Marktanalyse - Eye Care in Malaysia

Pollution issues in Malaysia continue to be a key driver for eye care in Malaysia, with consumers suffering from eye discomfort and sinus problems. Furthermore, the positive economic conditions in 2011 saw consumers being more caught up with their work, thus spending more time in front of computers and in air-conditioned offices. This in turn caused more tiring eyes for consumers, stimulating the performance of eye care products.

Euromonitor International's Eye Care in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Allergy Eye Care, Standard Eye Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Eye Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

EYE CARE IN MALAYSIA

Euromonitor International

May 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Switches

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Eye Care by Category: Value 2006-2011

Table 2 Sales of Eye Care by Category: % Value Growth 2006-2011

Table 3 Standard Eye Care by Format: % Value Breakdown 2007-2011

Table 4 Standard Eye Care by Positioning: % Value Breakdown 2007-2011

Table 5 Eye Care Company Shares by Value 2007-2011

Table 6 Eye Care Brand Shares by Value 2008-2011

Table 7 Forecast Sales of Eye Care by Category: Value 2011-2016

Table 8 Forecast Sales of Eye Care by Category: % Value Growth 2011-2016

Executive Summary

Consumer Health Gained Positively in 2011

Consumers Were Increasingly Health and Image Conscious

International Players Dominate Consumer Health

Direct Selling Retained Its Dominance in Consumer Health

Consumer Health Expected To Gain Positively

Key Trends and Developments

Positive Economic Conditions in 2011 Benefitted Consumer Health

Changing Demographics Spurred Performance of Consumer Health

Anti-smoking Moves Heightened in 2011

Private Label Remained Negligible in Consumer Health

Strong Challenges for Domestic Players Remained

Market Indicators

Table 9 Consumer Expenditure on Health Goods and Medical Services 2006-2011

Table 10 Life Expectancy at Birth 2006-2011

Market Data

Table 11 Sales of Consumer Health by Category: Value 2006-2011

Table 12 Sales of Consumer Health by Category: % Value Growth 2006-2011

Table 13 Consumer Health Company Shares 2007-2011

Table 14 Consumer Health Brand Shares 2008-2011

Table 15 Penetration of Private Label by Category 2006-2011

Table 16 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011

Table 17 Sales of Consumer Health by Category and Distribution Format: % Analysis 2011

Table 18 Forecast Sales of Consumer Health by Category: Value 2011-2016

Table 19 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventative Medicine

Switches

Sources

Summary 1 Research Sources

• Eye Care in Canada
• Eye Care in Denmark
• Eye Care in Hong Kong, China
• Eye Care in Norway
• Age Related Macular Degeneration – Pipeline Review, H1 2013
• Choroidal Neovascularization – Pipeline Review, H1 2013
• Eye Care in Algeria
• Eye Care in Azerbaijan
• Eye Care in Chile
• Eye Care in China
• Eye Care in Finland
• Eye Care in Greece
• Eye Care in Kazakhstan
• Eye Care in Latvia
• Eye Care in Lithuania
• Eye Care in Poland
• Eye Care in Sweden
• Eye Care in the US
• Eye Care in Uzbekistan
• Global Eye Care Surgical Market  2012-2016