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Studie - Contact Center Outsourcing in Argentina - An alternative for Spanish-speaking markets? (Analyst Brief)
Datamonitor
6 / 2009
21 Seiten
| Typ: | Studie |
| Sprache: | Englisch |
| Regionen: | Argentinien, Spanien |
| Verfügbarkeit: | verfügbar |
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Introduction
A Datamonitor analyst brief, providing insight into the Argentine contact center outsourcing sector, with an emphasis on offshore delivery potential.
Scope
*An overview of Argentina's outsourced contact center market
*Competitive factors and issues associated with outsourced contact center delivery in Argentina
*Offshore opportunities for contact center outsourcers based in Argentina.
*Strategic recommendations for Argentinean contact center outsourcers to win business and enhance margins
Highlights
Argentina has a dynamic contact center outsourcing sector, which will grow through 2013
Competitive issues facing Argentina-based outsourcers include inflation, real estate costs and business environment
Offshore opportunities exist for outsourcers in Argentina, but winning contracts will be difficult in face of alternative delivery markets in the region
Reasons to Purchase
*Learn about the evolution of Argentina's outsourced contact center sector
*Understand what the competitive issues are in Argentina's contact center outsourcing sector
*Develop an understanding of what steps vendors need to take in Argentina, so as to enhance margins and increase offshore volumes
A Datamonitor analyst brief, providing insight into the Argentine contact center outsourcing sector, with an emphasis on offshore delivery potential.
Scope
*An overview of Argentina's outsourced contact center market
*Competitive factors and issues associated with outsourced contact center delivery in Argentina
*Offshore opportunities for contact center outsourcers based in Argentina.
*Strategic recommendations for Argentinean contact center outsourcers to win business and enhance margins
Highlights
Argentina has a dynamic contact center outsourcing sector, which will grow through 2013
Competitive issues facing Argentina-based outsourcers include inflation, real estate costs and business environment
Offshore opportunities exist for outsourcers in Argentina, but winning contracts will be difficult in face of alternative delivery markets in the region
Reasons to Purchase
*Learn about the evolution of Argentina's outsourced contact center sector
*Understand what the competitive issues are in Argentina's contact center outsourcing sector
*Develop an understanding of what steps vendors need to take in Argentina, so as to enhance margins and increase offshore volumes
DATAMONITOR VIEW 1
CATALYST 1
SUMMARY 1
ANALYSIS 2
Market overview 2
Overall market snapshot 2
Onshore / offshore split 3
Vertical trends in Argentinean contact center outsourcing 4
Competitive issues in Argentina's contact center outsourcing market 6
Existing outsourced contact center industry 6
Labor availability 6
Pricing issues 7
Secondary cities 11
Overall stability 12
Business environment 12
Offshore market opportunity 14
US Hispanic market 14
European Spanish Market 16
Other offshore markets 17
ACTIONS 17
Profit from existing investment incentive programs 17
Develop an industry-wide global marketing strategy 17
Aggressively court offshore contracts 17
Gradually aim for US bilingual services 19
Seek regional partners for domestic offshore work 19
APPENDIX 20
Methodology 20
Further reading 21
Ask the analyst 21
Datamonitor consulting 21
Disclaimer 21
List of Tables
Table 1: Argentinean Outsourced Contact Center Market, 2007 - 2013 3
Table 2: Real Estate Pricing and Vacancy Rates - Selected Latin American Cities, 2008 10
Table 3: Secondary Cities in Argentina 11
Table 4: Transparency Rankings - Selected Latin American Countries, 2008 13
Table 5: Business Environment Rankings - Selected Latin American Countries, 2009 14
List of Figures
Figure 1: Argentinean Outsourced Contact Center Market, 2007 - 2013 2
Figure 2: Argentinean Outsourced AP Domestic / Offshore Split, 2007 - 2013 3
Figure 3: Argentinean Outsourced Contact Center Vertical Market Evolution, 2008 & 2013 5
Figure 4: Selected Latin American Unemployment Rates and Labor Market Magnitudes, 2008 7
Figure 5: Selected Latin American Inflation Projections, 2007 - 2012 9
Figure 6: Location of Birth of Foreign Born US Hispanic Population, 2000 15
CATALYST 1
SUMMARY 1
ANALYSIS 2
Market overview 2
Overall market snapshot 2
Onshore / offshore split 3
Vertical trends in Argentinean contact center outsourcing 4
Competitive issues in Argentina's contact center outsourcing market 6
Existing outsourced contact center industry 6
Labor availability 6
Pricing issues 7
Secondary cities 11
Overall stability 12
Business environment 12
Offshore market opportunity 14
US Hispanic market 14
European Spanish Market 16
Other offshore markets 17
ACTIONS 17
Profit from existing investment incentive programs 17
Develop an industry-wide global marketing strategy 17
Aggressively court offshore contracts 17
Gradually aim for US bilingual services 19
Seek regional partners for domestic offshore work 19
APPENDIX 20
Methodology 20
Further reading 21
Ask the analyst 21
Datamonitor consulting 21
Disclaimer 21
List of Tables
Table 1: Argentinean Outsourced Contact Center Market, 2007 - 2013 3
Table 2: Real Estate Pricing and Vacancy Rates - Selected Latin American Cities, 2008 10
Table 3: Secondary Cities in Argentina 11
Table 4: Transparency Rankings - Selected Latin American Countries, 2008 13
Table 5: Business Environment Rankings - Selected Latin American Countries, 2009 14
List of Figures
Figure 1: Argentinean Outsourced Contact Center Market, 2007 - 2013 2
Figure 2: Argentinean Outsourced AP Domestic / Offshore Split, 2007 - 2013 3
Figure 3: Argentinean Outsourced Contact Center Vertical Market Evolution, 2008 & 2013 5
Figure 4: Selected Latin American Unemployment Rates and Labor Market Magnitudes, 2008 7
Figure 5: Selected Latin American Inflation Projections, 2007 - 2012 9
Figure 6: Location of Birth of Foreign Born US Hispanic Population, 2000 15
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