Marktanalyse - Eye Care in Georgia

In general, increased attention toward eye care products, with consumers taking better care of their eyes, is crucial for certain working conditions. Computer usage is expected to increase dramatically, both in terms of frequency and the number of those using computers on a regular basis. This will be partly due to growth in services and urbanisation, with an increasing number of Georgians working in modern offices and using computers. Growth will also be due to a sharp rise in household...

Euromonitor International's Eye Care in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Allergy Eye Care, Standard Eye Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Eye Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

EYE CARE IN GEORGIA

Euromonitor International

May 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Switches

Competitive Landscape

Prospects

Category Data

Table 1 Sales of Eye Care by Category: Value 2006-2011

Table 2 Sales of Eye Care by Category: % Value Growth 2006-2011

Table 3 Standard Eye Care by Format: % Value Breakdown 2007-2011

Table 4 Standard Eye Care by Positioning 2007-2011

Table 5 Eye Care Company Shares 2007-2011

Table 6 Eye Care Brand Shares 2008-2011

Table 7 Forecast Sales of Eye Care by Category: Value 2011-2016

Table 8 Forecast Sales of Eye Care by Category: % Value Growth 2011-2016

Executive Summary

Growth After Economic Crisis

Appearance of Private Label in Georgian Consumer Health

2011 Reveals Concentration of Key Brands

Vending Sales Start To Emerge in Georgia

No Significant Growth Is Forecast for Consumer Health

Key Trends and Developments

Increased Competition in Georgian Consumer Health Restricts Unit Price Growth

Exchange Rate Fluctuations Affect Price Growth

Local Manufacturers Are Gaining Strength

Sports Nutrition Emerges in Georgia

Private Label Enters Georgian Consumer Health

Market Indicators

Table 9 Consumer Expenditure on Health Goods and Medical Services 2006-2011

Table 10 Life Expectancy at Birth 2006-2011

Market Data

Table 11 Sales of Consumer Health by Category: Value 2006-2011

Table 12 Sales of Consumer Health by Category: % Value Growth 2006-2011

Table 13 Consumer Health Company Shares 2007-2011

Table 14 Consumer Health Brand Shares 2008-2011

Table 15 Sales of Consumer Health by Distribution Format: % Analysis 2006-2011

Table 16 Sales of Consumer Health by Category and Distribution Format: % Analysis 2010

Table 17 Forecast Sales of Consumer Health by Category: Value 2011-2016

Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2011-2016

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventative Medicine

Switches

Sources

Summary 1 Research Sources

• Eye Care in Canada
• Eye Care in Denmark
• Eye Care in Hong Kong, China
• Eye Care in Norway
• Age Related Macular Degeneration – Pipeline Review, H1 2013
• Choroidal Neovascularization – Pipeline Review, H1 2013
• Eye Care in Algeria
• Eye Care in Azerbaijan
• Eye Care in Chile
• Eye Care in China
• Eye Care in Finland
• Eye Care in Greece
• Eye Care in Kazakhstan
• Eye Care in Latvia
• Eye Care in Lithuania
• Eye Care in Poland
• Eye Care in Sweden
• Eye Care in the US
• Eye Care in Uzbekistan
• Global Eye Care Surgical Market  2012-2016