Marktanalyse - Asian Speciality Drinks in Malaysia

Asian specialty drinks continues to be a must-have in households during celebrations and festival seasons. Off-trade volume growth was 4% in 2011, which is almost similar to the off-trade volume CAGR recorded from 2006 to 2011. Demand for Asian specialty drinks increased at a constant speed throughout the review period, in tandem with Malaysia’s economy and population growth.

Euromonitor International's Asian Speciality Drinks in Malaysia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market — be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Asian Juice Drinks, Asian Still RTD Tea, Cereal/Pulse-based Drinks, Other Asian Speciality Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Asian Speciality Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

ASIAN SPECIALITY DRINKS IN MALAYSIA

Euromonitor International

April 2012



LIST OF CONTENTS AND TABLES



Headlines

Trends

Competitive Landscape

Prospects

Category Data

Table 1 Off-trade Sales of Asian Speciality Drinks by Category: Volume 2006-2011

Table 2 Off-trade Sales of Asian Speciality Drinks by Category: Value 2006-2011

Table 3 Off-trade Sales of Asian Speciality Drinks by Category: % Volume Growth 2006-2011

Table 4 Off-trade Sales of Asian Speciality Drinks by Category: % Value Growth 2006-2011

Table 5 Company Shares of Asian Speciality Drinks by Off-trade Volume 2007-2011

Table 6 Brand Shares of Asian Speciality Drinks by Off-trade Volume 2008-2011

Table 7 Company Shares of Asian Speciality Drinks by Off-trade Value 2007-2011

Table 8 Brand Shares of Asian Speciality Drinks by Off-trade Value 2008-2011

Table 9 Forecast Off-trade Sales of Asian Speciality Drinks by Category: Volume 2011-2016

Table 10 Forecast Off-trade Sales of Asian Speciality Drinks by Category: Value 2011-2016

Table 11 Forecast Off-trade Sales of Asian Speciality Drinks by Category: % Volume Growth 2011-2016

Table 12 Forecast Off-trade Sales of Asian Speciality Drinks by Category: % Value Growth 2011-2016

F&n Beverages Marketing Sdn Bhd in Soft Drinks (malaysia)

Strategic Direction

Key Facts

Summary 1 F&N Beverages Marketing Sdn Bhd: Key Facts

Summary 2 F&N Beverages Marketing Sdn Bhd: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 3 F&N Beverages Marketing Sdn Bhd: Competitive Position 2011

Yeo Hiap Seng (m) Bhd in Soft Drinks (malaysia)

Strategic Direction

Key Facts

Summary 4 Yeo Hiap Seng (M) Bhd: Key Facts

Summary 5 Yeo Hiap Seng (M) Bhd: Operational Indicators

Company Background

Production

Competitive Positioning

Summary 6 Yeo Hiap Seng (M) Bhd: Competitive Position 2011

Executive Summary

Moderate Performance for Soft Drinks

Increase in Demand for On-the-go Drinks

F&n Continues To Hold Top Spot Despite Split With Coca-Cola

Hypermarkets and Supermarkets Increase in Importance As Retail Channels

Cautious Outlook Ahead for Soft Drinks Market

Key Trends and Developments

Decrease in Government Subsidy and Increase in Raw Material Price Threatens Companies' Profits

Official Split and Takeover Within Top Two Soft Drinks Companies

Increase in Demand for On-the-go Drinks

Non-carbonated Drinks Continue To Be Favoured by Companies and Consumers

Companies Increase Use of Social Media As Part of Their Marketing Strategies

Market Data

Table 13 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2006-2011

Table 14 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2006-2011

Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2006-2011

Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2006-2011

Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2011

Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2011

Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2011

Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2011

Table 21 Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2006-2011

Table 22 Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2006-2011

Table 23 Off-trade Sales of Soft Drinks by Category: Value 2006-2011

Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2006-2011

Table 25 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2007-2011

Table 26 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2008-2011

Table 27 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2007-2011

Table 28 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2008-2011

Table 29 Company Shares of Off-trade Soft Drinks by Value 2007-2011

Table 30 Brand Shares of Off-trade Soft Drinks by Value 2008-2011

Table 31 Penetration of Private Label (as sold) by Category by Volume 2006-2011

Table 32 Penetration of Private Label by Category by Value 2006-2011

Table 33 Off-trade Sales of Soft Drinks by Category and Distribution Format: % Analysis 2011

Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2011-2016

Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2011-2016

Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016

Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016

Table 38 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: Volume 2011-2016

Table 39 Forecast Off-trade Sales of Soft Drinks (as sold) by Category: % Volume Growth 2011-2016

Table 40 Forecast Off-trade Sales of Soft Drinks by Category: Value 2011-2016

Table 41 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016

Appendix

Fountain Sales in Malaysia

Table 42 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2006-2011

Table 43 Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2006-2011

Table 44 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2006-2011

Table 45 Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2006-2011

Table 46 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2011-2016

Table 47 Forecast Sales of Soft Drinks by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2011-2016

Table 48 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: Volume 2011-2016

Table 49 Forecast Sales of Carbonates by Fountain On-trade through C-Store vs Other Fountain On-trade: % Volume Growth 2011-2016

Definitions

Sources

Summary 7 Research Sources

• Beverage Ingredients: Regional Insights
• Global Beverage Survey 2013-2014 - Market Trends, Buyer Spend and Procurement Strategies in the Global Beverage Industry
• Grocery Retailers in Saudi Arabia
• Grocery Retailers in Slovenia
• Grocery Retailers in the Czech Republic
• Grocery Retailers in the Philippines
• Grocery Retailers in the United Kingdom
• Grocery Retailers in Tunisia
• Hot Drinks in Argentina
• Hot Drinks in Bolivia
• Hot Drinks in Chile
• Hot Drinks in Colombia
• Hot Drinks in Estonia
• Hot Drinks in Macedonia
• Hot Drinks in Nigeria
• Hot Drinks in Ukraine
• Other Hot Drinks in Argentina
• Other Hot Drinks in Bolivia
• Other Hot Drinks in Chile
• Other Hot Drinks in Colombia