup 2010 Boosts Sales Across the Market

Delivery and Drive-thru Services Becoming Popular

Foodservice Providers Target Certain Times of Day

Increased Social Media Tools

City Key Trends and Developments

Klang Valley

Market Data

Table 15 Units, Transactions and Value Sales in Consumer Foodservice: 2005-2010

Table 16 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2005-2010

Table 17 Consumer Foodservice by Independent Vs Chained Outlets: Units/Outlets 2010

Table 18 Consumer Foodservice by Eat in Vs Takeaway 2010

Table 19 Consumer Foodservice by Food Vs Drinks Split 2010

Table 20 Sales in Consumer Foodservice by Location 2005-2010

Table 21 Leading Chained Consumer Foodservice Brands by Number of Units 2010

Table 22 Chained Consumer Foodservice Company Shares 2006-2010

Table 23 Chained Consumer Foodservice Brand Shares 2007-2010

Table 24 Forecast Units, Transactions and Value Sales in Consumer Foodservice: 2010-2015

Table 25 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2010-2015

Appendix

National Consumer Expenditure

Trade Association Statistics

Other Published National Data Source

Operating Environment

Franchising

Definitions

Summary 1 Research Sources

• The Other Asia Pacific: Long-term Growth Prospects in Southeast Asia
• Annual Deal Report - Foodservice
• Czech Foodservice: The Future of Foodservice in Czech Republic to 2017
• Israeli Foodservice: The Future of Foodservice in Israel to 2017
• Norwegian Foodservice: The Future of Foodservice in Norway to 2017
• Argentinian Foodservice: The Future of Foodservice in Argentina to 2017
• Chilean Foodservice: The Future of Foodservice in Chile to 2017
• CKE Restaurants Inc in Consumer Foodservice (World)
• Egyptian Foodservice: The Future of Foodservice in Egypt to 2017
• Papa John's International Inc in Consumer Foodservice (World)
• The UK Foodservice Operators' Business Sentiments and Spending Priorities 2013
• 100% Home Delivery/Takeaway in Portugal
• Consumer Foodservice By Location in Portugal
• Consumer Foodservice in Portugal
• 100% Home Delivery/Takeaway in Norway
• 100% Home Delivery/Takeaway in South Korea
• 100% Home Delivery/Takeaway in Spain
• Burger King Holdings Inc in Consumer Foodservice (World)
• Consumer Foodservice By Location in Norway
• Consumer Foodservice in Norway