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Studie - Successful Pharmabiotech Alliance Strategies: Driving synergies, avoiding failure and managing relationships

Business Insights

Business Insights

9 / 2008
143 Seiten
Typ: Studie
Sprache: Englisch
Regionen: Europa, Asien / Pazifik, Mittlerer Osten / Afrika, Nordamerika / USA, Australien, Mittel- / Südamerika
Verfügbarkeit: verfügbar

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Successful Pharma-Biotech Alliance Strategies
Driving synergies, avoiding failure and managing relationships
The average value of pharma-biotech deals will almost treble by 2015 as pharma companies focus on gaining exclusive access to high potential technologies via large equity investments...
In recent years, alliances between pharma and biotech companies have become increasingly common.The potential synergistic benefits to both parties have resulted in over 30% of drugs in clinical trials now being a direct product of such alliances. However, poor deal structure and implemenation continue to contribute to the failure of almost half of these relationships.

‘Successful Pharma-Biotech Alliance Strategies’ is a new report published by Business Insights that provides a detailed examination of the current alliance landscape and analyses the underlying factors that can determine their success or failure. Recent major joint ventures, acquistions and licensing deals are evaluated and the latest trends and developments affecting alliance management are assessed. This report also examines 9 case studies that profile varying approaches to deal structuring and relationship management, and charts the current and future alliance activities of the top ten pharmaceutical companies. Volume and value forecasts for pharma-biotech deals to 2015 are also provided.

Explore the landscape for pharma-biotech alliances and identify the most successful approaches to deal structuring and relationship management...

Use this new report to...
• Benchmark 9 case studies of key alliance management strategies to help you optimize your drug development alliances by identifying successful and unsuccessful approaches across the areas of deal structure, relationship management and monitoring and deal renegotiation.

• Identify the factors that are pivotal to the success or failure of alliances by measuring the influence of a host of variables including management structure, therapeutic area focus, partner locations, drug development stage and manner of partner introduction.

• Assess the competitive positions of potential pharma/biotech partners with this report’s analysis of current and future biotech positions of the top ten pharmaceutical companies and a detailed evaluation of recent major joint ventures, acquistions and licensing deals.

• Understand the future landscape for pharma-biotech alliances with this report’s analysis of the latest trends and developments influencing relationship management in addition to deal trends that include volume and value forecasts for pharma-biotech deals to 2015.
Table of Contents

