Marktanalyse - Childrenswear in South Korea

In 2011, childrenswear increased by 2% in retail value terms, as overall categories showed growth of 1-3%. Baby and toddler wear continued to show a positive growth performance, although its growth rate was slower than the previous period due to the low birth rate. As per baby-related products, new parents prefer premium and organic clothing for their baby, regardless of the price. The premiumisation trend in baby and toddler wear led the value growth, although its volume size declined in 2011.

Euromonitor International's Childrenswear in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011 and analysis by distribution format allowing you to identify the sectors driving growth. It identifies the leading companies, leading brands, and offers strategic analysis of key factors influencing the market. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Baby and Toddler Wear, Boys' Clothing, Girls' Clothing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Childrenswear market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

CHILDRENSWEAR IN SOUTH KOREA

Euromonitor International

July 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Childrenswear by Category: Volume 2006-2011

Table 2 Sales of Childrenswear by Category: Value 2006-2011

Table 3 Sales of Childrenswear by Category: % Volume Growth 2006-2011

Table 4 Sales of Childrenswear by Category: % Value Growth 2006-2011

Table 5 Childrenswear Company Shares 2007-2011

Table 6 Childrenswear Brand Shares 2008-2011

Table 7 Sales of Childrenswear by Distribution Format: % Analysis 2006-2011

Table 8 Forecast Sales of Childrenswear by Category: Volume 2011-2016

Table 9 Forecast Sales of Childrenswear by Category: Value 2011-2016

Table 10 Forecast Sales of Childrenswear by Category: % Volume Growth 2011-2016

Table 11 Forecast Sales of Childrenswear by Category: % Value Growth 2011-2016

E Land World Co Ltd in Apparel (south Korea)

Strategic Direction

Key Facts

Summary 1 E Land World Co Ltd: Key Facts

Summary 2 E Land World Co Ltd: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 3 E Land World Co Ltd: Competitive Position 2011

Internet Strategy

H&m Hennes & Mauritz Ab in Apparel (south Korea)

Strategic Direction

Key Facts

Summary 4 H&M Hennes & Mauritz Ltd: Key Facts

Company Background

Production

Competitive Positioning

Internet Strategy

Nike Sports Korea Co Ltd in Apparel (south Korea)

Strategic Direction

Key Facts

Summary 5 Nike Sports Korea Co Ltd: Key Facts

Summary 6 Nike Sports Korea Co Ltd: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 7 Nike Sports Korea Co Ltd: Competitive Position 2011

Internet Strategy

Executive Summary

Apparel Continues To Show A Healthy Performance

Outdoorwear and Sportswear Lead the Apparel Market Growth

Hypermarkets Expand Into Apparel Business

Apparel Will Show Healthy Value Growth Over the Forecast Period

Key Trends and Developments

Apparel Performed Well Under the Positive Economic Climate

Promotional Activities Become Intense Among Apparel Players

Outdoor Clothing and Sportswear Perform Strongly

Online Sales of Apparel Keep Growing in South Korea

Multinational Brands Outrun the Domestic Manufacturers

Market Data

Table 12 Sales of Apparel by Category: Volume 2006-2011

Table 13 Sales of Apparel by Category: Value 2006-2011

Table 14 Sales of Apparel by Category: % Volume Growth 2006-2011

Table 15 Sales of Apparel by Category: % Value Growth 2006-2011

Table 16 Apparel Company Shares 2007-2011

Table 17 Apparel Brand Shares 2008-2011

Table 18 Sales of Apparel by Distribution Format: % Analysis 2006-2011

Table 19 Sales of Apparel by Category and Distribution Format: % Analysis 2011

Table 20 Sales of Clothing by Category and Distribution Format: % Analysis 2011

Table 21 Forecast Sales of Apparel by Category: Volume 2011-2016

Table 22 Forecast Sales of Apparel by Category: Value 2011-2016

Table 23 Forecast Sales of Apparel by Category: % Volume Growth 2011-2016

Table 24 Forecast Sales of Apparel by Category: % Value Growth 2011-2016

Definitions

Sources

Summary 8 Research Sources

• Childrenswear in Argentina
• Childrenswear in China
• Childrenswear in Chile
• Childrenswear in Denmark
• Childrenswear in Denmark
• Childrenswear in Mexico
• Childrenswear in Poland
• Childrenswear in Sweden
• Database of Supermarkets and Other Grocery Stores in Israel
• The Patron Spirits Company in Luxury Goods (United Arab Emirates)
• Childrenswear in Morocco
• Baby- und Kinderausstattung 2012
• Childrenswear in Denmark
• Childrenswear in Portugal
• Childrenswear in Spain
• Childrenswear in Turkey
• Childrenswear in Russia
• Childrenswear in Italy
• Childrenswear in Thailand
• Childrenswear in Vietnam