Successful Pharma-Biotech Alliance Strategies

Executive summary 10

Pharma and biotech company synergies 10

Overview of pharma-biotech alliances 11

Why pharma-biotech alliances fail 12

Strategies to manage pharma-biotech alliances 13

The future of pharma-biotech alliance management 14

Chapter 1 Pharma and biotech company synergies 18

Summary 18

Background 19

The pharmaceutical industry 20

The research and development process 22

Resources 23

Constraints and pressures 24

The biotechnology industry 24

The research and development process 25

Resources 26

Constraints and presures 26

Drug development today 28

More sophisticated science 28

More complicated disease targets 30

Rapidly escalating costs 31

Declining R&D productivity 33

Conclusions 35

Chapter 2 Overview of pharma- biotech alliances 38

Summary 38

Introduction 39

Evolution of major alliances 40

Genentech 40

ImClone 42

MedImmune 43

Current deal trends 43

Types of relationships currently undertaken 44

Licensing 46

Significant recent pharma-biotech licensing deals 48

Joint ventures 48

Significant recent pharma-biotech joint ventures 55

Acquisitions 55

Significant recent pharma-biotech acquisitions 56

Hostile takeovers 59

Offshore alliances 60

Japan 61

China 62

India 63

Canada 64

Number and value of alliances 65

Key therapeutic areas for pharma-biotech alliances 67

Conclusions 68

Chapter 3 Why pharma-biotech alliances fail 70

Summary 70

High failure rates 71

Symptoms of alliance failure 72

Factors that do not affect alliance success 73

Main causes of alliance failure 74

Management changes 75

Culture 77

Project organization and expectations 79

Alliance goals 80

Incentives 81

Roles and responsibilities 82

Sharing of business processes 83

Decision support infrastructure 83

Project and alliance leadership 83

Harmonization of information technology 84

Timelines and budgets 85

Alliance expectations 86

Other preventable problems 86

Technology failure 87

The drug approval process 87

Drug development success rates 90

Case study: Alza and Scios 92

Vulnerability by alliance type 94

Licensing deals 95

Joint ventures 96

Acquisitions 96

Conclusions 97

Chapter 4 Strategies to manage pharmabiotech alliances 100

Summary 100

Determining alliance success 101

Performance measurement 101

Alliance goals versus company goals 101

Why effective alliance management is crucial 103

Key alliance management strategies 104

Deal structure 104

Case study : Wyeth 105

Case study : Novartis 107

Relationship managing and monitoring 108

Case study : Eli Lilly 110

Case study : GlaxoSmithKline 111

Exploiting synergies across alliances 112

Biologics consolidation 114

Case study: AstraZeneca 115

Case study: Novartis 116

Case study: Pfizer 119

Addressing corporate culture 120

Case study: WuXi PharmaTech 121

Leadership continuity 123

Renegotiation 125

Third party services 127

Conclusions 128

Chapter 5 The future of pharma-biotech alliance management 130

Summary 130

Increasing reliance on biotech by Big Pharma 131

Positions of the leading pharmaceutical companies 131

AstraZeneca 132

Bayer 133

Eli Lilly 133

GlaxoSmithKline 134

Johnson & Johnson 134

Merck 135

Novartis 135

Pfizer 136

Sanofi-Aventis 136

Weyth 136

Deal trends 137

Number and value 137

Therapeutic areas 137

Types of relationships 138

Offshore relationships 139

Relationship management trends 139

Conclusions 140

Index 142



List of Figures

Figure 1.1: U.S. NME approvals vs. R&D spend, 1980 — 2007 34

Figure 1.2: U.S. R&D spend per NME approval by year, 1990 — 2007 35

Figure 2.1: Comparison of key types of pharma-biotech alliances 47

Figure 2.2: Volume and value of biolicensing deals, 1997 — 2007 66

Figure 3.1: Compounds tested by phase of development, 2008 91

Figure 3.2: Pharma-biotech alliance failure trends by alliance type 94

Figure 4.1: Pharma, biotech and alliance goals 102

Figure 4.2: Roles and responsibilities for alliance personnel 109

Figure 4.3: Biologics consolidation vs. alliance consolidation 114

Figure 5.1: Volume and value of biolicensing deals, 2005 — 2015 (est.) 138



List of Tables

Table 1.1: Characteristics of pharmaceutical companies and biotechs, 2008 20

Table 1.2: Pharma and biotech views of alliances, 2008 22

Table 1.3: R&D expenditure within the U.S. and abroad by PhRMA members 32

Table 1.4: U.S. R&D spend per NME approved, 1990 - 2007 35

Table 2.5: Significant recent pharma-biotech licensing deals 49

Table 2.6: Significant recent pharma-biotech licensing deals (continued) 50

Table 2.7: Significant recent pharma-biotech licensing deals (continued) 51

Table 2.8: Significant recent pharma-biotech licensing deals (continued) 52

Table 2.9: Significant recent pharma-biotech licensing deals (continued) 53

Table 2.10: Significant recent pharma-biotech acquisitions 57

Table 2.11: Significant recent pharma-biotech acquisitions (continued) 58

Table 2.12: Significant recent pharma-biotech acquisitions (continued) 59

Table 3.13: Cultural characteristics of pharmaceutical companies and biotechs 78

Table 4.14: Selected GlaxoSmithKline biotech alliances, 2008 112

Table 4.15: Capabilities of selected alliance management specialists 127

Table 5.16: Current and future biotech positions of top 10 pharmaceutical companies, 2008 132

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